Novelo in 5 minutes

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Transcript of Novelo in 5 minutes

ABOUT US✓ StartupChile alumni

✓ Launched in May 2011

✓25k products being sold by a lot of people

✓One of 2011’s hottest startups by several media outlets

FACEBOOK COMMERCE?

✓ 90% of all purchases subject to social influence✓ 76% of retailers plan to use Facebook✓ 67% spend more online after recommendations✓ 43% of people follow at least one brand✓ $30bn forecasted social commerce revenue in 2016✓ Top brands already sell on Facebook

(Coca-Cola, Disney, Starbucks, Lady Gaga)

sources: Facebook, Booz & Company, Wired Magazine, bazaarvoice, social commerce today

STILL...

✓ Sticking a shopping cart on a Fan Page is not enough (it’s not even social commerce)

✓ Discovering stores (and fan pages) is hard

✓ Like button is dead

Where the hell are the products?

Facebook as a

Shopping Mall

(yeah, we do “Fan Page Storefronts” too)

✓10x more visibility for products

✓Measurable analytics and data

✓ Spreadability

✓Deep Facebook integration

THE NOVELO EFFECT

not just on fan pages, but also on user’s timelines, tickers, walls, app notifications...

more than page views - a complete x-ray of who’s buying what and when

comments, tweets, reviews, wishlists, shares and the good old SEO

all new “social buttons” (want, love, own, buy)

Watch us online

Novelo Social Shopping

getnovelo

[email protected]

(our competitors surely are)

(thank you!)