ONLINE MARKETPLACE INTEGRATION - k-eCommerce ... Microsoft Dynamics¢® ERP / CRM database....

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Transcript of ONLINE MARKETPLACE INTEGRATION - k-eCommerce ... Microsoft Dynamics¢® ERP / CRM database....

  • The k-eCommerce platform helps businesses supplement their online efforts with an integration to online marketplaces. Similar to businesses using k-eCommerce for their web store, the addition of this tool integrates with that one source of truth, the Microsoft Dynamics® ERP / CRM database.

    ONLINE MARKETPLACE INTEGRATION

    After determining which online marketplaces will be used, a customer record for each must be created in the ERP / CRM database. Then, a catalog must be created for each online marketplace. These records are used to create the rich product content each different marketplace requires and specify which products will be sold where. Once set up, k-eCommerce pushes product information out to the online marketplaces that have been created. As with a web store from k-eCommerce, the integration allows pricing, availability and catalogs to be maintained in just one database.

    Benefits of Using Online Marketplaces

    High traffic eCommerce websites that are well known and highly trusted Access to a larger volume of online shoppers Increased product visibility across the Internet Sell products alongside competitors Supplement eCommerce by delivering a strong omni- channel strategy and reaching consumers who may only shop on these sites

    Supported Online Marketplaces*

    Still Not Convinced?

    In 2013, revenue generated by businesses selling their products on Amazon was estimated to have reached $140.6 billion. On eBay, revenue generated was estimated to have reached $76.5 billion.

    Think Marketplaces Only Offer Value to Retailers?

    Both Amazon and eBay offer a B2B category, B&I (Business & Industrial), with dozens of subcategories like office supplies or industrial equipment.

    *Other marketplace integrates can be built, contact us for more information