1. NIVEA evolution ofbrandNIVEA in20th century Shubham Jain IMT-Ghaziabad

2. 1911 2014 Packaging Evolution of NIVEA creme 3. 1912 With the likeness of a lady The first advertisement of NIVEA 4. 1924 NIVEA boys and NIVEA girls Campaign 5. 1960s Inflatable NIVEA ball at European beach resorts became a runaway success 6. Only Me Campaign 1973-1988 On its way to become a global company 7. NIVEAs unique positioning of its deo. Launch 1991 8. 1992 Blue Harmony Human togetherness 9. April 2006, NIVEA haus in Hamburg, Garmany