Our Most Gentle Cleansing Technology Ever - AveenoMD®...2017/04/07 · Aveeno ACTIVE NATURALS,...
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• Naturally-derived, starch-based polymeric surfactant gently cleanses without over-drying or irritating skin • Helps preserve skin’s natural moisture barrier as it cleanses • Readily biodegradeable and environmentally friendly • Combines skin soothing ACTIVE NATURALS ® Colloidal Oatmeal and rich emollients • Formulated to gently cleanse and soothe itchy, dry skin • Gentle enough for everyday use on sensitive skin • Fragrance free, dye free, soap free, hypoallergenic Patented polymeric cleansing system provides superior mildness and skin barrier preservation Our Most Gentle Cleansing Technology Ever *Patient self-assessment of AVEENO ® Skin Relief Fragrance Free Wash, data on file. TRADITIONAL SURFACTANTS Traditional cleansers can compromise the structure and function of the skin barrier, leading to inflammation and irritation AVEENO ® PATENTED POLYMERIC CLEANSING SYSTEM Due to their large molecular size, polymers minimize surfactant penetration into the skin For nourished, healthy- looking skin with every wash AVNWASHSA317 © Johnson & Johnson Consumer Inc. 2017 97% said it leaves skin soft and smooth* 97% felt it was gentle and mild to their skin* 94% said it leaves skin moisturized* new gentler formula Surfactant Micelles Stratum Corneum
Transcript of Our Most Gentle Cleansing Technology Ever - AveenoMD®...2017/04/07 · Aveeno ACTIVE NATURALS,...
• Naturally-derived,starch-basedpolymericsurfactantgentlycleanseswithoutover-dryingorirritatingskin
• Helpspreserveskin’snaturalmoisturebarrierasitcleanses
• Readilybiodegradeableandenvironmentallyfriendly
• CombinesskinsoothingACTIVENATURALS®ColloidalOatmealandrichemollients
• Formulatedtogentlycleanseandsootheitchy,dryskin
• Gentleenoughforeverydayuseonsensitiveskin
• Fragrancefree,dyefree,soapfree,hypoallergenic
Patented polymeric cleansing system provides superior mildness and skin barrier preservation
Our Most Gentle Cleansing Technology Ever
*Patientself-assessmentofAVEENO®SkinReliefFragranceFreeWash,dataonfile.
TRADITIONAL SURFACTANTSTraditionalcleanserscancompromisethestructureandfunctionoftheskinbarrier,leadingtoinflammationandirritation
AVEENO® PATENTED POLYMERIC CLEANSING SYSTEMDuetotheirlargemolecularsize,polymersminimizesurfactantpenetrationintotheskin
For nourished, healthy- looking skin with every wash
AVNWASHSA317©Johnson&JohnsonConsumerInc.2017
97% saiditleaves skin soft and smooth*
97% feltitwasgentle and mildtotheirskin*
94%saiditleavesskin moisturized*
new gentler formula
Surfactant Micelles
Stratum Corneum
