O.N. Equity Sales Company Leads on Social Media
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Case Study: O.N. Equity Sales Company Leads on Social Advisors embrace social media with compliance support.
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Transcript of O.N. Equity Sales Company Leads on Social Media
Case Study: O.N. Equity Sales Company Leads on Social Advisors embrace social media with compliance support.
COMPANY PROFILE Ohio National’s full-service broker-dealer subsidiary, the
O.N. Equity Sales Company (ONESCO) supports more than 700 financial representatives, giving them a full-service brokerage platform to better serve their clients.
Regulated by the Financial Industry Regulatory Authority (FINRA), ONESCO is required to retain and supervise its electronic communications, including social media.
SUCCESS STORY
THE CHALLENGE In 2011, while many broker-dealers prohibited the use of
social media, ONESCO recognized the potential benefits of allowing advisors to use social media to grow their businesses.
ONESCO had been using the Smarsh Archiving Platform for email archiving since 2008. With more than 700 independent advisors working under the ONESCO banner, having a solution to efficiently archive and monitor social communications was critical to success.
SUCCESS STORY
THE SOLUTION The Smarsh Archiving Platform – faster, smarter search across
all content types, including social media and email. Easy-to-use, flexible platform that enables extension of
supervision policies across multiple content types, including social media.
Smarsh helps the company stay current with technology and archiving new social media platforms.
SUCCESS STORY
SUCCESS STORY Advisors use social media – including LinkedIn and Facebook –
to grow their businesses, without having to worry about compliance.
Compliance can now review thousands of social media and activities each month using an efficient platform.
The compliance team has confidence in its recordkeeping and supervision initiatives.
SUCCESS STORY
“When we first chose Smarsh for email
archiving, it came down to two players.
Smarsh had the better solution then
and it has the better solution now.”
“We are only as successful as our advisors. If we can help them grow
their businesses, we’re more
competitive with talent acquisition and
retention.”
Lonny ElfenbeinCompliance Consultant, ONESCO
SUCCESS STORY
THE ARCHIVING PLATFORMEMAIL IM SOCIAL MOBILE WEB
facebook.com/SmarshInc
@SmarshInc
Linkedin.com/companies/smarsh
Want to see more?www.smarsh.com
Or contact us for a live demonstration:Email: [email protected]: 1-866-762-7741
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