Noel Barnard, Chairman, President & CEO, Hyperformix, Inc.

Chris Broderick, Vice President of Storage Business Unit, Computer Associates International, Inc.

Robert Cramer, President & CEO, LiveVault Corporation

Gary Doan, CEO, Intradyn, Inc.

E. Alexander Goldstein, CEO, Configuresoft, Inc.

Michael Grove, CEO, Open Country, Inc.

Yoram Novick, CEO, Topio, Inc.

Howard Reisman, Chairman & CEO, Heroix Corporation

Alfred Zollar, General Manager of Tivoli Storage Software, IBM Corporation

You may click on one of the speakers below to go directly to his or her presentation. Otherwise, the first speaker will begin automatically in 15 seconds.

Presents

About REEDLOGIC

The Storage and Systems Management Conference

The World's Top CEOs on Best Practices and Strategies for Success

Technical And Customer CareTechnical And Customer Care

Howard ReismanChairman & CEO, Heroix Corporation

The Storage and Systems Management Conference

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Vision for the industry

Everything is moving towards the web

Products must be designed so they can effectively be accessed and controlled from anywhere

Get the cost out of the software lifecycle

Too complex, too expensive

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Differentiation

The loyalty of the company’s employees results in superior products and support.

Size and culture

Focused on excellence and one niche

Technical excellence

Customer care

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Success in the Industry

The loyalty of the company’s employees results in superior products and support.

Building relationships with our customers

Clear idea of what they want

Not a lot of layering or filtering of information with our company

Put our resources to what the customers want solved

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Business Challenges

The loyalty of the company’s employees results in superior products and support.

Staying on the technology curve

Being aware of what is out there

Getting the expertise within the company to properly operate with the technology

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Staying Ahead of the Curve

The loyalty of the company’s employees results in superior products and support.

Hard work

Employees are interested in and like technology

Create an environment that can move into new technology more rapidly

Obtain a real feel for the technologies that are going to matter

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Customer Service

The loyalty of the company’s employees results in superior products and support.

Many companies have successful technology but poor customer service

Build close relationships

Employees know the industry, products, and customers

Leads to quick, efficient support

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Staying on Top of Knowledge

The loyalty of the company’s employees results in superior products and support.

Communicate with customers often

Contact them frequently

Form new relationships

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Measuring Success

The loyalty of the company’s employees results in superior products and support.

Financial performance

How quickly we are servicing our customers

Hitting our shipping and development dates

Business practices

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

The Best Advice

The loyalty of the company’s employees results in superior products and support.

Iterate

You don’t have to solve the problem perfectly in your first pass

• Create a solution• Determine strengths and

weaknesses • Constantly redefine

Either do it well or don’t do it

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

The Biggest Misconceptions

The loyalty of the company’s employees results in superior products and support.

Customers can go to a single vendor and get

solutions for every problem

The space is far too big

Customers have to work with a set of vendors

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

Industry Resources

The loyalty of the company’s employees results in superior products and support.

Google

Industry forums

Textbooks

Experienced consultants

Flexible in finding all kinds of resources

The Storage and Systems Management Conference

Howard Reisman

Heroix Corporation

The Future of the Industry

The loyalty of the company’s employees results in superior products and support.

Customers are going to become more demanding in how much they are willing to pay

Vendors are going to have to work diligently to get cost out of the whole cycle

Deliver products more efficiently at a lesser cost

Howard Reisman

• Mr. Reisman is a Phi Beta Kappa and summa cum laude graduate of Brown University, where he earned degrees in mathematics and in economics. He founded Heroix shortly after he graduated.

• Initially, he focused the company on designing and developing custom business software. This venture grew into the highly successful Quantum line, which was then spun off as a separate business. The company also ran one of the first and largest VMS data centers in the country.

• Mr. Reisman's next project helped define the current systems management software industry. The result, RoboMon, would become the first application performance management software solution marketed by an ISV for Unix, Windows NT/2000, and OpenVMS environments. Mr. Reisman also designed the successor product to RoboMon, Heroix eQ.

• More recently, Mr. Reisman, from a clean sheet of paper, conceived of the groundbreaking design and then spearheaded the development of the next generation Heroix product platform, Longitude. Heroix Longitude is a comprehensive, agentless performance and availability monitoring platform. The product is powerful, elegant, and designed with a particular emphasis on reducing customer costs in all phases of the software lifecycle. It will be the next wave to carry Heroix forward into the future.