PR/SOCIAL MEDIA TOOL GUIDE  

Blogging Basic HTML code • HTML basic Blog Comment Platforms • LiveFyre • Disqus Blog Platforms • Wordpress • Tumblr • Blogger • Posterous • SquareSpace (paid) Blogger Identification and Contact Information • Cision (PRsarahevans &

#Journchat sponsor) • Technorati

Stock Photos for Blogs • Where to Find Free Images and

Visuals for My Blog (blog post) • Freepik • Photos.com (paid) • Alegri photos • Shutterstock.com (subscription) Syndicate Your Online Platforms • Flavors.me • Card.ly • Magntize Crowdsourcing platforms • Quora

Facebook

HOW TO Create Facebook Ads • Facebook Ad Best Practices • 5 Easy Steps to Creating a

Facebook ad (blog post) HOW TO Build a Facebook Fan Page • How to build a Facebook Fan Page

(blog post) • Facebook’s Create a Page • How to Develop a Facebook Page

that Attracts Millions of Fans (blog post)

Overview of Facebook Fan Page Plug ins • Facebook’s Social Plugins • 12 Useful Wordpress Plugins for

Bloggers Notifications for Facebook Fan Page • How to get Email Notifications for

Facebook Fan Pages (blog post) Getting started with Facebook • Sevans white paper

    PR/SOCIAL MEDIA TOOL GUIDE  

LinkedIn HOW TO: LinkedIn for Business • 33 Ways to Use LinkedIn for

Business (blog post)

Getting started with LinkedIn • Sevans white paper

News Sites with Breaking News Alerts • Yahoo News Alerts • Google News Alerts • CNN News Alerts • Fox News Alerts • BBC News Alerts • CBS News Alerts • ABCNews.com • New York Times • CNET.com • Twitter Search “breaking news” News Aggregation and/or RSS • Alltop • Google Reader

Citizen Journalism Sites and Networks • CNN iReport • Huffington Post • Examiner.com • Patch (AOL) • AssociatedContent.com • AmericanTowns.com • Tackable (currently only available

for iPhones)

    PR/SOCIAL MEDIA TOOL GUIDE  

Online Monitoring Monitor Brand/Clients Online (FREE) • Addict-O-Matic • Twitalyzer • Blog Pulse • BoardTracker • SocialMention • GoogleAlerts • Tweetstats • Tweetreach • TwitterGrader • Topsy

Social Search • Google Social Search • Bing Social

Website Analytics (FREE) • Quarkbase • Alexa • Compete • Google Analytics Keyword Finder Tools • Google Trends • Google AdWords • Wordtracker (not free) • Keywordfinder • KeywordSpy

Online Sharing Social PDF or Document Sharing • SlideShare • SlideRocket • SlideBoom Social Polls and Surveys • Twtpoll • Mister Poll • MicroPoll • Twiigs Social Event Invitations • Pingg • Twtvite • Eventbrite

e-Newsletter or Email Campaign Clients • Mailchimp Social Bookmarking • Digg • Delicious • Sphinn Word Cloud Platforms • Wordle • Tweet Cloud • TagCrowd

    PR/SOCIAL MEDIA TOOL GUIDE  

Public Relations/Social Media Finding Bloggers and Journalists Looking for Sources • HARO • Cision Point • ProfNet • Twitter Search: Starter Guide: Social Media Tactics View or download the .PDF Sponsored Online Messages and Posts • IZEA (former Sevans Strategy

client) • Comparison: the 13 Twitter

Advertising Networks (blog post) Social Media Release Creation • PitchEngine (former Sevans

Strategy client) Online Username and Registration Management • KnowEm

SEO for Social Media Releases • The Dos and Don’ts of Optimizing

Your Press Release (blog post) • Statistics Highlighting the

Importance of SEO Press Releases (blog post)

• The Wrong Way to Use Keywords in Press Releases (blog post)

Basic SEO Overview • SEO – A Basic Overview (blog

post) Social Media Policy Creation • Social Media Policy Template

(blog post) Semi-Private Social Network for PR Students and New Pros • Sevans Network

Social Networks Create Your Own Social Network • Ning • SharePoint

    PR/SOCIAL MEDIA TOOL GUIDE  

Twitter Hashtag Monitoring and Tracking • WTHashtag.com • Search.Twitter.com Twitter Live Chat Management • Tweetchat • Tweetgrid • Tweetdeck Find People on Twitter • Twellow • WeFollow • Tweetfind Twitter Clients • Hootsuite • Tweetdeck • Twhirl • Twitter.com

URL Shorteners • Bit.ly • J.mp • Ow.ly Comprehensive List of Twitter Industry Chats • Wthashtag.com chats page Influencer Identification • Mpact (paid service) • Klout Twitter tool aggregator • OneForty Twitter Lists • Listorious Getting started with Twitter • Sevans white paper

YouTube Video Networks and Platforms • YouTube • Vimeo • Watchitoo • Seesmic • Ustream.tv • Tinychat