Open Innovation Manager - Wolfgang Weicht

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Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! " # 1 WOLFGANG WEICHT Open Innovation & Imagineering

Transcript of Open Innovation Manager - Wolfgang Weicht

Page 1: Open Innovation Manager - Wolfgang Weicht

Wolfgang Weicht - Personal CV

Open Innovation - Imagineering

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WOLFGANG WEICHTOpen Innovation & Imagineering

Page 2: Open Innovation Manager - Wolfgang Weicht

Wolfgang Weicht - Personal CV

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2Who is Wolfgang?Open Innovation Manager & Imagineer

After two mindless semesters at the university Wolfgang founded the multimedia studio D.A.V.E., where he began to develop online marketing concepts to promote blockbusters movies in Germany in the late 90s.

As a consultant he has been developing broadband entertainment applications for Deutsche Telekom. Being involved in several start-up projects with all ups and downs he took a break from the new-economy hype, running an art house cinema and working as a chef.

Since 2009 he is actively involved in building up a vivid local tech community. He is the executive producer of TEDxRheinMain and loves to host hackathons.

For over 25years Wolfgang is now helping global brands, enterprises and institutes to see beyond the tellerrand.

Wolfgang Weicht

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Wolfgang Weicht

16 / 02 / 1971

Wolfgang / GERMANY

[email protected]

+49 174 40 252 64

www.kzwei.org

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3General Thoughts

There are those who surf the web, and there those who make the waves.

Ideas into Action

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I am an imagineer, I implement creative ideas into practical forms.

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4What I do?

Brand Marketing

Community Building

InnovationManagement

You can‘t hurry love. Relationships take time to deliver their full potential, but I

believe the returns become more sustainable then a short term ROI.

Say hi! To a stranger. I am a curator. I connect people who have something in common. I build bridges for discoveries

and help them to feel empowered.

Fighting Gravity@

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Step into the unknown. I help to develop the big picture for the future, but also ensure that there is a plan for the first small steps into manifestation.

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5My work process

research. ideate. prototype. learn.

Delivering Non-Artificial Intelligencef

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Developing a deep understanding of the situation

and defining the problem.

Looking outside the box for potential solutions, ranging from

improvements to transformations.

Making the solution more tangible in an iterative process, to get from thinking to doing.

Using analytics to get from a gut feeling to a verified fact,

ensuring that knowledge is created.

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6My skills

85%

Observing

95%

Experimenting

76%

Networking

99%

Questioning

The mindset of an exploreró

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7Wolfgangs info chart

♂He is a trained life guard 84%

� His first job was working as a film operator 89%

� He circled around scotland with a three-speed bike 93%

He played the onlince character of Tyler Durden from the movie fightclub. 99%

As one of the earliest HTML programmers he was paid per webpage 92%

Had lunch with Sergey Bin and Larry Page when they were students.

Unknown facts & figuresô

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8AccentureShowcase: Innovation Management

As data is everywhere, data analytics is a key topic to

generate new knowledge and solve problems. As part

of the Analytics Business team in ASG I was

responsible for setting up the open innovation

strategy and develop new perspectives into the

future.

A set of public events, like data science meetups,

hackathons and maker fairs, have been organized

and sponsored as well as partnerships with technical

suppliers and research institutes established.

Furthermore I developed a systematic approach to

offer data-driven innovation as a service to clients &

partners.

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9HondaShowcase: Community Building

„Are You ready for Honda?“ was the task of the

Facebook channel with the same name to make this

brand message more concrete for German

motorcyclists and to ensure their brand loyalty.

I was responsible for the constant strategic

development and the community management, as

well as the connection of on- and offline activities.

This success story was then applied to the car

portfolio as well.

A holistic view on the fan base as well as the brand

demand was key to success for the community

management.

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1020th Century FoxShowcase: Brand Marketing

I was responsible for the first launch of the German

homepage in 1997. The German site stood out

because it was different from the American offers with

a broad offer of information in order to satisfy the

German market requirements. A consistent positive

feedback from press, cinema owners, and fans

confirmed this concept.

More than 40 microsites to movies e.g. Star Wars,

Braveheart, Titanic, Alien, Independence Day, etc. were

created by the end of the year 2000. Foxfilm.de was

considered a “classic” in the German-speaking internet

offering for the longest time and included new formats

like digital storytelling, interactive premiere coverage

and alternated reality games.

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11An Eco-System for CuriosityBringing people form Zero to Hero

TEDxRheinMain NASA Space Apps Frankfurt Open Data Day Frankfurt

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TEDxRheinMain is a world-class conference about Innovation, Creativity and Ideas.

Its main goal is to develop and leverage the TED experience at a regional level, uniting innovators, thinkers, inspirational speakers, shakers, makers and breakers.

For 48-72 hours across the world, problem solvers like you join us for NASA’s International Space Apps Challenge, one of the largest hackathons in the universe.

Empowered by open data, you collaborate with strangers, colleagues, friends, and family to solve perplexing challenges in new and unexpected ways.

Open Data Day is a gathering of citizens around the world to write applications, liberate data, create visualizations and publish analyses using open public data.

The goal is to support and encourage the adoption of open data policies by the world's local, regional and national governments.

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12My clientsOver 25 years of experience in digital transformation,

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THANK YOU� [email protected]