Office media available at DLF Cybercity

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Now Reach out to Affluent Working Professionals, Everyday!! Premium Office Media Network.

description

A brief about all the innovative media formats available for tenants as well brands who wants to target more than 500 professionals on daily basis.

Transcript of Office media available at DLF Cybercity

Page 1: Office media available at DLF Cybercity

Now Reach out to Affluent Working Professionals, Everyday!!

Premium Office MediaNetwork.

Page 2: Office media available at DLF Cybercity

Gurgaon

Premium Office Media Network not only provides last-mileConnectivity with Millions of affluent professionals but alsoan opportunity to enable trade marketing to more than600 Multi-National Companies.

No other Out-of-Home Media Networkenjoys such a exhaustive reach to

Corporate’s in India.

Page 3: Office media available at DLF Cybercity

Our Success Story – DLF Cyber City, Gurgaon

• 100 clients - 250 campaigns and 50 long term deals

• Part of all important outdoor campaigns in NCR

• Long term deals with more than 30 tenants – including

Aircel, Apollo Munich, GSK, Citibank, Mitsubishi,

Deloitte, Grant Thornton, Schneider, Seagrams etc

• More than 14 different formats in DLF Cyber City,

Gurgaon

• The only congregation of premium, SEC A, English

Speaking audience across Delhi-NCR

• Some clients have launched their business only using

our media like Tzinga, Lancer’s International School,

Zomato, T10 Sports, Fashion and You etc

Page 4: Office media available at DLF Cybercity

Discoveri Media Group represent Alternative and spectacular media opportunities

At DLF Cyber City Gurgaon

Introduction & Detailed Offer

Page 5: Office media available at DLF Cybercity

Economical Media Format

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Ad-Umbrellas

Page 6: Office media available at DLF Cybercity

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Economical Media Format

Ad-Umbrellas

Network of umbrellas across all 18 towers at Cyber City.

Page 7: Office media available at DLF Cybercity

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Economical Media Format

Ad-Umbrellas

Network of umbrellas across all 18 towers at Cyber City.

Page 8: Office media available at DLF Cybercity

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Economical Media Format

Ad-Umbrellas

Network of umbrellas across all 18 towers at Cyber City.

Page 9: Office media available at DLF Cybercity

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Economical Media Format

Ad-Umbrellas

Network of umbrellas across all 18 towers at Cyber City.

Page 10: Office media available at DLF Cybercity

Making a towering Brand Presence within the whole of Gurgaon Cyber Cityis no more a challenge. With economical Media formats, registrationof the AD-Message is guaranteed!!

Economical Media Format

Ad-Umbrellas

Network of umbrellas across all 18 towers at Cyber City.

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Location Map of Umbrellas in DLF Cyber City

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Planter Boards

Economical Media Format-2Ad-Umbrellas

Media Packages!!

25 UnitsDistributed acrossDLF Cyber City1 Network

Cost per Network:Rs. 3,50,000/- p.mProduction Exp:Rs. 40,000/-

Duration of the deal6 months

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Introduction & Detailed Offer

This presentatation showcases Alternative media opportunities of Salt OOH

At DLF Cyber City Gurgaon.

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Reach more than200000 Out-standing Customersat DLF Cyber City, Gurgaon.

Out in the Open

Picture ofcrowd taking walk

Literally!!

Professionals entering offices Crowd Smoking Professionals taking a walk

Crowd exiting offices Crowd entering Food Court Crowd in the common area (Chatting)

Page 15: Office media available at DLF Cybercity

Out-standing Customers spend more than 1 hour Outside of their office but within Office Premises for leisure talks.

Out in the OpenLiterally!!

Joseph-Marie TheriaultConsultant PWCAnnual CTC:

Abhinav ShahDirector Google AdsAnnual CTC: 32 lacs

Tim Bresnan

Annual CTC:2 million USD

Global CMO: INQ

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Out in the OpenLiterally!!

Ambient MediaOpportunities Everyday!!

Out-standing Customers surfaces Outstanding

This slide shows one network of ad-Benches in the Building 9B Concourse Area.

Outstanding Media Type-3 Ad-Benches

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Cyber greens : 3 Blocks

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Building 9B: 3 Blocks

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Infinity Tower: 3 Blocks

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Infinity Tower: 3 Blocks

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Building 8: 1 Block

Page 22: Office media available at DLF Cybercity

Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Building 8: 1 Block

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin Building 10: 3 Blocks

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin DLF Square: 1 Block

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin DLF Square: 1 Block

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Size: 78” x 18” x 2, 22” x 26” x 2Type: Ambient litExact Location: Main Concourse Area

Bench – Ads Locationin DLF Plaza: 1 Block

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Out-standing Customers spend more than 1 hour Outside of their office but within Office Premises for leisure talks.

Out in the OpenLiterally!!

Joseph-Marie TheriaultConsultant PWCAnnual CTC:

Abhinav ShahDirector Google AdsAnnual CTC: 32 lacs

Tim Bresnan

Annual CTC:2 million USD

Global CMO: INQ

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Out in the OpenLiterally!!

Ambient MediaOpportunities Everyday!!

Out-standing Customers surfaces Outstanding

This slide shows one network of Backlit Scrollers in the Infinity Building Concourse Area.

Outstanding Media Type-2 Backlit Scrollers

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Size: 8’ x 4’Type: BacklitExact Location: Outside Food Court

Scroller Locationin Infinity Towers: 3 Blocks

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Size: 8’ x 4’Type: BacklitExact Location: Outside Food Court

Scroller Locationin Infinity Towers: 3 Blocks

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Size: 8’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Infinity Towers: 3 Blocks

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Size: 8’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Infinity Towers: 3 Blocks

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Size: 6’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Infinity Towers: 3 Blocks

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Size: 6’ x 4’Type: BacklitExact Location: Near Entrance area

Scroller Locationin Building 8C: 1 Block

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Size: 6’ x 4’Type: BacklitExact Location: Near Entrance area

Scroller Locationin Building 8A: 1 Block

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Size: 6’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Building 10: 3 Blocks

Page 37: Office media available at DLF Cybercity

Size: 6’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Building 10: 3 Blocks

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Size: 6’ x 4’Type: BacklitExact Location: Concourse area

Scroller Locationin Building 10: 3 Blocks

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Out in the OpenLiterally!!

Ambient MediaOpportunities Everyday!!

Out-standing Customers surfaces Outstanding

This slide shows one network of snap poster series at Building 10C Concourse Area.

Outstanding Media Type-1 Snap Poster Series

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Size: 3’ x 3’Type: Ambient litExact Location: 10 C Corridor Area

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: 10 C Corridor

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: 10 A Corridor

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Building 10: 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Infinity : 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Infinity : 3 Blocks

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Size: 3’ x 3’Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Infinity : 3 Blocks

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Size: 41” x 51”Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Cyber greens : 3 Blocks

Page 50: Office media available at DLF Cybercity

Size: 41” x 51”Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Cyber greens : 3 Blocks

Page 51: Office media available at DLF Cybercity

Size: 41” x 51”Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Cyber greens : 3 Blocks

Page 52: Office media available at DLF Cybercity

Size: 41” x 51”Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Cyber greens : 3 Blocks

Page 53: Office media available at DLF Cybercity

Size: 48” x 55”Type: Ambient litExact Location: Main Concourse Area

Big Snap Poster Frames Locationin Cyber greens : 3 Blocks

Page 54: Office media available at DLF Cybercity

Media Packages!!Starting from 50k per month

Ambient MediaOpportunities Everyday!!

Out-standing Customers surfaces Outstanding

30 UnitsDistributed acrossDLF Cyber City5 Networks

Cost per Network:Rs. 1,40,000/- p.mProduction Exp:Rs. 10,000/-

Outstanding Media Type-1 Snap Poster Series

Outstanding Media Type-2 Scrollers

Outstanding Media Type-3 Ad-Benches

20 UnitsDistributed acrossDLF Cyber City6 Networks

Cost per Network:Rs. 2,00,000/- p.mProduction Exp:Rs. 40,000/-

15 UnitsDistributed acrossDLF Cyber City5 Networks

Cost per Network:Rs. 1,20,000/- p.mProduction Exp:Rs. 20,000/-

Page 55: Office media available at DLF Cybercity

Reach more than 500000 working professionals on the ground floor of all building premises in Cyber CityEveryday.

There are sure shot 6-8 interactions with ourMedia Funnel Network by 75% of the office staffWhile they enter in the morning, leave and return fromBusiness meetings, come down for refreshments/smoke/walkand finally when they leave for their homes

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This slide shows network of Lift Lobby Media On the ground floor lift lobby of 3 towers( 2 in each).

Media Funnel NetworkType-1Lift Lobby Media

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Size: 3’ x 4’Type: Back Lit

Lift Lobby Media Locationin Infinity Towers

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Size: 3’ x 4’Type: Back Lit

Lift Lobbby Media Locationin Building 8.

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Size: 3’ x 4’Type: Back Lit

Shoe Shine Locationin Building 10:

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10 UnitsDistributed acrossDLF Cyber City4 Networks

Cost per Network:Rs. 2,50,000/- p.mProduction Exp:Rs. 20,000/-

Outstanding Media Type-1 Lift Lobby Media

Outstanding Media Type-2 Lift Snap Posters

seriesLift Door series

50 UnitsDistributed acrossDLF Cyber City3 Networks

Cost per Network:Rs. 1,00,000/- p.mProduction Exp:Rs. 5,000/-

Media Packages!!Starting from 50k per month

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Outside building 10C

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Ramp - In

Page 62: Office media available at DLF Cybercity

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Ramp - In

Outside building 10 (Facing toll road)

View from NH 8 highway

Page 63: Office media available at DLF Cybercity

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Ramp - In

Outside building 10 (Facing toll road)

The only exit road from DLF Cyber City

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Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Ramp - In

Outside building 8A

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Outside building 9B

Ramp - In

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

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Media Packages!!

Preferred Parking Billboard

5 unitsDistributed acrossDLF Cyber City3 Networks

Cost per Network:Rs. 4,00,000/- p.mProduction Exp:Rs. 50,000/-

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Address Tower

100 UnitsDistributed acrossDLF Cyber City6 Networks

Cost per Network:Rs. 1,00,000/- p.mProduction Exp:Rs. 10,000/-

Media Packages!!Starting from 50k per month

Preferred Parking Billboard

Corporate Cluster-Posters

3 unitsDistributed acrossDLF Cyber City4 networks

Cost per Network:Rs. 2,00,000/- p.mProduction Exp:Rs. 10,000/-

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Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Pillars – Infinity (Concourse area)

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Pillars – Infinity (Concourse area)

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

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Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillars Locationin Infinity

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Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillars Locationin Infinity

Page 72: Office media available at DLF Cybercity

Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillars Locationin Infinity

Page 73: Office media available at DLF Cybercity

Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillars Locationin Infinity

Page 74: Office media available at DLF Cybercity

Size: 41” x 51”Type: Ambient litExact Location: Main Concourse Area

Pillar Locationin Cyber greens

Page 75: Office media available at DLF Cybercity

Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillar Locationin Cyber greens

Page 76: Office media available at DLF Cybercity

Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillar Locationin Cyber greens

Page 77: Office media available at DLF Cybercity

Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillar Locationin Cyber greens

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Size: 4’ x 11’Type: Ambient litExact Location: Main Concourse Area

Pillar Locationin Cyber greens

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Trivision – Outside (8A)

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Page 80: Office media available at DLF Cybercity

Trivision – Outside (8A)

Reach more than 500 Big Corporate for Trade Marketing & Dedicated reach to targetedprofessionals out of the pool of 500000 professionals available.

Page 81: Office media available at DLF Cybercity

Media Packages!!

Ambient MediaOpportunities Everyday!!

Out-standing Customers surfaces Outstanding

8 UnitsDistributed acrossDLF Cyber City

Cost per Pillar:Rs. 40,000/- p.mProduction Exp:Rs. 10,000/-

Round Pillars Trivision

Singular UnitDistributed across Cyber City

Cost per Trivision:Rs. 1,50,000/- p.mProduction Exp:Rs. 30,000/-

Square Pillars

17 UnitsDistributed across Cyber City

Cost per package:Rs. 5,00,000/- p.mProduction Exp:Rs. 50,000/-

Page 82: Office media available at DLF Cybercity

Spectacular Billboards create lasting impression in the minds of the target audience

Megasite Media Format-1

Billboard Facing Cyber City Road

This Billboard is in the heart of Cyber City. Faces the cyber city road.

Page 83: Office media available at DLF Cybercity

Spectacular Billboards create lasting impression in the minds of the target audience

Megasite Media Format-2

Building Entry Facades

Huge Facades at the entry of all the Towers in DLF Cyber City.

Page 84: Office media available at DLF Cybercity

Spectacular Billboards create lasting impression in the minds of the target audience

Megasite Media Format-2

Building Entry Facades

Huge Facades at the entry of all the Towers in DLF Cyber City.

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Cost Implications!!

1 Unit

Cost per Unit:Rs. 5,00,000/- p.mProduction Exp:Rs. 20,000/-

13 UnitsDistributed acrossDLF Cyber City

Cost per Unit:Rs. 3,50,000/- p.mProduction Exp:Rs. 100,000/-

Megasite Media Format-1

Billboard Facing Cyber City Road

Megasite Media Format-2

Building Entry Facades