Notify-me in Hitachi Solutions Ecommerce

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© Hitachi Solutions. 2015. All rights reserved. Notify-me in Hitachi Solutions Ecommerce

Transcript of Notify-me in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Notify-me inHitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Contents

1. Feature overview

2. Enable notify-me sign-ups via the Manager Panel

3. Sign up for the notify me email

4. Notifying customers via Manager panel

5. Edit notification email template

6. Track sent emails via Manager Panel

7. Download regular activity reports

8. Automate delivery of notify-me emails

© Hitachi Solutions. 2015. All rights reserved.

Feature overview

• Display out-of-stock items - Exhibit your entire range of products by displaying your complete catalog including

out-of-stock items at all times. Help your SEO efforts by reducing chances of 404 errors when a product becomes

unavailable.

• Maximize sales opportunities - With the notify-me emails in place, merchants ensure that customers do not

walk away when an item is out-of-stock and a sales opportunity is retained. The customer can be contacted and

the sale completed when the item becomes available.

• Track product popularity - The notify-me sign-ups allow merchants to gauge the popularity of items in their

catalog and manage their inventory accordingly to ensure prompt order fulfilment.

© Hitachi Solutions. 2015. All rights reserved.

The CSR manages how his inventory is displayed on the web store via the Manager Panel. To enable the notify-me message and sign-up option on the web store, the CSR must uncheck the ‘Allow Back Orders’ option. If it is checked, customers would be able to place orders even when a product is out-of-stock, and the notify-me sign-up message would not be displayed. The CSR also determines the count of emails to be sent to a customer via the Global Setup screen in the Manager Panel.

Enable notify-me sign-ups via the Manager Panel

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The product display page of an out-of-stock item displays a clickable message informing the customer of the non-availability of that item. Clicking the message launches a pop-up where the customer provides his email address. The notification emails would be sent to the customer at this address.

Out-of-stock items display notify-me option

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A list of all customers who have signed up to receive notification emails is displayed in the Manager Panel. Once a product becomes available, the CSR chooses customers to send notification emails to.The CSR chooses individual customers or sends bulk emails to all customers. A batch process runs upon clicking the notify customers link, and emails are sent to the customer’s registered email.

Notify customers of product availability

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When the batch process runs as explained earlier, an email is sent to the customer’s inbox informing him about the availability of the product. It is advisable to include a link to the said product, along with links to other related products.

Notification email sent to customer inbox

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It is possible to edit the notification email template via the Manager Panel to include any customized message, or promotional material as and when required. This gives the CSR a chance to recommend and market relevant items to a particular customer or group of customers.

Edit notification email template

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The Manager Panel also tracks all notification emails sent to customers and records them against individual customers. Clicking on an individual customer record line would display the email trail as seen in the screenshot.

Track sent emails via Manager Panel

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The Manager Panel allows you to download reports of all notify-me sign up activity in your preferred file format. The CSR may filter his reports according to SKUs, products, sign up count, notification sent, etc. as per his requirements.

Download regular activity reports

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The Integration Manager and Scheduler application allows you to schedule and thereby automate the sending of notify-me emails at a pre-determined time and frequency.

Automate delivery of notify-me emails

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Thank You.