Opportunities and Challenges in More Localized Food Systems Michael W. Hamm C.S. Mott Professor of...
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Transcript of Opportunities and Challenges in More Localized Food Systems Michael W. Hamm C.S. Mott Professor of...
Opportunities and Challenges
in More Localized Food Systems
Michael W. HammC.S. Mott Professor of Sustainable Agriculture
Depts. ofCommunity, Agriculture, Recreation and Resource Studies
Food Science and Human NutritionCrop and Soil Sciences
Michigan State University
Why is Sustainability an Important Central Tenet for Our Work?
• Key Facts– Recent volcanic island so fertile soils– 27 degrees south- overly cool for many
things like coconuts to do well and water overly cool for coral reefs and associated fish abundance (about same south as Houston, TX is north)
Picture from: http://members.virtualtourist.com/m/7cbc2/946/
Easter Island A Cautionary Tale
1300 milesMap from: http://www.mapsouthpacific.com/pacific/index.html
Food Supply and Ecology
• At time of discovery (Early 1700’s )– Sweet potatoes, yams taro, bananas, sugarcane, chickens– 66 square miles of grassland with no trees or bushes above
10 ft.– No native animals larger than insects
• When early Polynesians first arrived– The island was forested with diverse understory– Trees were species that could provide rope material, dense
firewood and boat making materials– 1/3 of all bones were from porpoises– Bones of six bird species with at least 25 nesting species
altogether
Chain of Events
Wood gets cut
Can’t make many canoes
Can’t go out to hunt porpoises
Find more chicken bones
Chain of Events
Wood gets cut
Soil more erodable
Crop productivity declines
Social Consequences
Starvation
Population Crash
Cannibalism
War and Statue Defamation
American Farmland Trust http://www.farmland.org/farmingontheedge/downloads.htm
The Three Challenges:number 1 – Farmer Loss
1-9 acres 10-49 acres 50-499 acres >500 acres
1964 2,659 17,753 70,740 2,352
1980 2,343 13,284 39,195 4,544
2000 2,628 11,037 22,997 5,178
2020 2,756 9,982 13,375 5,367
2040 2,847 9,229 6,506 6,479
% Change (1964-2040)
7% 48% 92% 275%
% Change (2000-2040) +8% -16% -71% +125%
From: Public Sector Associates: Michigan Land Resources Project (2001)
The Three Challenges:number 2 – Diet and Activity Loss
Obesity Trends* Among U.S. AdultsBRFSS, 1985
(*BMI ≥30, or ~ 30 lbs overweight for 5’ 4” person)
From: Overweight and Obesity: Obesity Trends: U.S. Obesity Trends 1985–2005 (downloaded from: http://www.cdc.gov/nccdphp/dnpa/obesity/trend/maps/index.htm
No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%
Obesity Trends* Among U.S. AdultsBRFSS, 2005
(*BMI ≥30, or ~ 30 lbs overweight for 5’ 4” person)
From: Overweight and Obesity: Obesity Trends: U.S. Obesity Trends 1985–2005 (downloaded from: http://www.cdc.gov/nccdphp/dnpa/obesity/trend/maps/index.htm
No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%
The Three Challenges:number 3 – Job Loss
• 98.4% of the 211,567 businesses in MI are classified as small
• MI lost over 2,000 businesses between 2000 – 2002
• MI 37th in the country in terms of firm formation for 2002
• i.e. lots of opportunity and need
Growth and DevelopmentGrowth = an increase in size through
material accretion
Development = realization of fuller and greater potential
Is the Land Grant role
at this point primarily
one of growth or
development?
The Land Grant Role
Help provide a context for decision
making about alternatives and
options
A Framework
Community Development
Attribute-driven Production
Place-Based Development
Value-Chain Networks
Health
Farming
Economics
A Strategy
Environment
Picture from SUSTAINABLE POULTRY: PRODUCTION OVERVIEW at http://www.attra.org/attra-pub/PDF/poultryoverview.pdf
People maintaininga quality standard
of life as they mature and
age
Our natural resourcebase enhanced forfuture generations
Vibrant rural and urbancommunities
A diversity of viable farms
Food Attributes Consumers Are Willing to Pay for in the
Marketplace• Place (Local - e.g. Select Michigan)• Organic• Scale (e.g. small family farm)• Environmental (e.g. low pesticide use, bird
friendly)• Animal friendly/animal welfare• Heritage breed/variety• Labor standards and returns (e.g. fair trade)
Consumers
• Hartman group divides into:– Core (13%)– Mid-level (62%)– Periphery (24%)
• 10 years ago– Organic foods in the core
• Today– Organic foods in the mid-level– Local, bio-dynamic, fair food in the core– Periphery moved to healthier such as “natural”
Consumers (cont.)
• Some core consumers saying local more important
• 50% of consumers said locally grown affected purchases
• 38% of consumers said organic affected purchases
Case Study - Fruits and Vegetables in Michigan
Consumption of Fruits and Vegetables
7% of population achieves 5-7-9 servings or more when french fries and potato
chips are excluded
Produce for Better Health Foundation “State of the Plate”
Ratio of Fresh Vegetable Imports to Exports in US
0.00
0.50
1.00
1.50
2.00
2.50
1999 2000 2001 2002 2003
Taken from http://www.fas.usda.gov/scriptsw/bico/bico.asp?Entry=lout&doc=1270* C. Benbrook “ Minimizing Pesticide Dietary Exposure Through the Consumption of Organic Food: An Organic Center State of Science Review” (2004)
•And on average imported have higher levels of pesticide residues than domestic in a particular product category*
What if Consumers in Michigan Ate 5 Servings of Fruits and Vegetables Per Day?
Nearly 100 pounds of fruits and vegetables per adult more
Approximately 78,000 acres of production
And now we are recommending 7 -9 servings a day
Maximum crop acreage adjustments implied by full adoption of select
recommendations from the 2005 Dietary Guidelines for Americans
J. C. Buzby, H. Farah Wells, and G. V. Possible Implications for U.S. Agriculture From Adoption of Select Dietary Guidelines (ERS Report #31, 2006)
Nutritional Considerations
Marionberries
Strawberries
Cornconventional (gray bars), organic (white bars),or sustainable (black bars) agricultural practices
D. K. ASAMI, Y.-J. HONG, D. M. BARRETT, AND A. E. MITCHELL J. Agric. Food Chem. 2003, 51, 1237-1241
Production Strategies
Variety Variation
• E.g. Brown et al at Univ. of Illinois have found significant variation in
phytochemical concentration due to genotype
Authors:
Patty Cantrell
David Conner
George Erickcek
Michael Hamm
Download at:mottgroup.msu.edu
ormlui.org
Potential Market Changes
Market
Estimatedcurrent share
of MIproduction
Proposed share of MI production
Net gain to MI farms*
Fruit – Direct Market 0.5% Up to 1.6%$70 millionFruit – Fresh
Wholesale25% Up to 50%
Vegetables – Direct Market
0.5% Up to 1.6%$81 million
Vegetables – Wholesale
56% Up to 83%
Potatoes-Direct Market
0.9% 2.6%$13 million
Potatoes-Wholesale
24% 48%
Total Increase** $164 million
Economic Impacts
•Up to 1,889 jobs•$187 million in new, personal income
Improved Diet
• Iowa- 25% of current consumption of 37 fruits and vegetables shift to being grown in Iowa– Approx. 2300 net new jobs if all direct markets– Approx. 1200 net new jobs if 50% direct markets
• Iowa- all Iowans consume 5 servings per day– Approx. 4000 net new jobs
• Iowa- all Iowans consume 7 servings per day– Approx. 5600 net new jobs
D. Swenson (2006) The Economic Impacts of Increased Fruit and Vegetable Production and Consumption in Iowa: Phase II (downloaded at http://www.leopold.iastate.edu/pubs/staff/health/health.htm)
Michigan Farmers’ Markets in relation to Urban Areas (2000)
Urban areas (Census 2000)
Farmers’ markets
Urban areas (Census 2000)
Farmers’ markets
Socio-Ecological and Geographical Analysis of Michigan’s Agriculture: Toward a Policy and Planning Tool for Sustainable Agriculture in MichiganJim Bingen, Manuel Colunga, and Stuart GageResource Development and Computational Ecology and Visualization Laboratory (Entomology Department)
Greenhouse and High Tunnel Production- Sustainably
Expanding the Season and the Markets
Organic Market
• $10 billion in 2003
• 2% of total grocery sales BUT growing 8 times faster than grocery sector as a whole
• Projected $32.3 billion by 2009
• Will likely exceed 20% growth rate in future
Recent Growth Patterns in the U.S. Organic Foods Market. By C. Dimitri and C. Greene USDA-ERS
Recent Growth Patterns in the U.S. Organic Foods Market. By C. Dimitri and C. Greene USDA-ERS
Recent Growth Patterns in the U.S. Organic Foods Market. By C. Dimitri and C. Greene USDA-ERS
What does this mean for Michigan?
• About $66 million of organic fruit and vegetable sales
• About $22 million of organic bread and grain sales
• About $15 million of organic milk sales
What might this mean for farmers?
Recent Growth Patterns in the U.S. Organic Foods Market. By C. Dimitri and C. Greene USDA-ERS
Access for All Members of a Community
Taken from K. Pothukuchi, The Detroit Food System (2003)
Food Desserts
Household Expenditure for Fruits and Vegetables
0100200300400500600700800900
1000
1997
1999
2001
2003
2005
Year
Ho
use
ho
ld E
xpen
dit
ure
Per
Y
ear lowest 20%
highest 20%
From: Bureau of Labor Statistics, Consumer Expenditure Survey http://www.bls.gov/cex/home.htm#top
E.g. MSU Product Center
Business Dev.
Training
E.g. 2 yr Organic Farming Program
at MSU
Land
E.g. Land Link
ProgramE.g. MIFMA
Markets
Capital
E.g. IDA’s andSmall Loan
Program
E.g. MSUERSA
Information
New Farms – Seeding Economies
Food Is a Homeland
Security Issue
The End