Notes from Small Group Discussion - June 17

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    June17,2013

    RCCMeetingSmallGroupActivityNotes

    WarmUPOwnershipcarrieswithitrightsandresponsibilities.Howwouldyou

    describetheessentialfeaturesofowningsomething? InvestmentTiers EncourageGrowth Mine Triumph Building Belongstome Responsibleforit Rolemodel* Belongstoit

    Overcome Love Maintain* Breakthrough Advancement Unitybonding,goals Character Possession Prideselfesteem Success BuildingImage Financial Trailblazing Morale Upkeep Positiveinfluence Bonding Abletomakechanges Voiceequalground Inspire Raiseselfesteem

    Caring Benefit Guidanceleadership Accountabilityimage Customerservice Development Opportunities Yourword

    Dependable Family Empowermentcourage Commitment Dedication Ownershipishard Nooneisyourbossbutyourself Ityouworkhardyoucan

    succeed

    Donthavetodependonothers Youdecide

    Youbearconsequences Caringandnurturing(morethan

    whatdoesntbelongtous)

    investing

    Rights Belonging Cooperationwithoneanother Necessaryrisk Sharing Responsibility(maintain)for

    family/community

    Visualize/dream Maximizegrowth/longevityand

    sustainability

    Control Pride Respect MakeaGrowingcommunityand

    thevalueofcommunity

    Responsibility

    Commitment Integrity Showingup Willingtojumpinwherever Bringingourstrengths Highdegreeoflistening Guidance

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    Security Craftthevision Knowledge Senseofownership Pride Fearofloss Economicopportunities Economicempowerment Goodmanagement Legalrights Investment Hireandinterviewgoodpeople Protective Upkeep,anddiscipline Legacytransitiontothefuture

    generations

    Possessive Respecttowhatyouown Reputation FinancialResponsibility>startup

    resources,backup$

    Oversight/Control Responsiblebody/Board Marketingplan Experienceatdifferentroles Training Audit>$andperformance Knowtheincome Prideinwhatyouown Maintenance Commitment Investedinterest Maintenanceofproperty Budgetingourexpenses Visionforitspurpose Responsibleformakingvision

    real Paytaxestomunicipalitywhich

    inturnstabilizesthe

    neighborhood

    Prideandselfworth Weneedtodoresearch,

    comparison,vetting,hard

    decisions.

    Requirescontinuouslearning,longtermcommitment

    ResponsibleOwnershipo Tothosearoundyouo Thoseyouserveo Yourneighbors

    Makingsureyoumeettheneedsofpeople

    Youcanhelpmaketherules Givesyousomethingtolook

    forwardtointhefuture

    Itgivesyoujoy Itgivesyouaspecialmeaning/

    appreciation

    Navigation,knowledgeandskills Prideandsatisfaction Youcancontribute Upcomingseeinglightand

    possibilityinvision

    Manyyeses Control Wedontknoweverythingalone

    buttogetherweknowalot.

    Investmentinwhatisownedo Partofyouo Lifeo Benefit(mutual)

    Goodstewardshipo Responsibilitytonurtureo Healthy

    CreatingIdentitycommunityandindividual

    Collaborativeandcooperative Sharedknowledgeandflavor

    thrudiversity

    Birthingagrocerystore

    Saysodirectchoices Possibilitiesareendless

    o Spreado Transformativeo Revolutiono Replicablemodel

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    Round1Howwillourcommunityownedgrocerystorebedifferentfrom:

    a) AconveniencestorelikeKims?b) AcorporatechainstorelikeFoodLion?c) AhealthyfoodstorelikeWholeFoodsorDeepRoots?

    Morethanonepersoninvolved Peopleworkingtogetheraslong

    astheywanttobe

    Youdonthavetotolerateproblems

    Youareinvestedinyourself Moneywillstayincommunity Youcankeepotherpeoplefrom

    doingfoolishness

    o Nostealing,itsmine DifferentfromDRitisinour

    communitycloseby

    Notaboutbigprofits Caterstoourtastesthefoods

    wewanttoeat

    Notbeyondreachofcommunity Youcanusethebathroom Coincounting Wecanmakeitgoodenoughfor

    us Whencommunityidentifieswith

    it,itwillprotectit

    Youcandecidewhattodowiththeprofitsbecausetheyare

    yours

    Leadstoforwardthinking Lesscrimewhenpeoplefeel

    better

    Customersappreciated

    Prideinownershipandworthiness

    Brandrecognitiondifferent Healthyenvironment Shoptosupportourown Unitecommunitytowork

    together

    Buildingunity

    Exampleforwholecountry Solvingneedincommunity Securityallownallcarefor Couldleadtoeconomicsecurity Startingpointforbuilding

    community

    Familyfriendlyenvironment Havealivingwageforworkers Setourownguidelines Investinginyourcommunity 1ststepinourown

    economicdevelopment

    Merchandise(Kims) Behavior Positiveenvironment Servepurposetoloveandcare

    foroneanother

    Payattentiontoindividualneedsofthecommunity

    Workcloserwithsmallerlocalbusinessesandfarmers

    Giveyoungpeoplehopeandcourageforfuture

    Betterlookingenvironmentpeoplehaveasayinhowitruns

    Withtheattitudegoingin,itllbeeasiertobringinthelocal

    producers

    Sparkofothereconomicdevelopment

    Friendswillbethereshopping,workingthere

    Moreopportunityforgoodjobsforkids,youngparents

    Morerespectforworkers,andtheyinturnrespectthestore

    andtheshoppers

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    Fairpaystructure,moreequal,perhapseveryonemakesthe

    samething

    Sameincentives,sameopportunitytomoveup

    Crosstrainingofdifferentjobs Surplusprofitscanbedividedby

    community,e.g.scholarshipsor

    putbackinstorefor

    improvementsorstartuploans

    microorbigger

    Takingcareofthecommunity(unlikeKim's)

    Respectingourvalues(otherslistenwhenitaffectsthebottom

    line,butnototherwise).

    Buyin/communityactivitybasedatthecoop,ownershipprideof

    ownership

    Movevaluefocused(deeperthandeeproots),Price

    competitiveinawaythatdeep

    rootsisn't

    Somethingforthosethatcomeafterus(legacy)includinga

    mindsetthatwillcontinueand

    grow Servingtheneedsofthe

    community,includingprice

    (cheaperthanconvenience

    stores).

    MoreaffordablethanKim'sorDeepRoots

    Malleablecanchangewithneedsofcommunity

    Lessprocessedfood

    Local/communityemployment Moredignity,creativity,

    innovation

    Communityroom Consumerswillbeowners Moreconvenient Therewillbebetterpay Volunteeropportunities

    Democraticpractice Positiveeffectonother

    communityprojects

    Willbesettoservethecommunityit'sinnotaslargeas

    Foodlion Abletotrackwherefoodcomes

    from

    Easiertonavigatethehierarchycontactmanagement

    Dealwithhealthneedsofthecommunity

    Priceitappropriatelyforthearea

    DealwiththeFoodDesert Carryethnic/culturalfoods

    otherswont

    Nutritionalawareness Lookforsuppliersthatpriceit

    affordable

    CoverdietaryneedslikeDiabetes,bloodpressure

    Communitygardenscanworkwithcoop

    Coopsellsdifferent,betterselectionthanKims

    Nowine/beer>holdon! Maybenodiscountcard Memberships Gettoknowthestaff Foodstamps Acoopwillactuallybeinthe

    area

    Thepriceswillbemoreaffordable

    Partnershipw/A&TGreenhouse

    Ourprofitswillbereinvestedinthecommunity

    Wearenotspecializinginorganicfoods

    Wecanbuylocalfood Morethanjustjunkfood Moreresponsivetocommunity

    Needs

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    Round2(1)Whatarethreekeythingsthatwouldtellusthatourstoreisbeing

    successful?

    Roofhasnotfallenin Thecoopaffectsotheraspectsof

    thecommunity Coopispartofthecommunitys

    daytodaylife

    Stayinginthepubliceyepeoplelookforwardtogoingto

    thecoop

    Otherbusinesseswanttoworkwith

    Peoplestoptalkingaboutitandlookforwardtoseeingit

    Placeofconnectionbetweenpeople

    Somethinglotsoffolkscanown [Thecoopsvisionisembraced

    peoplelooktootherpolitical

    issueswithgreaterresolve]

    Thecoopeffortisalreadychangingtheenvironmentinthe

    community

    Folkswillhaveeasy,safeaccesstothestore,especiallyseniors

    Profit(highprofits) Sales Lotsofcustomers Satisfaction FreeMediacoverage Wordofmoutheverybodyis

    talkingaboutit

    PeoplealloverGreensborocometothestore

    Peoplewantingtocopyourmodel

    Moremembers Beyondagrocerystore

    expandingtowardotherservices

    Leading community events If we invest in the community

    will invest in you

    Repeatcustomers

    Organized,clean,wellstocked Vendorscomingtousbecauseof

    ourreputation Expansion,biggerspace,more

    employees

    Fullparkinglot Weattractotherstorestothe

    shoppingcenter

    Thestoreaddressthecommunitysneeds

    Healthiercommunity,healthierpeople,healthierchildrendo

    betterinschool

    Customers/traffic GoodReports GoodStructuremanagement Profit Expanded/varyingProducts

    whicharecommunitydirected

    Geographicaldiversity(Immediateandregional)

    PeopleComeBack RootedintheCommunity!Good

    Neighbor Havewhatcommunitywants Fooddessertsolved/addressed Happyfaces Profittocommunitynot

    extracting(playground,

    dividends,etc.)

    Modelforothers Itwouldhavealotofmembers Itwouldhavealotofcommunity

    involvement Shouldbeprofitable

    sustainable

    Meetingneedsofcommunityo Fruitsandvegetablesare

    selling

    Youknoweducationisworkingwhenyouexceedgoals

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    3yearstoreisbeingmaintainedwellnotaneyesore

    Peoplelookingtoyoutobetrailblazeraskingforadvice

    aroundcounterandcite

    Noticeablesenseofprideinthecommunity

    Communitymeetingwellattended

    Abletosponsorateamonscholarship

    Abletooffersomejobstosomepreviously(carefultoremain

    legal)incarcerated

    Abletopayalivingwagewithbenefits

    Whenthecityfinallyadmitsthatthepeoplewereright**

    Round2(2)Whataresomeoftheresources,talentsandcharacteristicsthatwould

    helpUSsuccessfullydevelopasustainablehighqualitystore?

    Connectingw/residentsandtheirfriendstogetsupport

    Totalcommitmentanddesiretochangethestatusquo

    Becomingamemberandshowingourcommitment

    Positiveenergy Publicschools,parents,and

    students

    Education=shoppers Diversebackgrounds GettingstartedASAP/churches Howtogetthemmoreinvolved Churchesasresourcestolocate,

    skilled,talentedresourcefulfolks "Plantingtheseeds" Existingbusinessownersto

    guideus...

    Collegesanduniversities Financialinstitution Localfarmersandfarming

    community

    FriendshipwithneighborsandthroughoutGreensboro

    Serviceorganizations

    Lotsofcommunityorganizers Overcomingallobstacles Insistingonaccountabilityof

    electedofficialsstate,local,

    regional,international

    Timewehaveenoughhistorytimeandexperiencetomake

    thishappen

    LonghistoryofGreensborotakingstridesandbeingchange

    agents

    Perseverance,determination,focusingonthecommunity's

    desireforcitycouncilto

    demonstratetheirsupport

    Foottrafficlotsofpeoplehereareonfoot

    Neighborhoodnetworking,familymembersknowingeach

    other

    Deeppassionandcommitment(proofisthelastyearofwork)

    Targetyourshoppingdollarstothestoreyoubelievein

    Peoplehereareveryvocal,sostorewillbewhatheirneedsare

    Democraticprocessnowlaysgroundworkforsuccessful

    democraticprocesslater

    Commitmentforthelonghaul Marketstudytodetermine

    pricesappropriateforthisneighborhood

    Moneyo Peoplebuyfood,so

    theresconstantneed

    andcashflow

    o $43,000inownerloaninterest

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    Peopleclosebyalreadygrowingandmakingfood

    Fundraising,especiallygrassrootsfundraisingtaps

    hiddentalents

    OutsidetrainingUpliftsolutions,theothercoopsfoodtrust

    Untappedpoolofsmartpeoplethathaventhadtheopportunity

    toconnectyet

    Growingpopulation Fanbaseiswiderthan

    immediatearea

    Diversepeoplewhocaregivesusastrongbase

    Agediversity(45yearsrangeatourtable)

    Wealthofperspectives Mssurgeon Transplantsbringintheir

    differentexperiences

    MosexperienceatWholefoods(whichfailed)

    WecantaptheWSmanagergroup(askGoldie)

    Citywide,allGreensboroSupport

    Wehaveunity Fooddesertequalsinjustice CEEJ Landfillsuccess Communitymotivators Capital Getthewordouthereandother

    communities

    Socialmedia

    Demandlocalfarmers Communityeffortsuppliers A&Tgreenhouses NCAg. Economic Education Lotsoffolkscloseby

    Librarycloseby/Reccenterpeoplecomingtothearea

    Trafficpatterns Committedcaringcommunity A&Tandotherschools Churches Haveyoungstrongpeopleto

    workthere

    Organizedgroup Uncovermoretalentsasmore

    peoplegetinvolved

    Localcommunity Cansupportastore

    economically

    Wehavebuyingpower Employablepop. Aboutwealth Money* Morewealththanassumed Everyoneeats ExpertPeople Leaders Varietyofskills Skills Contacts Politicalinfluence Education/Educators Agri.Experts Localfood Comm.Support Organizationalsupport*]

    commonidentity

    Pride Blueprint Unity Nucleus

    Wordofmouth Positivity Ideas Care Churches Pulpitforum Need Volunteers

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    Round3(1)Wearetryingtobuildanauthenticcommunityownedgrocerystores.

    Thatmeanstherehastobearealconnectionbetweenthecoopandthecommunity.

    Howdoweassurethatthiscoopgrocerystorethatwe'reworkingtobuildmeetsthe

    needsofALLgroups/sectorsofthecommunity?

    Needthevariousgroups,diversebackgrounds,etc.

    Holdcommunitymeetings,buildlargemembersbase

    Createakidscornerforchildrenwhileparentsshop

    Newsletters Homedelivery Haveinternationalsectioninthe

    store

    Decisionmakingonconsensus Createliaison"job" Utilizesocialmediatoreach

    manypeople

    Haveacommunityroomincoop

    Onlineshopping Suggestionboxtoillicitvarious

    needs

    Haveacomputerstationinthecoop

    Cookingclasses Shopfromhomewithorder

    sheet

    Neighborhoodassociations Bedynamic,notstagnant Wellnessaspects,congregational

    nursetodoeducationand

    wellness

    Acceptsnapbenefits Continualassessmentofthe

    communityneeds Churchesserveasaresource

    andoutreachmechanism

    Foodeducation=allergies Havecookoutstodrawpeople

    fromtheirhomes

    Questions Listens*

    Surveyscommunityorganizing Creative Thinkoutsideofthebox Buildsystemforconstantimpact Buildcommunityconfidence Advertisingflyers Internetsurvey Createandpracticedemocracy Createspaceforcommunity

    involvement

    Boardorgoverningcommunity Spontaneousevents Events/fun Tablinguniversities,churches,

    PTAs,othercoopcommunity

    centers,sportingevents

    Coopawareness Manyhandsontheproject,the

    morethatunderstandmarketing

    andadvertising

    Distributeinfowithvolunteers Conferences Rotatingleadership Persistent Shortsurveys Creatingmedia Everylearntheirmeansof

    exposure/strengths

    Grants Learnfromexperience/success Dontreinvent.Wheel

    Highlightpositives Useresources Retreadthewheel Createdialogue Effectivecommunication Valuepeople,letthembeheard Surveyaskwhatpeoplethink Foottraffic

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    Coopstreetteam Doorknocking Flyeringattransportareas Strongcommunityfriendships Emailnetwork Economicdevelopment Familyhistoryvestedin

    community

    Accountability Coopmembersgiveallasay Needethnicfoodsforadiversity

    ofapeople

    Affordableprices Findoutincomelevelsof

    neighborhood

    Educationforcommunitylookatactualcosts

    Customersservice Teachaboutcommunitybenefit Loyalty Diverseleadership Talktopeople Allhaveavoice Webringallgroupstogether Connectw/yourneighbor/

    friendscommunity.

    Gettinginformed,gettinginvolvedandunderstandingwhy

    theyshouldcommit.

    Sponsorevents/spacesfordialoguetotakeplace

    Facilitatetheprocess Mediatingaccessbetween

    communityandeconomicopportunities,politicalpower,

    etc.

    Offerpeoplehopeandvisionandtheconfidencethattheycan

    doitthemselves

    Buildrequirementsintheconstitutiontomeetpeople's

    needs

    Informcommunityaboutpurposeofcoopandhowthey

    willbenefitfromit

    Engagingthemintheprocess Communitymakesdecisions

    themselves

    Taketimetograspwhatthecommunityreallywantsand

    needs

    Tochallengeindividualstothinkof

    themselvesaspartofacollectivewhich

    makesdecisionsdemocraticallyforthe

    benefitofthegroupasawhole

    Round3(2)Weretryingtobuildanauthenticcommunityownedgrocerystore.That

    meanstherehastobearealconnectionbetweenthecoopandthecommunity.How

    canwefosterauthenticwaysforeveryonesvoicestobeheard,foreveryonetolisten

    tooneanother,andtocreatediscussionbetweenthecoopandthecommunityas

    wellasdiscussionwithinthecommunity?

    Communityinteractionliketheonetonight

    Oneononefacetofacemeetingareauthentic

    Membershaveadecidingvoiceinthestore

    Holdmorediscussioneventsinthedevelopmentphase

    Organizetransportationtomeetings

    Holdcoopmeetingsindiverselocations

    Communicatewithchurchesandschoolsinarea

    Peoplewhocannotcometomeetingshouldhaveawayto

    giveinputsurveys,mailings

    CommunitymemberssitonSCasrepsofdifferentareas

    Havecommunitymeetings

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    Surveys,forms Recreationcentersandfaith

    community

    Dosomethingatparkinglot Havebigbanner Tellpeoplebenefitscomefrom

    showingup

    Developagoodnewsletter Canvassing Setuproundtablediscussions Cookandeattogethertalk

    aboutnutrition

    Getsomeonetocomeandanswerquestionswith

    conventionalexperience

    Itiseasiertohavegooddiscussionsnowthatweknow

    moreaboutit

    Medianeedstobeinvolved Meetings

    o Boardmeetings,pluswaysforpeopletomake

    wantsandneedsknown

    toboarde.g.like

    Deaconswhoare

    assignedtocertainrange

    ofalphabettolookafterandsolicitinput

    Suggestionbox Oversightgroup,looksattotal

    picture

    Subcommitteesbasedonneighborhoodexperience,

    needs,productselection,

    employment.

    GeneralManagergetsregularinputfromsubcommittees

    Howarewegoingtocommunicatetothefolkswho

    arenthereyet?

    Connecttoneighborhoodassociations

    Talkaboutthecoopallthetime,witheverybody

    Newsletteremail(enewsletter)andhardcopyforfolkswithout

    email

    Postingflyersandnewsletterslibrary,barbershopsandbeauty

    shops,inthestore,daycarecenters,churches

    Warmrelationshipwithchurches,studentsengagedin

    research,marketing,and

    communityservices

    Reachouttoyoungadultsbeyondthestudentbase(2435

    yearsold)

    Socialmedia Doorknocking Clubs Sportsevents PeelerRecreationalCenter

    (Youngfamiliesarebringkids5

    highschool)

    Getagroupofyoungadultstotalkthisproblem

    Communitycookouts PTAspresidentsand

    membership

    Communityinteractionliketheonetonight

    Oneononefacetofacemeetingareauthentic

    Membershaveadecidingvoiceinthestore

    Holdmorediscussioneventsinthedevelopmentphase

    Organizetransportationtomeetings

    Holdcoopmeetingsindiverselocations

    Communicatewithchurchesandschoolsinarea

    Peoplewhocannotcometomeetingshouldhaveawayto

    giveinputsurveys,mailings

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