ONLINE HIGH RISK ADVERTISING IN INDONESIA A MAJOR …...Penelitian ini dikerjakan oleh Profesor Paul...
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84% of advertising found on Indonesian pirate websites are high-risk. Examples of ads placed on an Indonesian pirate website. Examples of ads placed on The Pirate Bay. How Risky are Piracy Websites for Indonesians? The Role of Search | http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2469609 This research was prepared by Prof Paul Watters, Professor in Information Technology, School of Engineering & Advanced Technology, Massey University, New Zealand. ¾ of these high-risk ads are gambling ads. Scams 8.87% Sex 4.93% Malware 5.64% Download 5.42% ONLINE HIGH RISK ADVERTISING IN INDONESIA A MAJOR CONCERN Gambling ads feature prominently on pirate websites in Indonesia Tujuh.co.id "...policymakers, parents and educators need to be aware that the sex industry and online gambling sites specifically target torrent search and file locker sites for advertising their services." Dr. Paul Watters, Massey University "...by accepting advertising from these dubious sources their owners are showing that their snouts are well and truly in the sort of money trough no respectable or ethical business would go near in a million years." John Carr, member of the Executive Board of the UK Council on Child Internet Safety Lack of practice guideslines A number of household name brands in Indonesia are allowing their brand marketing efforts to support distribution of local pirated content, which hurts Indonesian creative industries. Top 5 networks serving up ads on Indonesian pirate websites Mainstream 16.05% High Risk 83.95% Gambling 75%
Transcript of ONLINE HIGH RISK ADVERTISING IN INDONESIA A MAJOR …...Penelitian ini dikerjakan oleh Profesor Paul...
84% of advertising found on Indonesian pirate websites are high-risk.
Examples of ads placed on an Indonesian pirate website.
Examples of ads placed on The Pirate Bay.
How Risky are Piracy Websites for Indonesians? The Role of Search | http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2469609
This research was prepared by Prof Paul Watters, Professor in Information Technology, School of Engineering & Advanced Technology, Massey University, New Zealand.
¾ of these high-risk ads are gambling ads.
Scams8.87%
Sex4.93%
Malware5.64%
Download5.42%
ONLINE HIGH RISK ADVERTISING IN INDONESIA
A MAJOR CONCERN
Gambling ads feature prominently on pirate websites in Indonesia
Tujuh.co.id
“"...policymakers, parents and educators need to be aware that the sex industry and online gambling sites specifically target torrent search and file locker sites for advertising their services."
Dr. Paul Watters, Massey University
“".. .by accepting advertising from these dubious sources their owners are showing that their snouts are well and truly in the sort of money trough no respectable or ethical business would go near in a million years."
John Carr, member of the Executive Board of the UK Council on Child Internet Safety
Lack of practice guideslinesA number of household name brands in Indonesia are allowing their brand marketing efforts to support distribution of local pirated content, which hurts Indonesian creative industries.
Top 5 networks serving up ads on Indonesian pirate websites
Mainstream16.05%
High Risk
83.95%
Gambling75%
84% iklan yang ditemukan di situs film bajakan di Indonesia beresiko tinggi.
Contoh iklan-iklan yang ditempatkan di situs film bajakan Indonesia.
Contoh iklan-iklan yang ditempatkan di situs The Pirate Bay.
How Risky are Piracy Websites for Indonesians? The Role of Search | http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2469609
Penelitian ini dikerjakan oleh Profesor Paul Watters, Beliau adalah Profesor di bidang Informasi Teknologi, Sekolah Tinggi Teknik Mesin dan Teknologi Lanjutan, Universitas Massey, Selandia Baru.
¾ dari iklan beresiko tinggi ini adalah iklan perjudian
Iklan Penipuan 8.87%
Iklan Sex 4.93%
Iklan Aplikasi Komputer Berbahaya 5.64%
Iklan Download 5.42%
IKLAN ONLINE BERESIKO TINGGI DI INDONESIA
SANGAT MEMPRIHATINKAN
Iklan Perjudian Selalu Muncul Setiap Saat di Situs Film Bajakan Indonesia
Tujuh.co.id
“"...Para pembuat kebijakan, orangtua dan pendidik perlu menyadari bahwa industri sex dan situs perjudian online secara spesifik menargetkan situs torrent dan situs file locker untuk mengiklankan jasa mereka."
Dr. Paul Watters, Universitas Massey
“"...dengan menerima iklan dari sumber-sumber yang tidak jelas ini, pemilik situs tersebut sudah jelas menunjukkan wajah asli mereka yang hanya mengejar uang dan keuntungan semata lewat usaha/bisnis yang tidak terhormat dan tidak etis yang bisa berlansung jutaan tahun lamanya."
John Carr, anggota Dewan Eksekutif Inggris untuk Konsil Perlindungan Anak dan Keamanan Internet
Kurangnya Panduan PraktekSejumlah merek ternama barang-barang rumah tangga di Indonesia telah mengizinkan upaya pemasaran produk dagang mereka untuk mendukung distribusi konten film lokal bajakan, dimana hal ini sangat membahayakan industri kreatif Indonesia.
5 Situs Jaringan Teratas Yang Menyediakan Jasa Periklanan di situs film bajakan di Indonesia
Periklanan Utama16.05%
Resiko Tinggi 83.95%
Perjudian75%
