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Our Approach to Social Media. Social Media Usage in New Zealand Total Active NZ Twitter Accounts:...
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Transcript of Our Approach to Social Media. Social Media Usage in New Zealand Total Active NZ Twitter Accounts:...
Our Approach to Social Media
Social Media Usage in New Zealand
Total Active NZ Twitter Accounts: 79,193
Total NZ Registered Linkedin Accounts: 474,642
New Zealand is the 4th most online country in the World at 94% - Neilsen 2011
Total Engaged NZ Twitter Accounts: 23,448
Total NZ Facebook Accounts: 2,064,480
25years
fans/followers/subscribers
And We Have Experience in Social Like No One Else
At the heart of what we do are five products…
Simple to understand, clearly priced, integrated solutions with well defined
process and measurable outcomes.
So What Do We Do?
Our clients were asking…
“How can I keep up with what people are saying about my brand in social media?”
Always on online monitoring for your brand.Because a brand that listens makes better friends…
Monitor
* All reports are bespoke and custom to the clients objectives
Post Monitoring Report
Live Monitoring Report
Social Media Monitoring
An Appetite for The Double Down in Australia?
“Please bring this burger out!”
“Would I eat it? Sure Hell Yeah!”
“Please KFC bring this to Australia”
“Not going to lie, that burger looks awesome!”
Our clients were asking…
“Can you help us set up and run our social pages so it’s integrated with all of our marketing activity?”
Strategy and management for your brand platforms.
Manage
We Manage 4 of the Top 15 Australian Brand Facebook pages
Avg IPM 1.4 Avg IPM 1.7
477,229 65,914
Avg IPM 1.2
316,243
Avg IPM 0.6
65,733
Pringles Pop Krunch – Drive Engagement
Exclusive content from 3 artists
Live streaming of radio
Party offers
Free music downloads
Music gossip Fanbase discussion
Our clients were asking…
“I know there’s a bunch of bloggers that would love my product, how do we get them talking about it?”
Influencer outreach and engagement for brand communications.
Engage
Skoda – The Road to Advocacy
Our clients were asking…
“Can you build an iPhone app, Facebook page, and YouTube competition for my campaign?”
Creative ideas to make the most of your digital strategy.
Activate
Universal - Bridesmaids
Over 810,000 news feeds created!
Our clients were asking…
“I have this amazing piece of video content. How do we give it the best shot at going viral?”
Solutions to promote your branded content
Seed
Alienware Area 52
So In Summary…
SEM SEO Paid Content Events
