Nobody's Got Time for That: The Case for Making Time for Creative Culture

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description

Teams that allow time for the creative process are essential for modern, forward-thinking organizations. Part one of this presentation discusses tips and techniques for building a team culture that makes the time for mental breaks and collaborative exercises that promotes creativity and problem-solving. Part two discusses some of the psychological factors that keep us from taking that creative leap forward. Presented by Jeff Stevens and Carlos Morales and the 2014 Summer UF Health Communications Retreat at the Hippodrome.

Transcript of Nobody's Got Time for That: The Case for Making Time for Creative Culture

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THINKING CREATIVE

Part 1:

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VISUALIZE IDEAS & DATA

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THINK BIG BRAINSTORMING

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THINK ABUNDANCE

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GOOD IDEAS grow from n"d & enthusiasm

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START SMALL

GROW BIGGER

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ROADMAP plan five yea# out

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HUDDLE ZAPPO’S METHOD

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HUDDLE ZAPPO’S METHOD •  Communicates vision •  Provides clarity •  Demonstrates Unity

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HUDDLE ZAPPO’S METHOD

Not a w"kly m"ting – time limited co&aborative encouragement

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HUDDLE ZAPPO’S METHOD

Plan, but be spontaneous: Eat, watch inspirational materials, showcase work

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JOT DOWN EVERYTHING

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ANYTHING can spark an idea

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GO MENTAL breaks help creativity & b(st morale

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PATTERNS OF COMMUNICATION

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PATTERNS OF COMMUNICATION §  Communciations §  Team inte&igence §  Pe)onality §  Ski& §  Substance of Discu*ions §  Trust and respect §  Morale

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HAPPY HOUR for creative problem solving

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BREAK FOR GAMES

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BREAK FOR COFFEE

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BREAK FOR MOVIES

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COOPER

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shared GROUND RULES

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Push & Pu& SYNERGIST & DESIGNER

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YOUR DECISIONS ARE BEING Influenced BY

RESEARCH & TOOLS research NOT speculation

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YOUR DECISIONS ARE BEING Influenced BY

RESEARCH & TOOLS pe)onas NOT pe)onal

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YOUR DECISIONS ARE BEING Influenced BY

RESEARCH & TOOLS scenarios NOT ‘what if’

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YOUR DECISIONS ARE BEING Influenced BY

RESEARCH & TOOLS sketches NOT pixels

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YOUR DECISIONS ARE BEING Influenced BY

RESEARCH & TOOLS pa,erns NOT one-offs

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co&aborative work PRESUME VALUE

BUILD, NOT BLOCK EXTERNALIZE THINKING  

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SEEK NOT progre. perfection

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BUILDING TRUST TAKES time

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DECISIONS MAKING BETTER

Part 2:

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YOUR DECISIONS ARE BEING Influenced BY

INVISIBLE FACTORS

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The PSYCHOLOGICAL INFLUENCES:

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BIAS FROM CONSISTENCY & COMMITMENT TENDENCY

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INCENTIVE-CAUSED BIAS

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BIAS from PAVLOVIAN ASSOCIATION

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RECIPROCATION TENDENCY

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CONTRAST-CAUSED DISTORTIONS

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DEPRIVAL, SUPER-REACTION

SYNDROME

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(DIS) LIKE DISTORTION

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STRESS-INDUCED MENTAL CHANGES

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COMBINE THESE FACTORS often

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always… THE CUSTOMER IS

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OVERCOME THE INFLUENCES

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CONQUER with

W.R.A.P

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WIDEN YOUR OPTIONS

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REALITY-TEST YOUR ASSUMPTIONS

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a,ain DISTANCE

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Prepare TO BE

WRONG

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“MAYBE THE MOST UNDERAPPRECIATED THING ABOUT

STEVE WAS THAT HE HAD THE COURAGE TO CHANGE HIS MIND.”

- Tim C(k on Steve Jobs

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Listen to Charlie Munger: bit.ly/1oKnWmM

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carlos morales [email protected]

jeffrey stevens [email protected] @kuratowa

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IMAGE CREDITS Daniel Y Go Arielle Nadel Arielle Nadel Arielle Nadel Vandinglewop Ccho Arielle Nadel Giantenshi

Nomadic Lass Rel Photography Louish 365 Anieto2k Arielle Nadel Arielle Nadel Nomadic Lass Gviciano

Arielle Nadel [embr] Arielle Nadel Arielle Nadel Vandinglewop Takashi Arielle Nadel sⓘndy°

Nomadic Lass Arielle Nadel Arielle Nadel Avenue207 ChezPitch Jlhopgood Nomadic Lass Cj. Viberg

inap Arielle Nadel Takashi Blentley Zmabney Louis Engeval Tom Focus Timfotography

Dmelchordiaz Arielle Nadel Arielle Nadel Ben K Adams 邪恶的正太 Nomadic Lass