Nobody's Got Time for That: The Case for Making Time for Creative Culture

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Teams that allow time for the creative process are essential for modern, forward-thinking organizations. Part one of this presentation discusses tips and techniques for building a team culture that makes the time for mental breaks and collaborative exercises that promotes creativity and problem-solving. Part two discusses some of the psychological factors that keep us from taking that creative leap forward. Presented by Jeff Stevens and Carlos Morales and the 2014 Summer UF Health Communications Retreat at the Hippodrome.

Transcript of Nobody's Got Time for That: The Case for Making Time for Creative Culture

  • THINKING CREATIVE Part 1:
  • VISUALIZE IDEAS & DATA
  • THINK BIG BRAINSTORMING
  • THINKABUNDANCE
  • GOOD IDEAS grow from need & enthusiasm
  • START SMALL GROW BIGGER
  • ROADMAP plan five years out
  • HUDDLEZAPPOS METHOD
  • HUDDLE ZAPPOS METHOD Communicates vision Provides clarity Demonrates Unity
  • HUDDLE ZAPPOS METHOD Not a weekly meeting time limited collaborative encouragement
  • HUDDLE ZAPPOS METHOD Plan, but be spontaneous: Eat, watch inspirational materials, showcase work
  • JOT DOWN EVERYTHING
  • ANYTHING can spark an idea
  • GO MENTALbreaks help creativity & boo morale
  • PATTERNS OF COMMUNICATION
  • PATTERNS OF COMMUNICATION Communciations Team intelligence Personality Skill Subance of Discussions Tru and respect Morale
  • HAPPY HOUR for creative problem solving
  • BREAK FOR GAMES
  • BREAKFOR COFFEE
  • BREAK FOR MOVIES
  • COOPER
  • shared GROUND RULES
  • Push & Pull SYNERGIST & DESIGNER
  • YOUR DECISIONS ARE BEING Influenced BY RESEARCH & TOOLS research NOT speculation
  • YOUR DECISIONS ARE BEING Influenced BY RESEARCH & TOOLS personas NOT personal
  • YOUR DECISIONS ARE BEING Influenced BY RESEARCH & TOOLS scenarios NOT what if
  • YOUR DECISIONS ARE BEING Influenced BY RESEARCH & TOOLS sketches NOT pixels
  • YOUR DECISIONS ARE BEING Influenced BY RESEARCH & TOOLS patterns NOT one-os
  • collaborative work PRESUME VALUE BUILD, NOT BLOCK EXTERNALIZE THINKING
  • SEEK NOT progress perfection
  • BUILDING TRUST TAKES time
  • DECISIONS MAKING BETTER Part 2:
  • YOUR DECISIONS ARE BEING Influenced BY INVISIBLE FACTORS
  • The PSYCHOLOGICAL INFLUENCES:
  • BIAS FROM CONSISTENCY & COMMITMENT TENDENCY
  • INCENTIVE-CAUSED BIAS
  • BIAS from PAVLOVIAN ASSOCIATION
  • RECIPROCATION TENDENCY
  • CONTRAST-CAUSED DISTORTIONS
  • DEPRIVAL, SUPER-REACTION SYNDROME
  • (DIS) LIKE DISTORTION
  • STRESS-INDUCED MENTAL CHANGES
  • COMBINE THESE FACTORS often
  • always THE CUSTOMER IS
  • OVERCOME THE INFLUENCES
  • CONQUER with W.R.A.P
  • WIDENYOUR OPTIONS
  • REALITY-TEST YOUR ASSUMPTIONS
  • attainDISTANCE
  • Prepare TO BE WRONG
  • MAYBE THE MOST UNDERAPPRECIATED THING ABOUT STEVE WAS THAT HE HAD THE COURAGE TO CHANGE HIS MIND. - Tim Cook on Steve Jobs
  • Lien to Charlie Munger: bit.ly/1oKnWmM
  • carlos morales [email protected] jerey evens [email protected] @kuratowa
  • IMAGE CREDITS Daniel Y Go Arielle Nadel Arielle Nadel Arielle Nadel Vandinglewop Ccho Arielle Nadel Giantenshi Nomadic Lass Rel Photography Louish 365 Anieto2k Arielle Nadel Arielle Nadel Nomadic Lass Gviciano Arielle Nadel [embr] Arielle Nadel Arielle Nadel Vandinglewop Takashi Arielle Nadel sndy Nomadic Lass Arielle Nadel Arielle Nadel Avenue207 ChezPitch Jlhopgood Nomadic Lass Cj. Viberg inap Arielle Nadel Takashi Blentley Zmabney Louis Engeval Tom Focus Timfotography Dmelchordiaz Arielle Nadel Arielle Nadel Ben K Adams Nomadic Lass