North Carolina Emergency Management Association

Strategic Planning Initiative2015

NCEMA HistoryO First awards given out in 1967O First By-Laws and Constitution

approved in 1972O Ongoing By-Laws revisions to meet

the needs of the Association members

Our GoalsO The creation of a strategic plan for

the Association for the next 2 – 3 years

O To support the growing profession of Emergency Management in North Carolina

O To improve member services from the Association

O To include feedback from members and non members

Our ProcessFormation of Strategic Planning Committee

2 Community Surveys

Strategic Planning Workshop

Draft Strategic Plan distributed for feedback

Final Draft Completed

Our Approach

Goals

Objectives

Tactics

Strategic Plan

Vision

An Emergency Management Association that is pro-active, essential, responsive, and trusted

by the North Carolina Emergency Management Community.

MissionWe will partner with public, private,

educational, and traditional and non-traditional stakeholders to represent

them fairly, share information accurately and effectively; and identify educational opportunities to assist the

North Carolina Emergency Management community in developing and sustaining outstanding Emergency

Management programs.

Goal #1: Enhance legislative activities to include state and

Federal advocacy for Emergency Management

O 1.1 Leverage partnerships with IAEM to enhance legislative activities

O 1.2 Structure future Washington D.C. Trips to ensure long term continuity

O 1.3 Engage membership to make contact with state and local legislators for relationship building and lobbying

O 1.4 Increase the ability for NCEMA to monitor state and Federal legislative policies and create positions papers when needed

O 1.5 Increase engagement with the state legislative process.

Goal #2 Enhance the quality of the member experience and

perceived membership value.

O 2.1 Provide membership with more frequent and relevant opportunities for participate in Association activities

O 2.2 Provide information to membership on legislative activities to include benefits of the annual Washington D.C. legislative trip

O 2.3 Coordinate regional meetings for NCEMA discussions autonomous of the Branch Meetings during the NCEMA Conference

O 2.4 Create marketing materials to showcase current benefits of Association membership and to recruit new members

O 2.5 Evaluate the potential for creating a scholarship program for Association members

Goal #3 Strengthen NCEMA’s role as an independent professional association advocating for our

members to achieve our shared mission

O 3.1 Coordinate with NCEM on legislative agendas and issues.

O 3.2 Educate NCEM on the mission of the NCEMA.

O 3.3 Coordinate the role of the Executive Committee for forming working groups with NCEM initiatives.

O 3.4 Evaluate the current joint executive committee meeting structure and frequency.

Goal #4 Provide training opportunities to enhance the

professionalism of Emergency Managers in North Carolina

O 4.1 Produce a background paper and training for local emergency managers on the NC Legislative process, historical activities, etc.

O 4.2 Coordinate the creation of an “Emergency Management 101” class for new North Carolina Emergency Managers.

O 4.3 Evaluate the need for pre-conference and post-conference training sessions at the NCEMA conference

O 4.4 Increase student participate at NCEMA Conferences

O 4.5 Expand the target audience for conference sessions to the larger emergency management community.

O 4.6 Evaluate the potential for additional social outings and events during the conferences to enhance member networking opportunities.

Goal #5 Ensure that NCEMA’s committee and dues structure

meets the needs of the organization.

O 5.1 Evaluate the Executive Committee “Liaison” roles with each of the NCEM committees and determine intended outcomes and communications paths.

O 5.2 Evaluate the current committee structure, makeup, and roles based on the NCEMA mission and strategic plan.

O 5.3 Evaluate the current membership levels and corresponding dues structure for alignment with the mission and vision of the association

O 5.4 Evaluate the need for term limits on committee members and leadership to ensure active participation in committees.

Goal #6 Bring together a wide community of stakeholders committed to advancing the

profession of Emergency Management in North Carolina.

O 6.1 Evaluate the current By-Laws structure and determine if there are needed changes to enhance engagement with the larger emergency management community.

O 6.2 Evaluate the need for specialized caucus(s) for subsets of the emergency management community (hospitals, public health, education, private sector, military, consultants, etc.)

Goal #7 Provide timely and streamlined communications with NCEMA members and the broader

Emergency Management Community.

O 7.1 Overhaul website to provide additional resources, information sharing platforms and value.

O 7.2 Distribute committee meeting minutes (including Executive Committee) to the entire membership

O 7.3 Restructure the current methodology for information dissemination to members to include timely receipt, categorization, digest options, and end-user options for receipt and delivery.

O 7.4 Create a members only section of the website for information sharing, membership listing, etc.

Plan Implementation

O Assign goals to existing committees

O Regular reporting to Executive

Committee and membership on goal

progress

Frequently Asked Questions

General Questions

O Can we take credit card payments

for membership and conference

fees?

O Can we improve communications

with members?

O What does my membership do for

me?

Conference Questions

O Can we have 1 conference a year?

O Can we go somewhere else?

O Can we start on Tuesday so we can

travel on Monday?

O Can we see a different conference

format?

In Closing

A Special thanks What’s NextO Executive CommitteeO Strategic Planning

CommitteeO Russell GreenO Reid Southerland O Bobby SmithO Staci NealO Jim GrovesO Jason Stogner

O We still need your

feedback!

O Implementation

requires engagement

O It’s your Association!

Questions and Discussion