Out-Googling Google: Finding What Google Misses Karen Blakeman Internet Search & Retrieval...

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Transcript of Out-Googling Google: Finding What Google Misses Karen Blakeman Internet Search & Retrieval...

  • Out-Googling Google: Finding What Google MissesKaren BlakemanInternet Search & Retrieval Strategy AdviserUKeiG UKhttp://www.ukeig.org.uk/http://www.ukeig.org.uk/blog/ http://ukeig.xwiki.com/

    **Karen Blakeman www.rba.co.ukInternet Librarian International 2006http://www.rba.co.uk/ili/

    Karen Blakeman www.rba.co.uk

  • Is this a Google-bashing session?NoErm... yer, but no, but yer, but.. (to quote a certain Monday morning presentation)When you are using Google, make sure you are using the right bitnews, blogsearch, images etc.Use the advanced search options to get the best (?) out of Google But....

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • What is wrong with Google?Results vary from day to day OR command does not really worksimilar/related pages limited Numeric range search erraticSynonym search not reliable or consistentlink command extremely limitedcannot always combine commands e.g. link:www.rba.co.uk site:www.rba.co.ukNot very up to datesite: command erratic

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Work this one outWhy does site:charity-commission.gov.uk grants give 2160 results and Site:charity-commission.gov.uk grants give:

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Google is a temperamental beast

    Do not attempt to apply logic to the way it works therein lies the path to madness*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Other search engines...Different coverageDifferent search featuresDifferent algorithms for sorting resultsCompare search engineshttp://ranking.thumbshots.com/

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Google vs Yahoo*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Yahoo web searchhttp://search.yahoo.co.uk/ Results compare favourable with Googles, sometimes betterResults are ranked in a different order to GoogleBoolean AND, OR, NOT and parenthesesIndexes first 500 K of a documentSuperior link and linkdomain commands

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Link commands comparedFind pages that link to your known pagepages that link to one another often similar in contentfind listings that often include invisible web resourcesinvaluable if you are changing your domain name or restructuring your site and you need to know who links to youLink commandGooglelink:www.rba.co.uk (47 pages)Yahoolink:http://www.rba.co.uk/ (403)linkdomain:www.rba.co.uk (1960)linkdomain:www.rba.co.uk site:www.rba.co.uk (1690)

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • AlltheWeb Livesearchhttp://livesearch.alltheweb.com/Owned by YahooResults appear and change as you typeSuggests alternative search strategies as you typeRefine results by filetype and site/domain

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Exaleadhttp://www.exalead.com/ Supports wild cardsasterisk (*) at the end of a wordpollut* finds pollute, pollutant, polluting etc.in the middle of a word using pattern matching/psych.*ist/ finds psychologist, psychiatrist, pyschotherapistNEAR - finds words within 16 terms of one anotherNEAR/n finds words within n number of terms one anotherclimate NEAR/3 changeApproximate spelling, phonetic search*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Askhttp://www.ask.com/, http://www.ask.co.uk/ Formerly Ask JeevesTeoma now redirects to AskWeb, news, local search, images, movies, blogs, feedsSuggestions for narrowing down or expanding your search

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Windows Livehttp://www.live.com/ Was MSN SearchResults tend to be more consumer orientedHas the most up to date databaseGood link and linkdomain commandlink:www.rba.co.uk (1247)linkdomain:www.rba.co.uk site:www.rba.co.uk (4473)Windows often neglects to advertise new search featurese.g. locating RSS feeds on a specified web sitesite:bbc.co.uk feed:bbc.co.uk

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*Windows Live web search

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*Windows Live Academic

    Karen Blakeman www.rba.co.uk

  • Should you be using Google et al?Think type of informationnews, official company information, statisticsEvaluated subject listingsIntute (formerly Resource Discovery Network), Alacrawiki.comReference sourcesWikipedia, Answers.com, EncartaGoogle ScholarScirusAcademic LiveIngenta ConnectStructured databases e.g. STN, EINS, Thompson etc

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Current NewsIndividual publications, BBC, radio (audio), television (audio)Last 30 daysGoogle News http://www.google.com/news/ Yahoo Newshttp://search.yahoo.com/ and click on News linkAskhttp://www.ask.com/ Accoona http://www.accoona.com/ and click on news optionhas SuperTarget

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Archive newsOlder than 30 daysAccoonasearches free news sitesGoogle News Archivehttp://www.google.com/archivesearchsome sources going back 200 yearsmany articles are priced (check other sources before you buy for free options or it may be cheaper to use LexisNexis pay as you go)some web based news sources and individual publications go back several years and are freepriced options such as Factiva and Lexis Nexis credit card pay as you go

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Blogs and RSSGoogle Blogsearchhttp://www.google.com/blogsearch Ask Blogs and feedsWindows Live Feeds also the feed: commandYahooAdvanced Search & file format RSS/XMLExaleadlimit search to RSS feedsBlog and feed search enginesTechnorati, Blogpulse

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Audio & VideoGoogle Video (?)YahooAskBllinkx http://www.blinkx.tv/

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Audio & Video*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • www.visit4info.com

  • ImagesTASIhttp://www.tasi.ac.uk/advice/using/finding.htmlimages.google.comsearch.yahoo.com images tabAsk images tabWindows Live

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • ImagesTASIhttp://www.tasi.ac.uk/advice/using/finding.htmlimages.google.comsearch.yahoo.com images tabAsk images tabWindows LiveFlickr.comcheck the licensehttp://www.flickr.com/creativecommons

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*Morguefile.com

    Karen Blakeman www.rba.co.uk

  • commons.wikimedia.com*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*NASA

    Karen Blakeman www.rba.co.uk

  • Cross searching the search enginesSearch several tools with one searchCant use the advanced search features of the individual search toolsClustering Killerinfo.com, Clusty.com

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Clusty.com*Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • http://www.trovando.it/

  • *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Top tips from searchersIt isnt your fault if Google doesnt work There are plenty of other excellent and often better search toolsGoogle Make sure that you are using the advanced search features to the full and that you are using the right part of Google for example News for current headlines, Images, Blogsearch etcExperiment with the cross-search engine tools Clusty, Killerinfo, Trovando.it

    *Karen Blakeman www.rba.co.uk*

    Karen Blakeman www.rba.co.uk

  • Why the Google site search oddity?

    *Karen Blakeman www.rba.co.uk*Site:charity-commission.gov.uk grants

    Karen Blakeman www.rba.co.uk

  • Karen Blakemanhttp://www.rba.co.uk/ili/karen.blakeman@rba.co.uk