Nudge Presentation
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Transcript of Nudge Presentation
NUDGE
A DESIGN PRINCIPLE
AN INTRODUCTION
The 5 different methodsGo NUDGE on your blog!
LATER…
FEEDBACK
Expectations of a reward make people react
INCENTIVE
STRUCTUREDCHOIC
ES
VISIBLE GOALS
THE METHODSDEFAULTS
FEEDBACK
INCENTIVESSTRUCTURED CHOICESVISIBLE GOALS
THE METHODSDEFAULTS
FEEDBACK
INCENTIVESSTRUCTURED CHOICESVISIBLE GOALS
USABILITY TESTS