NO DOLLARS, ALL SENSE Digital Adaptation at the Blanton Museum of Art

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WE’RE FROM AUSTIN Alie Cline, Digital Content Strategist

Mary Myers, Media Producer Koven J. Smith, Director of Digital Adaptation

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OUR MISSION “The Blanton Museum of Art provides personally moving, thought provoking and visually arresting

experiences with art.”

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OUR REAL MISSION “Kick ass at all times.”

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DIGITAL ADAPTATION What does it mean?

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DIGITAL ADAPTATION It isn’t a department

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DIGITAL ADAPTATION It isn’t iPads on railings

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DIGITAL ADAPTATION It is an approach to a whole range of problems

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DIGITAL Usability

Need Agility

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ADAPTATION Integration Capacity Learning

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MANY TECH PROJECTS ARE NOT DIGITAL

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MANY NON-TECH PROJECTS ARE DIGITAL

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COLOR BARS “Is Evan’s Perspectives talk today? We

should Meerkat it if so.”

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the only way we could really test the two apps was just to stream them live and hope that not too many people were watching us

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For all its informality, I did feel that a skilled cinematographer could really make this format sing

WITNESS VOICES Enabling comments for an exhibition

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www.witnessvoices.blantonmuseum.org •  Online companion to the physical

exhibition •  Captured all posts across networks

tagged with #WitnessVoices •  Seeking community input and

response to the show •  The goal: forum for discussion on

difficult/challenging conversations

WHAT? Alie Cline, Digital Content Strategist

Mary Myers, Media Producer Koven J. Smith, Director of Digital Adaptation

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