Online Trading REL

8/8/2019 Online Trading REL

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Religare Enterprises LtdOverview ² Online Trading



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Vision and Mission

Vision

Mission

BrandEssence

To build Religare as a globally trusted brand

in the financial services domain and present

it as the ¶Investment Gateway of India·

Providing financial care driven by the

core values of diligence and transparency.

Religare is driven by ethical and dynamic

processes for wealth creation.

We believe that in 5 yearsapproximately 10% of global

investment would be allocated to

India. We would like Religare to be

reflective of India Investment story

within India and internationally and

emerge top of the recall trusted

brand.

____________________________________________________________

We believe that ¶Diligence· is an

imperative for incorporating best

practices around advisory, quality and

efficiency in the financial services

segment.

___________________________________________________________

Financial services business depends on

the trust of its customer, which builds

over a period of time by the ethical

business practice adopted by the

organization along with the dynamism

of the business processes and models

that need to be continuously evolved

and changed in the fast changing

market scenarios.



5

Geographical Presence through business

locations*

North29%

South24%

East13%

Maharashtra

12%

Gujarat

13%

Mumbai

9%

Geographical Presence

* Premises in which we and/ or our Business Associates operate one or more of our business activities



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RRL

RAIL

RCML

RSL

RFL

RCL

RIBL

RFin

RWMSL

R VCPL

ReligareCommodities Ltd

ReligareFinvest Ltd

ReligareSecurities Ltd

ReligareInsurance Broking

Ltd

Retail Equity Broking

PCG Equity BrokingInstitutional Equity Broking

DepositoryPortfolio Management Services

Merchant Banking*Internet Trading

Retail Commodity Broking

Agro Commodity Trading

Loans against Shares

Personal Financial Services (FinancialPlanning)

Personal Loan

Distribution of Life and Non Life

Insurance ProductsReinsurance

Business Description

Our Business

Religare Enterprises Limitedand its Subsidiaries

* SEBI approval to be received to shift Merchant Banking to RCML



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ReligareCapital Market

Ltd***

ReligareVenture CapitalPrivate Ltd***

ReligareWealth Mgt

Services Ltd**

ReligareFinance Ltd***

Wealth Advisory Services

Personal Loans and Consumer

Lending business

Manage real estate infra of

companies under REL and itsaffiliates

Business Description

** RWMSL has entered into a 50:50 JV with Macquarie Bank Ltd on 18th

October, 2007 *** Business to commence soon.

New Growth Businesses

Religare ArtsInitiatives Ltd***

ReligareRealty Ltd

Private Equity and Investment

Management.

Merchant Banking (Proposed to beshifted from RSL)

Business of Arts

Religare Enterprises Limitedand its Subsidiaries

RRL

RAIL

RCML

RSL

RFL

RCL

RIBL

RFin

RWMSL

R VCPL



Industry Outlook ² Online Investments



10

2.48%

3.45%

7.11%

11.68%11.97%

0%

2%

4%

6%

8%

10%

12%

14%

FY 03 FY 04 FY 05 FY 06 FY 07

793 818

909 9701,069

1,228

0

200

400

600

8001000

1200

1400

2002 2003 2004 2005 2006 2007

0

5,000

10,000

15,000

20,000

25,000

Number of companies lis ted Turnover (Rs.Bn)

300%

247%

178%165%

140%

115%105%

80%70% 70%

50%

0%

50%

100%

150%

200%

250%

300%

H o n g K o n g

S i n g a p o r e

M a l a y s i a

T a i w a n

U S

K o r e a

I n d i a

C h i n a

P h i l i p p i n e s

T h a i l a n d

I n d o n e s i a

&

Market Capitalization to GDP (May, 07) (1)

Notes:(1) Source: Citi

(2) Source: NSE Website(3) Source: NSE Website

Internet trading % of total trading volume (2) NSE - Companies Listed &Turnover (3)

Market capitalization to GDP has steadily increasedover the years but still lags behind the more evolvedAsian markets

Indian equity markets witnessed strong growth since2003 with the benchmark BSE Sensex crossing the18,000 mark in October 2007 from 6,600 in January2005

In the NSE Capital Market segment in FY07, approxRs. 2,328 billion, constituting 11.97% of total tradingvolume, was routed and executed through theInternet.

Key Trends

Indian Capital Markets: Rapid Growth



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Online Trading

8000 crores of daily volumes on NSE and BSE can beattributed to online trading

Internet Trading accounts for 50% of the retailtrading

242 trading members of NSE have gained permissionto provide internet based trading.

Internet trading is anticipated to corner 30% of total

turnover in the next 2-3 years

Key Trends

Major Player ICICI Webtrade Indiabulls

Business Model Pure-Play Online Both Online & Offline

Registered Users 11,00,000 3,00,000

Client Profile Mass Investor Active day-traders

Online vs Overall Volumes 100% 60%

Products Equity and debt, bonds, mutual funds, derivatives,post office reciepts

Mostly equity, some mutual funds

Types of Trades Mostly delivery based trades More Intra-day trades

Funded Margin Not allowed Done through a non-banking financialservices arm

ICICI Direct

Indiabulls

Religare

Reliance Money

Sharekhan

Kotak Securities

HDFC Securities

Angel Broking5 piase.com

Geojit Financial

Major Players



Religare Online



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Online Investment

Official Launch of E-trading in August 2006

~50,000 clients, growth of 189.5% since Mar 07

Market share for September, 07 was 8.67%*

Online sales team present in 75 cities in the

country

Dedicated Sales force of over 1500

Rising Number of ClientsKey Facts

* Of total internet trading volumes of NSE, per the last published figures

** In Rs. Crore

Discount Broking Model²

Internet Tradinggeared to be a strong player in discount

brokerage model.

Collaboration with other eCommerce platform

² this would bring very large internet savvy

population to trade for investments.

Business Model

0

500

1000

1500

2000

2500

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e m b e

r , 2 0 0

6

O c t o

b e r , 2

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m b e

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t , 2 0 0

7

Rising Turnover**

0 5000 10000 15000 20000 25000 30000 35000 40000

May-06

Jul-06

Sep-06

Nov-06

Jan-07

Mar-07

May-07

Jul-07

Sep-07



Online Trading - Value proposition

Our initiative to revolutionize discount brokerage model which is currently pure vanilla stripped

down broking services.

Dedicated online trading portal

www.religareonline.com

Range of trading platforms -

Comprehensive information pool of all listedcompanies on portal

Wide variety of investment options like equity,

derivatives, IPO & mutual funds.

Access to Religare comprehensive research to online customers free of cost.

Exciting loyalty program ²

Features Strengths

Aggressive Push and Pull strategy of customer

acquisition Wide footprint through huge FOSacross top 75 cities Aggressive marketing campaigns

Operational capacity Process large number of accountopening kits

Large no. of trade related transactions

Access to alternate online funds transferpayment gateways.

World class customer care centre to assistin case of emergency



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* To be launched soon

Online Trading ± Category torch bearer

Online Trading - Value proposition ( contd..)

Multiple option of trading platform ² asp andapplet version for beginners and exe basedfast version for traders and professionals

Unique features of online discount brokerage

house

Toll free CALL - n ² trade ( At no extracharge)

Trading Advisory Desk for personalized

assistance to high volume traders at top20 cities

Nationalized Advisory Desk for Structured /Customized product *

Type of Research reports

Fundamental research

Technical researc

h

Daily reportsIntraday daily tech callsIntraday derivative callsDirectional F&O callsStructured productsIndex ArbitrageVolatility trading



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Our t Price-Quality Matrix

HDFC Sec

Indiabulls

Kotak

Investsmart

Indiainfoline

Religare ICICIDirect

Price

Q u a l i t y



[

www.religareonline.com



www.religareonline.comOur Value PropositionOur Value Proposition



Platf rms at a lance

Basic Lite ProAccount Opening Charges 299 499 999

Margin 5000 5000 10000

Call N Trade Yes Yes Yes

Integrated DP & Backoffice Yes Yes Yes

Futures & Options Calculator Yes Yes Yes

Online Fund transfer through Indusind Bank Yes Yes Yes

Software Installation Required No Yes Yes

Real Time Streaming Quotes No Yes Yes

NSE Cash, NSE F&O, BSE on a single platform Yes Yes Yes

Hot-Key Function No Yes Yes

Alerts on LTP / Volume No Yes Yes

Derivative Chains & User Sets No No Yes

Technical Charting-Intraday & EOD No No Yes



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Citi Bank

HDFC Bank

ICICI Bank

UTI Bank

Indusind Bank

Corporation Bank

Our Partner

Banking Partners

Logistics Partners

Overnite

Blue Dart

India Post

Technology Partners

Fortis

AsianCERC

IBM

HP



Organization tructur e

Business Head ² Internet Trading

Sales Head ² Internet Trading

Regional SalesHead ² Internet

Trading

OperationsHead² Internet

Trading

Advisory Head ² Internet

Trading

RegionalAdvisory Head

² InternetTrading

ProductDevelopment

Head ² InternetTrading

HR & TrainingHead ² Internet

Trading

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Way Forward

Increased collaborations in the market to tap

into a wider base and provide the best possible

client experience

Complete Investment Basket on a single

platform:

² Equity

² IPO

²Mutual Funds

² Commodities

² Insurance (Agreement with ICICI Lombard to sell

general insurance online)

² Virtual Trading

E-Commerce ² Looking Beyond Investments«.

² Credit card Payment gateway

² Online Tax Filing *

² Utility Bill payment *² Online Subscriptions *

² Investomail ( Free E-Mail services )

Financial Tools on Religare Online to make the

site more lively and interactive

Continuously improve on Operational efficiencies

which guarantee seamless client experience

Key Steps

Online Trading REL

Documents

Transcript of Online Trading REL