Oman International Exhibition CenterMuscat, Sultanate of Oman

Oman’s continuous development in the construction and the real estate sector, has witnessed the launch of numerous commercial, residential & tourism projects, thus creating a demand for interior & outdoor design, décor & furnishings. IDF Oman has created and extended a perfect platform for visitors to network with exhibitors showcasing advanced solutions and innovative products and services.

The exhibition focuses on accessories, art, bathroom, building material, décor, furniture and furnishings, interior design, kitchen, lightings, luxury life style, surfaces & finishes, textiles and carpets, commercial interiors and fit out, outdoor design & build, renovation, vastu & fengshui to compliment the on-going construction of major infrastructure projects in the Sultanate, making the exhibition a ‘One Stop Solution’.

The key objective of the event is to create a platform to showcase products and services, to meet the growing demand, by bringing together all leading companies in the industry.

Overview

• The plans approved by His Majesty Sultan Qaboos bin Said, Oman is to spend OMR14.1 billion

• Oman Vision 2020: The Eighth Five - Year Plan (2011 - 2015) expenditure has been hiked from US$ 111.8 billion to US$ 150 billion.

• New construction projects are increasing the number of hotels in the country, with 17 properties set to open their doors between 2012 and 2016.

• Government is spending US$ 208 million annually to implement housing projects.

• Oman’s hospitality future supply is estimated at an additional 4,100 hotel rooms within the next 5 years.

• First phase of Salalah’s US$ 1 billion medical city to open in 2016.

• US$ 15 billion investment in Salalah Free Zone by 2025. SFZ currently has an aggregate investment of US$ 3.6 billion; the first phase of the strategic action plan for the zone’s growth will target increasing that value to US$ 5 billion by the end of 2018.

• Development of Omagine mixed-use scheme comprising an enclosed harbor and marina, including a selection of five, four and three-star hotel resorts, restaurants, retail shops, entertainment avenues and other leisure facilities.

• An OMR 315 million boom in the property sector of Oman has seen real estate sales soar in the Sultanate. The real estate scene in Oman is looking exceedingly bright, with sales figures registering a 69.7% increase by the end of August 2014.

• The master plan process for the $2.3 billion ‹Omagine› project will begin in January, 2015. It will feature seven pearl-shaped buildings (the Pearls), each with a theme centered on the great cultural, historical and scientific ideas of the world, including Oman›s varied history and culture.

• Additional budget (22.5% of total project costs) is allocated to interior contracting and fit-out projects in the hospitality sector than in any other sector within the GCC’s building construction industry.

• The expansion of the Muscat international airport will see the raise in demand for furniture.

• Only seven hours flying time to 50% of the world’s population, the Sultanate of Oman has captured the world’s attention, being named as one of the world’s most exciting emerging convention destinations.

Market Insight

Why Exhibit

Visitor ProfileAgents/Distributors

Architects

Brand Managers

Chairman / CEO / President

Consultants

Contractors

Decision makers

Decorators

Engineers (non-IT)

Entrepreneurs

Facilities Managers

General Managers

Government & Ministry

Officials

Garden & Landscape

Managers

Home Builders & Owners

Hotel Managers

Industry Professionals

Interior & Exterior Designers

IT Personnel

Landscape Architects

Managing Directors

Manufacturers

Office Managers

Personal Assistants

Procurement Managers

Project Managers

Property Developers

Property Investors

Public [Affluent Consumers]

Purchasing Managers

Retail Managers

Real Estate Developers

Restaurant Managers

Restaurant Owners

Spa Managers

Sports Superintendent

Suppliers / Distributors

Urban Planning Officials

• Introduce new products, equipment’s and services directly to target clients.

• Present company’s achievements.

• Highlight work capabilities to the decision makers.

• Take advantage of the major opportunities as the Sultanate pursues major construction and infrastructure projects.

• Get an edge over your competitors to promote your products.

• Meet the key decision makers from government & private establishments.

• Generate new sales leads.

• Secure existing clients & customer loyalty with corporate branding.

• Benefit from highly targeted and extensive local and international marketing campaign.

• Associate with affluent visitors from the local, regional and international markets.

• Aquatic Play Solutions • Eco Building & Design • Feng Shui• Plants & Flowers • Renovation • Vaastu ShastraCommercial Interiors

Fit out & Interior Design

Special Section

• Architectural Design • Cable Management & Accessories • Interior Design & Consultancy • Residential Design• Organization & Storage

• Door Handles • Frames & Prints • Locks & Hinges• Mirrors • Wallpapers• Antiques• Art Galleries• Collectables• Crystals• Objet d’Art• Paintings • Pottery• Sculptures

Accessories & Art

• Candles • Children’s Room • Clocks• Decorative Glass • Decoration • Doors & Windows • Handicrafts • Plant Pots • Table Top Products• Vases, Bowls & Flowers • Window Treatments

Décor

• Architectural Lighting • Bespoke Lighting • Chandeliers & Lamps • Decorative Lighting • Designer Lighting & Accessories• Fountain Lighting • Garden Lighting • Incandescent Lighting• Indoor & Outdoor Lighting • Intelligent Control • LED Lighting• Lighting Automation • Lighting Technology & Solutions • Pathway Lighting • Solar Lighting • Urban Lighting

Lightings

• Baby & Kids Furniture • Bamboo Furnishings • Bar & Bar Stools• Bedroom ( Beds & Mattresses, Cushions, Dressers, Chests & Nightstands, Wardrobes)• Book Shelves • Contemporary & Classic Furniture • Dining Room – Tables & Chairs • Glassware • Living Room ( Media Solutions, Sofas & Couches, Stools & Benches) • Office Furniture• Shoe Cabinets

Kitchen• Cutlery & Crockery • Kitchen Appliances • Kitchen Modules / Accessories

Furniture & Furnishings

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Bathroom• Bathroom Accessories • Bathroom Fittings • Bathtubs & Showers • Ceramics, Tiles & Mosaic • Pipes & Plumbing • Sanitary Ware

• Ceilings• Decorative Ceramic & Stone Products • Gypsum• Industrial Flooring • Marble & Granite • Metal & Glass Finishing• Paints & Decorative Paints • Parquets, Wood & Laminate Flooring

Surfaces & FinishesLuxury Life Style

• Designer Home Appliances • Air Conditioning Systems• Designer Sound & Visual Systems • Home Entertainment & Technology • Smart Home Solutions

• Artificial Turf • Children’s Playgrounds & Leisure Areas • Hammocks • Landscape Design • Gardening Requirements • Gates & Fences• Outdoor Coverings & Deck Boards • Outdoor Dining Furniture• Outdoor Flooring • Patio Furniture • Pergolas, Gazebos & Shading• Pools & Pool Equipments • Running Tracks • Sauna & Jacuzzi• Umbrellas & Tents

Outdoor Design & Build

Textiles & Carpets• Curtains, Blinds & Accessories • Decorative Rugs & Carpets• Fabrics & Textiles • Home Linens • Quilts & Beddings • Towels• Upholstery & Leather

Building Materials:• Air-Conditioning Systems• Concrete & Cement Products• Decorative Panels• Fiberglass Products• Flooring Materials• Heat Control Films• Marble and Stone Products• Maintenance Supplies• Paint Products• Pool and Spa Products• PVC Building Materials• Roofing Materials• Sanitary Wares• Steel and Metal Products

2nd IDF Oman - Interior Design, Décor & Furniture Exhibition opened its doors from 17-19 February, 2015 at the Oman International Exhibition Centre and was officially inaugurated by Her Excellency Sheikha Ayisha Bint Khalfan Al-Siyabiya, Chairperson of the Public Authority for Craft Industries and accompanied by Ministry officials, members of the diplomatic forces, media and top business people.

At the visitor level, the show was successful in drawing more than 4,300 professionals and end-users.

The response to 2nd IDF Oman 2015 has been overwhelming, It is your gateway to the Sultanate’s interior design, décor, furniture and fit-out industry.

Overview of 2nd IDF Oman 2015Special highlights of 2nd IDF Oman: The Italian Area & Paragon Arts activity

Number of Exhibitors - 86 International Exhibitors - 58

Local Exhibitors - 28 Participated Countries - 10

Total Size of the Show - 1836 Sqm of build-up area 3060 Sqm Gross Space

Visitor Details

Number of Visitors

Media Present

4380

23

Visitor’s by Job Function

The event will be supported by multi-channel marketing strategies with specific visitor target.

Print Media – Press Conferences, Press Releases, Advertisements and Articles in newspapers, weekly magazines and industry publications.

Online Media – Press releases and blogs in popular portals and social networking sites as well as an event website.

Outdoor Media – Mupies and billboards in strategic sites as well as distribution of thousands of leaflets all over Muscat.

Mailing – Direct mailing and e-mail shots to industry professionals in our database as well as targeted VIP invitations.

*Special invitations will be sent to local, regional and international decision makers.

Radio & TV – Radio spots to effectively raise awareness about the event and live TV coverage to reach targeted audience.

Broadcast – SMS & Fax campaigns.

Full Range of Marketing & Promotional Strategies

“

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We had a great experience at IDF 2015. It was different than the other exhibitions in Oman. It was well organized and classy

taken to another level. We look forward for next year and hope it will be even better

than this year.

Fatma Al Kharusi, Interior Designer

Uday KhimjiUday Khimji International LLC

The EXPO was a great platform to meet interesting people from different

walks of life.

It was a great exposure, we had been continuously busy and picked up some

potential business, it was great for us and for Oman in general.

Mazen Hamood Al-ToqiAbu Hayan National Est, Vacuflo

Al Nimr International Exhibition Organizers is a leading event management company in Oman and is renowned for the quality of its trade exhibitions.

To facilitate the participation of its exhibitors, the company offers a full suite of services ranging from travel and accommodation bookings, stand design and construction, logistics support as well as marketing and promotional solutions.

Al Nimr Expo has highly experienced professionals who are passionate about exhibition management and are ready to serve all exhibitors from the time of registration until the conclusion of the exhibition.

For more information about Al Nimr Expo, please visit www.alnimrexpo.com

The Organizer

Al Nimr International Exhibition Organizers LLCPO Box 71, PC 117, Wadi Kabir, Sultanate of OmanTel: +968 24700656, Fax: +968 24799737

Member of

OIEC (Oman International Exhibition Centre) is the main venue for major trade fairs and exhibitions in the Sultanate of Oman, since 1985. The OIEC, located opposite Muscat International Airport, is close to major hotels and is just 20 minutes from the centre of the capital. For more information, please visit www.omanexhibitions.com

Sultanate of Oman is the third largest country in the Arabian Peninsula. It borders the Kingdom of Saudi Arabia in the West and the United Arab Emirates in the North East. The country has been experiencing rapid progress over the past 45 years under the visionary leadership of His Majesty Sultan Qaboos bin Said. The Sultanate’s continued economic growth has also effectively resulted in the development of industrial, manufacturing and infrastructure sector. Muscat was ranked as the second best city in the world to visit in 2012.

For participation in IDF Oman, please contact,

Mr. Adil Osman, Project Director +968 94041717 | media@alnimrexpo.com

About The Venue