Open content
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Open Access and Communication Practises Allison Stevens Health Economics Unit, University of Cape Town RESYST Workshop September 2012, Cape Town
description
Presentation given in 2012 to Communication Officer colleagues at an international consortium skills-sharing workshop. This gave a basic introduction to open licensing and communication practioners might use it in their work.
Transcript of Open content
Open Access and Communication Practises
Allison Stevens Health Economics Unit, University of Cape Town
RESYST Workshop
September 2012, Cape Town
Photo by Jeff Tabaco http://www.flickr.com/photos/jeffrey/23899819/sizes/m/in/photostream/
International support
UCT policy
“UCT supports the publication of materials under Creative Commons licenses to promote the sharing of knowledge and the creation of Open Education Resources.”
– Portal for teaching materials (online) and research (coming soon)
Quote: University of Cape Town Intellectual Property Policy 27 July 2011 – Page 15
Open Content / Open Educational Resources
• Free licensed educational materials (usually digital).
Source: opencontent.uct.ac.za and oerafrica.org and Ted Hans, University of Michigan
Open Access
• Free access to peer-reviewed literature, data and other information.
The Open Movement
Students receive free OER course materials in Malawi
African Health OER Network
Traditional copyright
• All rights reserved for author
• Restricts others from using author’s work
• Legal protection for the author
Source: http://opencontent.uct.ac.za/node/71
Traditional Copyright restricts access
Access an Informa Healthcare journal
article for 24 hours costs $86.00 for non-
subscribers
Source: http://informahealthcare.com/doi/pdf/10.1517/14656566.2011.634800 via http://www.maxbingham.com/blog/2011/12/open-access-publicly-funded-research-results-just-got-a-little-easier-to-read/
“Charging the developing world to see findings of new scientific research will mean fewer people escape poverty and could cost lives.” Former International Development Secretary: Andrew Mitchell
Source: http://gdnetblog.org/2012/08/16/open-access-one-small-step-or-one-giant-leap/
Traditional Copyright restricts use
Get permission to adapt journal findings into a policy brief
From journal To policy brief
Need to modify copyright to release more rights to users
• All Open, Free Licenses: Creative Commons lets anyone:
1. Copy & redistribute your work
2. Display your work
3. Communicate your work
4. Format verbatim copies
• No permission required
• Just credit the author
Source: ARC Centre of Excellence for Creative Industries and Innovation, the National Copyright Unit and Creative Commons Australia. What is Creative Commons? Creative Commons Attribution 2.5 Australia license
Optional elements of the Creative Commons license
Source: http://www.oerafrica.org/copyright/CreativeCommonsIntroduction/CreativeCommonslicensechoices/tabid/1793/Default.aspx
Attribution
Non-commercial
No derivative works
Share alike
Mix & match these elements in 6 standard CC Licenses
Source: http://opencontent.uct.ac.za/What-is-a-Creative-Commons-license
Source: ARC Centre of Excellence for Creative Industries and Innovation, the National Copyright Unit and Creative Commons Australia. What is Creative Commons? Creative Commons Attribution 2.5 Australia license
HEU use of CC licenses
2010 2013 onwards 2011 2012
Open access journals
Teaching materials & Reports
Licensing on HEU teaching materials and some reports:
Attribution-NonCommercial-ShareAlike license
Making HEU material more searchable
• The material gets sent to:
– UCT Open Content website
– OER Africa website
– Creative Commons website
Getting a license is quick and easy
• http://creativecommons.org/choose/
Review use of copyright in other products
• Copyright not specified
• Users might get confused
Widen use of CC licensing
• On products other than journal articles, e.g. policy briefs, conference presentations, etc.
• Why?
– Easy to share and re-use
– Requires attribution and raises awareness
– Might increase collaboration
– Signals institutional openness
– But: Will materials be searchable?
Example of CC licensing on a website
source as 'Vicki Francis/Department for International Development'. http://www.flickr.com/photos/dfid/5951453134/in/set-72157629952118442
Example of openly licensed photographs on Flickr
Other practical implications
• Share more effectively
• Don’t duplicate efforts
– e.g. Multiple manuals on the same topic
• Use plain language
• Make information easy to extract
• Deposit into open access repositories
• Archive websites
“Do once, use many times” 2012 USA Digital Government Strategy
Need Support? • UCT: Education Development Unit
Gives support with selecting & using CC licenses in health materials http://www.healthedu.uct.ac.za/elearning/healthoer/
• Regional: OER Africa Collects OER content, including Health OER http://oerafrica.org/
• International: Creative Commons Provides open licenses and links to open content materials http://creativecommons.org/
• DFID open access implementation guide, July 2012 http://www.dfid.gov.uk/Documents/publications1/DFIDResearch-Open-and-Enhanced-Access-Implementation-Guide.pdf
www.heu-uct.org.za www.facebook.com/uct.heu
The HEU is a partner of the RESYST consortium. RESYST is funded by Ukaid from the Department for International Development http://resyst.lshtm.ac.uk/
