OB Updated 1 Sept

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    ATTRIBUTION

    THEORY,

    FUNDAMENTALATTRIBUTION ERROR

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    PERCEPTION

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    A process by which individuals organize and interpret their

    sensory impressions in order to give meaning to their

    environment

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    A process by which individuals organize and interpret their

    sensory impressions in order to give meaning to their

    environment

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    Factors That InfluencePerception

    Factors canreside in theperceiver; in

    the object ortarget beingperceived; orin the context

    of thesituation inwhich theperception

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    Person Perception

    Characteristics of the person being observed

    Context of situation

    Own personal characteristics

    Person Perception refers to the differentmental processes that we use to formimpressions of other people.

    Subjective process depending on :-

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    Attribution Theory

    Observation Interpretation Attribution of Cause

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    Role Play

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    Attribution Factor 1

    Consensus

    Engineering Exam

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    Attribution Factor 1

    Sr.

    No

    Name of Student Marks

    Obtained

    Result

    1 Vishal Maheshwari 08 FAIL

    2 Neha Shah 06 FAIL

    3 Janki Desai 09 FAIL

    4 Harshael Sawant 03 FAIL

    5 Kishore Kannan 10 FAIL

    The Result

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    Attribution Factor 3

    Distinctiveness

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    Fundamental Attribution Error

    The tendency of a person to overestimate the internalcause and underestimate the external causes is known asfundamental attribution error.

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    Fundamental Attribution Error

    Actor-Observer Bias

    Fundamental attribution error does not consider theinterpretations of ones own behaviour. This

    discrepancy is known as actor-observer bias.

    Self Serving Bias

    The tendency of individuals to attribute their own

    successes to internal factors and failures to externalfactors

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    WAYS TO REDUCE THE ERRORS

    Taking heed of the consensus

    Empathizing with the target

    Look at situation in a rational and logical manner.

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    Judging Others

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    JUDGING OTHERS

    1.Selective Perception

    Selective perception is the personal filtering of what wesee and hear so as to suit our own needs.

    People selectively interpret what they see on the basis oftheir interests, background, experience, and attitudes.

    How does selective perception work?

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    JUDGING OTHERS

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    JUDGING OTHERS

    3.Stereotyping Judging someone on the

    basis of ones perceptionof the group to whichthat person belongs.

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    JUDGING OTHERS

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    PROJECTION

    Attributing ones owncharacteristics to other people

    People engaged in projections,can distort perceptions made

    about others.

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    APPLICATION OF SHORTCUTS INORGANISATION

    Employment Interview

    Perceptual biases of raters affect the accuracy of interviewersjudgments of applicants.

    PerformanceExpectations

    Self-fulfilling prophecy(pygmalion effect): The loweror higher performance ofemployees reflectspreconceived leader

    expectations about employeecapabilities.

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    APPLICATION OF SHORTCUTS INORGANISATION

    Ethnic Profiling A form of stereotyping in

    which a group ofindividuals is singledouttypically on thebasis of race orethnicityfor intensiveinquiry, scrutinizing, or

    investigation.

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    PERCEPTION & DECISION MAKING

    ProblemA perceiveddiscrepancybetween the

    current state ofaffairs and adesired state.

    DecisionsChoices madefrom amongalternatives

    developed fromdata perceived

    as relevant.

    Outcomes

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    OUTCOME

    Individuals inorganizations make

    decisions; they make

    choices from amongtwo or more alternatives

    Every decision requiresinterpretation and

    evaluation of

    information. Theperceptions of thedecision maker willaddress these two

    issues

    Decision-making occursas a reaction to a

    problem

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    TO CONCLUDE

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    Q & A