Online Photo Printing - Business Model

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    Online printing Business

    Deepa

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    Objective Providing Service of printing the photos and mailingthe customers.

    Project Demands - Developing the best Information technologysupport , Shipping Arrangements and the Office Setup.

    Product : rs 4per copy minimum 40 print + Shipping Charges rs 40

    WebsiteDevelopment

    Advertising

    Setting up of theOffice

    Printing & DeliveringAdding More Imaging

    Services

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    printit.com

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    * To achieve all of the project goals and objectiveswhile honoring the preconceived projectconstraints.

    * Scope Printing at the minimum per copy costDelivering it to your convenience .

    * T ime Setting up the Business model in 1 month.

    * Budget 2.5 Lakh

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    THE INDUSTRYR ivalry AmongEx isting Firms

    Substitutes

    PotentialE ntrants

    BuyersSuppliers

    HP ink p a per C ourier First F light

    TKW Group

    Digital Fr a mes

    Growing Urb a n Popu la tionPicsc

    amp - ith

    asveer

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    Compatibility with the promoter

    Availability of inputs

    Adequacy of market

    Reasonableness of cost

    Acceptability of risk level

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    * Secondary Research was Google Adwords* Since this is totally a I T Enabled Service We have used the

    google keyword tool as a research tool to understand thebehaviour of the tech savy users.

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    Setting upan officeon rent @Sushant

    lok Phase I

    Land & sitedevelopment

    Cost of theprinter :rs 16000

    UPS / inverter: rs 8000

    Plant &machinery

    T he WebsiteDevelopmentcost rs 25000

    Monthlyupdatation rs

    5000

    Technicalknow-how

    Insur a nceFurnitureC ontr a ct with

    C ourier &Supp lier

    Working c a pital isfina nced throughour own source.St a tion a ry L a bour Advertisement RentE lectricity .

    Working Capital

    Pre OperativeEx penses

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    A ssuming the cost increases for every quarter by 5%

    A ssuming the A dvertising Expenses are increased by 10% per quater

    Sales increases for every month by 2%

    The selling price is matching the competitive and profitable with thecurrent inflation and costing .

    With these assumptions we have calculated the profitability projections.

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    * Increasing MoreProducts & Packages

    * Greeting cards* Mugs* T-shirts* Cookery*

    Bedspreads* Curtains* Carpets

    * b2b model*

    Targeting thecorporates for bulkorder.

    * Website services

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