Oow 2008 Final
35
The Interweb is here Paul Pedrazzi Vice President, Product Strategy Jake Kuramoto, Senior Director, Product Strategy
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Transcript of Oow 2008 Final
The Interweb is herePaul Pedrazzi Vice President, Product StrategyJake Kuramoto, Senior Director, Product Strategy
Agenda
Why Does Web 2.0 Work?
How Can We Apply This to Our Business
What Lessons Have We Learned?
What’s Next? Where Is This Headed?
Participation
http://flickr.com/photos/ocs_camp/2171492103/
Vanity
http://flickr.com/photos/hellochris/411138498/
Filtering
http://flickr.com/photos/canonsnapper/411824111/
Agenda
Why Does Web 2.0 Work?
How Can We Apply This to Our Business
What Lessons Have We Learned?
What’s Next? Where Is This Headed?
Same Engine, New Passengers
http://www.flickr.com/photos/jason_burmeister/2253683767/
http://www.flickr.com/photos/sharynmorrow/29216464/
IT and Line of Business
http://flickr.com/photos/enzod/2124659870/
The Oath
• Business Pledge• Involve IT, Legal and Security Early• Forget I am the only one who “gets it”, at least for this
meeting• Be open to less than I want for some of what I need.
• IT Pledge• Treat my users as customers and not an insurrection.• Listen to what is not working and why• Rethink current policies for reasonableness and value
Perspective Matters
http://flickr.com/photos/elmada/720539352/
Agenda
Why Does Web 2.0 Work?
How Can We Apply This to Our Business
What Lessons Have We Learned?
What’s Next? Where Is This Headed?
Driving Lessons from the 'Lab
http://www.flickr.com/photos/kylemay/1471408434/
Are you ready for this?
http://www.flickr.com/photos/nikonvscanon/2428330932/
You'll be learning on the job, hopefully.
http://www.flickr.com/photos/oldonliner/1485881035/
Know when to abandon ship.
http://www.flickr.com/photos/ahmedrabea/2415877930/
Nurture your community.
http://www.flickr.com/photos/globetrotter1937/2691197751/
Love your fans. They love you.
http://www.flickr.com/photos/mullingitover/91712970/
Embrace choices. It's easier.
http://www.flickr.com/photos/orinrobertjohn/114430223/
Know the path of least resistance.
http://www.flickr.com/photos/jkohen/2321064304/
Prepare for the worst.
http://www.flickr.com/photos/williamafranklin/2623584600/
Involve the right people. Early.
http://www.flickr.com/photos/katerw/196848862/
Play the game. You'll need help.
http://www.flickr.com/photos/banditaz/2395722884
Be patient.
http://www.flickr.com/photos/onerandommonkey/48105829/
Keep a list of kudos.
http://www.flickr.com/photos/ruvjet/255516621/
What have we learned?
Agenda
Why Does Web 2.0 Work?
How Can We Apply This to Our Business
What Lessons Have We Learned?
What’s Next? Where Is This Going?
Where are we heading with Connect?
Impact on Individuals
http://flickr.com/photos/ross/4368015/
Impact on Organizational Culture
http://flickr.com/photos/voreas/442016052/
Future?
http://flickr.com/photos/ian_d/30859899/
The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions.The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
