NIADA USED CAR INDUSTRY REPORT 1 - NIADA ......dealer sales of used cars over the last few months is...
Transcript of NIADA USED CAR INDUSTRY REPORT 1 - NIADA ......dealer sales of used cars over the last few months is...
2 0 1 1 • N I A D A U S E D C A R I N D U S T R Y R E P O R T 1 w w w . n i a d a . c o m
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Full-spectrum auto financing
Operating in 48 states
Over 10,000 active dealers
Over 300 dealers joining our family every month
24/7 Approvals with theWWestlake Buy ProgramTM
Portfolio Services (ALPS)
(888) 8-YES-YES
UCIR_2011.indd 2 5/25/11 3:26 PM
Full-spectrum auto financing
Operating in 48 states
Over 10,000 active dealers
Over 300 dealers joining our family every month
24/7 Approvals with theWWestlake Buy ProgramTM
Portfolio Services (ALPS)
(888) 8-YES-YES
UCIR_2011.indd 3 5/25/11 3:26 PM
w w w . n i a d a . c o m
Manheim.com/YourAdvantage
Manheim is the NIADA Dealer’s Edge
©20
11 M
anh
eim
, In
c. A
ll ri
gh
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eser
ved
.
GATHERING INTELLIGENCE ONLINE TO WORK THE LANES, I QUICKLY
SECURE THE PACKAGE I NEED. THEN I VANISH WITH MY PROFITS.
I AM A BUYER, WINNING IN THE GREATEST MARKETPLACE THERE IS.
I AM MAGNIFICENT. HUNDREDS ARE AT MY CALL, READYING MY CARS.
WHEN I’M HAPPY, I GRANT THE MASSES THE INVENTORY THEY DESIRE.
I AM A SELLER, WINNING IN THE GREATEST MARKETPLACE THERE IS.
I AM A SECRET AGENT
I AM AN EMPEROR
I AM A COWBOY
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Download and view the 2011 Used Car Industry Report at www.niada.com/publications
The used motor vehicle industry is alive and well, and news of indepen-dent dealer sales eclipsing franchise dealer sales of used cars over the last few months is even more encouraging. This 13th edition of NIADA’s Used Car Indus-try Report brings you a snapshot of all of this activity and provides valuable insight in all as-pects of dealer operations.
We are very proud of this annual report, and are amazed at how many calls and emails we get referencing the data in this publication. We at NIADA find it to be one of our most frequent-ly used tools as we interact with those busi-nesses and individuals who are involved in the automotive industry. We hope that you will find the statistics and narrative just as valuable for your own needs.
In this edition, you will find familiar cat-egories of statistics from previous years in addition to several new studies and analysis provided to us this year by NIADA’s National Corporate Partners. The Used Car Industry Report is divided into a record ten sections of data this year and is our largest and most comprehensive report we have ever published for our dealer members.
Section One is traditionally a survey of NIA-DA members. We cannot stress enough the im-portance for our dealer members to take a brief five minutes out of the year to complete and return these surveys to us. They can be found in your new and renewing member packets, in certain issues of Used Car Dealer Magazine, at various NIADA events, and by an email survey coming your way later in the year. Your answers allow us to accumulate the very valuable data for this section, which also allows you to com-pare your dealership operations to those dealer member averages. This survey also allows us to develop new programs, services and benefits – and it ensures we’re providing the right kind of services to our members.
Another familiar standard in Section Two is the work of Art Spinella of CNW Marketing Research in Oregon. His name is synonymous with comprehensive, in-depth statistical data about the used motor vehicle industry. Some-how, he understands one of the most sophis-ticated industries with its complex operations which survived within an environment of eco-nomic chaos. Having his materials in our re-port each year is a little like working alongside the guru of statistical research. Not only are we impressed with his analysis, we are also honored. Art’s work appeared in the very first Used Car Industry Report and has been includ-ed in every edition since.
Section Three features Buy Here–Pay Here benchmarks provided by Ken Shilson of Sub-Prime Analytics and the National Alliance of Buy Here–Pay Here dealers along with NCM Associates. Although this segment of the used car industry has been growing for some time, Buy Here–Pay Here took on special interest this past year as dealers started re-examining their operations and reviewing opportunities after the recession in 2009. Prospective and current BHPH business owners can use these Benchmarks to determine where they should be in comparison to others and how they can more successfully build their operations.
Sections Four through Seven are new this year from our generous partners, Autotrader.com, AutoZone, CARFAX and uShip.
Section Four of the report is a special study recently completed by AutoTrader.com and R.L. Polk entitled “The Role of the Internet in the New & Used Vehicle Purchase Process.” The data analyzes how much time consum-ers spend online during the vehicle purchase process, why shoppers use the internet, and what types of information consumers are looking for that could lead to a sale. Interest-ingly enough, the report indicates that despite heavy internet usage, initial contact with the dealer still occurs most often “offline and at the actual dealership.”
Section Five is a valuable new section for those that profit from parts, service work, re-conditioning and aftermarket products. One of our newest corporate partners, AutoZone, captures perhaps some of the best partner data we have ever seen on what NIADA mem-bers spend online ordering, and even details information on what products dealers are pur-chasing most. For those dealers with service bays, this is one section you should especially study. And for those looking to start up a ser-vice bay(s) and profit from parts and service, this section is a great tool for you to use in getting started.
For the second straight year, CARFAX has provided some very interesting data for our re-port. This year, Section Six focuses on a very hot topic: “Rising wholesale prices and com-petition in the wholesale market.” This section focuses on impact of different tactics indepen-dent dealers can use in the wholesale market to acquire the best inventory at the most com-petitive prices and looks at how these tactics impact a dealers gross and turn. This section also formulates a wholesale strategy to assist our dealers.
Section Seven, a new section this year, brings you transportation data, courtesy of our industry partner uShip. The two charts in-cluded in this section show the most popular origins & destinations with their respective mileage bands, and the mileage breakdown nationwide with the respective average ship-ping price for that mileage range.
Section Eight is familiar and highly valuable as a high-level picture of our industry. It in-cludes overviews provided by highly-respected automotive economists Tom Kontos of ADESA and Tom Webb of Manheim. As economists, they both understand the synergy between independent dealers and the auction industry they represent. They analyze past activities which impacted the used motor vehicle mar-ketplace. Then they draw in economic factors, try to peer into the future, and share their economic insight with us. Their commentary is the tie that brings all of these sections into a coherent pattern.
The final portion of the Used Car Industry Report is the NIADA member survey for next year. It is a keystone in our communications with dealers. NIADA is an organization dedi-cated to improving the used motor vehicle in-dustry. Please take a few moments to start the crucial communication process designed to help us fulfill your needs.
Used Car Dealer (ISSN 0279425X) is published monthly with one additional special issue, Used Car Industry Report, that is published in May by the National Independent Automobile Dealers Association Services Corporation, 2521 Brown Blvd., Arlington, TX 76006-5203;
phone (817) 640-3838. Annual subscription rates for NIADA members: $8 Periodicals postage paid at Arling-ton, TX, and at additional offices. POSTMASTER: Send address changes to Used Car Dealer, 2521 Brown Blvd., Arlington, TX 76006-5203. The statements and opinions expressed herein are those of the individual authors and do not necessarily represent the views of Used Car Dealer or the National Independent Automobile Dealers Association. Likewise, the appearance of advertisers, or their identification as member of NIADA, does not constitute an endorsement of the products or services featured. Copyright© 2011 by NIADA Services, Inc. All rights reserved.
Table of Contents
5 INTRODUCTION By Michael R. Linn, President, NIADA Services
6 SECTION ONENIADA Membership Data
16 SECTION TWO Used Vehicle Industry Data from CNW Research
26 SECTION THREE Buy Here–Pay Here Industry Benchmarks
30 SECTION FOUR The Role of the Internet in the New and Used Vehicle Purchase Process (furnished by AutoTrader.com and R.L. Polk)
34 SECTION FIVE AutoZone/NIADA Parts and Service Analysis
38 SECTION SIX Independent Dealers and Vehicle History (furnished by CARFAX)
40 SECTION SEVEN Auto Transport Analysis (furnished by uShip)
42 SECTION EIGHT Auction/Remarketing Commentary by Tom Webb of Manheim and Tom Kontos of ADESA
44 SECTION NINE The Effective Use of GPS in the Industry
48 SECTION TEN NIADA Membership Survey
A PUBLICATION OF THE NATIONAL INDEPENDENT AUTOMOBILE DEALERS ASSOCIATION AND USED CAR DEALER MAGAZINE
BY MICHAEL R. LINN,PRESIDENT, NIADA
SERVICES, INC.
INTRODUCTION
Manheim.com/YourAdvantage
Manheim is the NIADA Dealer’s Edge
©20
11 M
anh
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, In
c. A
ll ri
gh
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eser
ved
.
GATHERING INTELLIGENCE ONLINE TO WORK THE LANES, I QUICKLY
SECURE THE PACKAGE I NEED. THEN I VANISH WITH MY PROFITS.
I AM A BUYER, WINNING IN THE GREATEST MARKETPLACE THERE IS.
I AM MAGNIFICENT. HUNDREDS ARE AT MY CALL, READYING MY CARS.
WHEN I’M HAPPY, I GRANT THE MASSES THE INVENTORY THEY DESIRE.
I AM A SELLER, WINNING IN THE GREATEST MARKETPLACE THERE IS.
I AM A SECRET AGENT
I AM AN EMPEROR
I AM A COWBOY
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One of the best ways to gauge the success of your dealership and it’s operations is to compare your situation and your dealer data to those of other NIADA members around the country. Each year NIADA surveys a variety of topics which cover demographic and business data. This section provides a two year history of every question on our member survey.
This year’s NIADA Member Data section also includes a third reference for each question from the surveys collected of our NIADA Certified Master Dealers (CMD). In many instances, there is a vast difference in the analysis from a regular NIADA Dealer Member compared to our members who have completed and passed the NIADA Certified Master Dealer course. This added reference for each question proves without a doubt the true value in the Certified Master Dealer course. For a list of upcoming CMD classes, go to www.niada.com/certified-master-dealer.php
Our survey is included in Section Ten of this report. Surveys are also included in your new and renewing member packets as well as in a few issues of Used Car Dealer Magazine shortly. Please take a moment to complete and mail back your updated surveys so that we may continue to provide you with this very valuable report and reference source.
TYPES OF BUSINESSES YOU OPERATE (percentage of respondents)
80% 79.0
60%
40%
20%
0
CMD
79.3
RETAIL
78
31.0 39.8 39.0
30.8
BHPH
54
WHOLE-SALE
38
8.0 9.3
RENTAL
6
NUMBER OF YEARS IN BUSINESS (percentage of respondents)
40%
30%
20%
10%
0
CMD
17.0
0.6
LESS THAN 1 YEAR IN BUSINESS
0
17.2
1-5 YEARS IN BUSINESS
4.8
NUMBER OF EMPLOYEES (percentage of respondents)
60%
50%
40%
30%
20%
10%
0
CMD
9.0 9.2
1 EMPLOYEE
1.6
50.0
23.8 25.0
3.7 3.0
LEASING
6
17.6
SERVICE DEPT.
36
2009
5.9 5.0
PARTS DEPT.
8
26.9
17.2
6-10 YEARS IN BUSINESS
22.6
50.2
2-5 EMPLOYEES
25.8
21.9
5.0
2010
4.0
BODY SHOP
2
7.5 7.0
OTHER
12
2009
37.9
26.7
11-20 YEARS IN BUSINESS
38.7
2010
37.9
21+ YEARS IN BUSINESS
33.9
2009
21.7
6-10 EMPLOYEES
35.5
19.1
10+ EMPLOYEES
37.1
2010
NIA
DA
MEM
BER
SHIP
DA
TA
N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A
NIADA MEMBERSHIP DATA
SECTION ONE NIADA MEMBERSHIP DATA
1.0
18.9
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NUMBER OF LOCATIONS (percentage of respondents)
80% 73.7
60%
40%
20%
0
CMD
74.2
21.521.1
3.1
DEALERSHIP LOT SIZE (percentage of respondents)
50%
40%
30% 30.1
20%
0
CMD
30.531.3
UNDER 10,000 SQ. FT.
33.3
30.7
10,001-25,000 SQ. FT.
21.1
21.8
2009
22.6
25,001-50,000 SQ. FT.
31.6
2010
16.4 16.5
OVER 50,001 SQ. FT.
14
WHERE YOU YOUR CARS (percentage of respondents)
80%
60%
40%
20%
0
CMD
81.0 81.7
WHOLESALE AUCTIONS
91.5
48.6 49.1
OTHER DEALERS
61.7
2009 2010
74.270.9
ONLINE/ OTHER
44.7
2009
3.5
2010
1.3 1.3
1 4-6 7+ 2-3
46 48.6 5.4 0
WHERE YOU YOUR CARSSELL (percentage of respondents)
80%
60%
40%
20%
0
CMD
67.3 68.1
WHOLESALE AUCTIONS
73.5
SPECIALIZE IN (percentage of respondents)
80%
60%
40%
20% 9.7
0
46.6 46.7
OTHER DEALERS
59.2
84.4
9.6
CARS ONLY
CMD 6.4
4.5
TRUCKSONLY
0
OFFER BOTH
89.4
2009 2010
71.4
58.8
ONLINE
26.6
2009
26.9
HEAVY DUTY
AUCTIONS ATTENDED PER MONTH (percentage of respondents)
30%
20%
10%
5.0
0
CMD
15.7
4.9
0
30.2
16.5
POWER SPORTS
23.4
2010
26.5
RV’S
2009
25.9 25.7
2010
22.5
1-2 3-4 5-8 9+
1.7 5.1 30.5 33.9 28.8
N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A • N I A D A M E M B E R S H I P D A T A
BUY
4.2
84.9
31.3
22.3
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AVERAGE RETAIL PRICE (percentage of respondents)
50%
40%
30%
20%
10%
0
49.8
17.2
0-5,000
CMD 4.3
49.3
5,001-10,000
45.7
21.721.9
10,001-15,000
41.3
2009
6.8
2010
7.0
15,001-20,000
8.7
4.6
20,001+
0
HOW YOU FINANCE CUSTOMERS (percentage of respondents)
43.5
40%
30%
20%
10%
0
CMD CMD
42.6
BHPH
62.5
37.8
2009
45.5 47.0
36.6
FINANCE COMPANY
45.8
BANKS
45.8
2010
15.8 15.7
OTHER
14.6
NOTE: Numbers won’t necessarily add to 100% because dealers finance multiple ways
NUMBER OF SERVICE BAYS (percentage of respondents)
40% 40.8
30%
20%
10%
0
39.8
0
40
25.0 25.3
1-2
10.9
20.0
2009
20.3
3-5
29.1
14.2
2010
14.6
6+
20
AGE OF VEHICLES SOLD (percentage of respondents)
80%
60%
40%
20%
0
CMD
11.011.4
1-2 YEARS
8.3
60.0 61.0
3-5 YEARS
68.8
2009
36.7
2010
34.8
22.9
HOW YOU FINANCE FLOORPLAN INVENTORY (percentage of respondents)
50%
43.3
40%
30%
20%
10%
0
CMD
43.0
BANKS
44.7
16.6
54.0
15.9
AUCTION FLOORPLAN
27.7
2009
52.8
CASH
57.4
2010
11.710.5
OTHER
12.8
NOTE: Numbers won’t necessarily add to 100% because dealers finance multiple ways
NIA
DA
MEM
BER
SHIP
DA
TASECTION ONE NIADA MEMBERSHIP DATA
17.1
4.6
AVERAGE MONTHLY INVENTORY (percentage of respondents)
20%
10%
13.7
7.0
0
13.6
7.2
CMD 3.4
11-20
3.4
14.8 14.8
21-30
5.2
31-50
25.9
13.8
51-75
22.4
2009
11.2 11.7
76-100
15.5
10.6
2010
10.6
5.6
101-200
19
201+
5.2
22.9 23.3
13.8
5.4
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PAVED LOT (percentage of respondents)
CMD 2009 2010
NO 14.4%
YES 85.6%
YES 97.8%
NO 2.2%
SELL AFTERMARKET PRODUCTS (percentage of respondents)
CMD 2009 2010
YES 36.6%
NO 63.4%
YES NO
50% 50%
OUTSIDE LIGHTING (percentage of respondents)
CMD 2009
YES 100%
2010
YES 93.4%
NO 6.6%
INDOOR SHOWROOM (percentage of respondents)
YES 23.9%
CMD 2009
NO 76.1%
YES 20.3%
NO 79.7%
2010
FENCING ON PROPERTY (percentage of respondents)
CMD 2009
NO YES 45.7%
54.3%
2010
YES 52.0%
NO 48.0%
DO RECONDITIONING OR DETAILWORK (percentage of respondents)
CMD 2009 2010
YES 70.0%
NO 30.0%
NO 26.1%
YES 73.9%
YES 85.3%
NO 14.7%
YES 20.6%
NO 79.4%
YES 93.6%
NO 6.4%
YES 35.7%
NO 64.3%
YES 70.6%
NO 29.4%
YES 52.4%
NO 47.6%
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HAVE COMMERCIALINSURANCE(percentage of respondents)
CMD 2009 2010
NO 17.0%
YES 83.0%
YES 84.8%
CMD
NO 15.2%
2009 2010
NO 8.8%
YES 91.2%
YES 97.8%
NO 2.2%
NIA
DA
MEM
BER
SHIP
DA
TASECTION ONE NIADA MEMBERSHIP DATA
FULLY INSURED INVENTORY(percentage of respondents)
DEALERSHIP WEBSITE (percentage of respondents)
CMD 2009 2010
NO 18.8%
YES 81.2%
YES 91.4%
NO 8.6%
NO 19.0%
YES 81.0%
USE PAYMENT PROTECTION DEVICE
(percentage of respondents)
CMD 2009 2010
YES 20.1%
NO 79.9%
YES 21.9%
NO 78.1%
NO 16.0%
YES 84.0%
2010 HAVE WORKERS COMP (percentage of respondents)
CMD 2009
NO 32.3%
YES 67.7%
YES 80.8%
NO 19.6%
NO 32.3%
YES 67.7%
YES 80.4%
NO 8.6%
YES 91.4%
SEPARATE F&I DEPARTMENT (percentage of respondents)
CMD 2009
YES 21.1%
YES
YES
NO
NO
41.3%
41.3%
58.7%
58.7%
2010
NO 78.9%
YES 21.2%
NO 78.8%
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YES 12.6%
NO87.4%
NO
YES 38.2%
61.8%
SELL WARRANTIES OR SERVICE CONTRACTS (percentage of respondents)
RENTAL CAR (percentage of respondents)
2009
NO
YES 38.4%
61.6%
YES 78.3%
NO 21.7%
2009
YES 12.4%
NO 87.6%
NO 84.8%
YES 15.2%
2010
2010
WARRANTY/SERVICE CONTRACTS SOLD PER MONTH (percentage of respondents)
50%
40%
30%
20%
10%
0
CMD
58.4
1-5
40.7
21.1
6-10
22.2
13.6
11-20
26
TYPE OF RENTAL CAR OPERATION
90%
80%
60%
40%
20%
0
CMD
81.5
INDEPENDENT
71.4
4.6
21-30
3.7
2010
2.3
31+
7.4
18.5
FRANCHISE
28.6
2010
NIA
DA
MEM
BER
SHIP
DA
TASECTION ONE NIADA MEMBERSHIP DATA
UCIR_2011.indd 12 5/25/11 3:26 PM
SM
retail, trade-in & loan values+
auction values
auction transactions
retail transactions
asking prices
used vehicle days supply
vehicle history reports
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30 SECONDS TO DECIDE.
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NIA
DA
MEM
BER
SHIP
DA
TA
ANNUAL RETAIL SALES (percentage of respondents)
40%
30%
20%
10%
0
10.8 12.1
39 38.4
20.1 19.8
12.9 12.6
0-100 vehicles
CMD 6.7
101-250 vehicles
23.3
251-400 vehicles
21.7
401-550 vehicles
15.0
2.2 2.3 5.5 5.3
3.3 3.1
6.2 6.0
551-700 vehicles
11.7
701-850 vehicles
11.7
ANNUAL WHOLESALE SALES (percentage of respondents)
ADVERTISING MEDIA USED (percentage of respondents)
80%
60%
40%
20%
0
74.9 76.1
12.8
5.6 1.6 1.0 1.3 .7
5.5 1.5 1.1 1.0 .5 2.1 2.1
12.0
0-100 vehicles
CMD 61.4
101-250 vehicles
27.3
251-400 vehicles
4.5
2009 2010
851-1,000 vehicles
3.3
1,001+ vehicles
6.7
2009
401-550 vehicles
0
PERCENTAGE OF SALES TO WOMEN BUYERS*
20%
30%
40%
10%
0-20% 21-40% 41-60% 61-80% 81-100%
* Annual comparative data not available
551-700 vehicles
4.5
701-850 vehicles
0
851-1,000 vehicles
0
2010
20.9
38.0
32.3
8.8
0
2010
1,001+ vehicles
2.3
Dealers chose a wide variety of advertising mediums in 2010.
Surprisingly, a large number of respondents dropped TV and
radio from their advertising mix in favor of the more
traditional newspaper ads as well as a continued strong
online presence.
70%
60%
50%
40%
30%
20%
54.9
16
45.1
53.2
37.3
27.5 28.5
19.6 16.7 17.6
11.9
68.6
52.6
31.4
10%
0
TV
CMD 48.9 44.4 37.8 35.6 68.9 17.8 17.8
NEWSPAPERS
2009
RADIO SPECIALTY PUBLICATIONS
ONLINE
2010
OTHER MAGAZINE
NOTE: Numbers won’t necessarily add to 100% because dealers advertise multiple ways
HOW DO YOU USE THE INTERNET AT YOUR BUSINESS
80%
60% 63 65.5
78.1 79.5
54.3 52.0 51.1 52.5 50.0 49.8
29.3 28.7
18.6 19.0
40%
20%
0
DEALERSHIP WEBSITE
CMD 88.1
88.1
INDUSTRY RESEARCH
83.3
ONLINE BUYING AND
SELLING
59.5
2009
ONLINE AUCTIONS
64.3
2010
ONLINE FINANCING
42.9
OTHER
33.3
SECTION ONE NIADA MEMBERSHIP DATA
JUSt A few reASonS why GoLDStAr GPS iS by fAr the nUmber one GPS SUPPLier in the inDUStry!
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The following 2010 used vehicle market data presented in this section by CNW Research shows great promise and an upward positive swing in many important independent dealer data categories for 2010, with forecasts for even greater improvements in 2011.
For the first time in over five years, the number of independent dealers in the U.S. finally increased from a prior year. In 2010, CNW Research indicates there are 37,717 used dealers successfully operating, up over 1,299 dealers from 2009. Of even greater significance is the huge increase in the average number of units sold by independent dealers in 2010, up to 351 units sold yearly per dealer. This represents the highest average units sold per dealer in 10-plus years. Also, for the first time in many years, independent dealer market share surpassed franchise market shares.
The high demand for used vehicles and the dwindling supply of quality inventory continue to be problematic for dealers. However, this issue has been a positive for dealers in a few areas. Quality used vehicles are selling fast, leading to a large decrease in “Inventory Days Supply.” The high demand and short supply has also justified higher asking prices for the better quality and certified inventory. The average asking price per vehicle and the average prices of vehicles actually sold were both the highest they have been in over five years. As noted on page 18, the average asking price rose to an average of $9,428, and the average selling price per unit was $8,875 in 2010.
The Internet continues to play a significant role in sales. 44 percent of all units are now offered on the internet, and over 11 percent of all units are now sold directly over the internet, the highest percentage seen in recent years.
Finally, for the first time in this report, CNW Research presents on page 24 a most valuable chart of BHPH dealer counts by state. The chart astonishingly indicates that 31,384 independent dealers participate in some form of BHPH in their daily operations. Consumer credit issues surely play a factor in many of these dealers taking the risk in financing certain customers.U
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U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H • U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H • U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H
USED VEHICLE INDUSTRY DATA FROM CNW MARKETING RESEARCH
TOTAL USED VEHICLES SOLD
40%
30%
20%
10%
0
32.1 33.0
35.3
INDEPENDENT DEALERS
36.1
NUMBER OF VEHICLES SOLD PER INDEPENDENT DEALER (Average per year per independent dealer)
This profile includes all active dealerships with an actual place of business and multiple sales of the same vehicle (post repossession, etc.)
400
300
200
100
0
302.4 283.2
308.8351.0
2007 2008 2009 2010
SALES VOLUME BY INDEPENDENT DEALERS (in millions)
14
12
10
8
6
4
2
0
11.7 11.7
13.0
2008 2008 2007 2009 2009 2010 2010
36.1 34.7
FRANCHISE DEALERS
2008
31.8
2009
30.9
2010
30.0
CASUAL SALES
Source: CNW Research, Inc.
NUMBER OF INDEPENDENT DEALERS IN THE U.S.
60K
40K
20K
0
37,717
42,791
38,662 36,418
SECTION TWO USED VEHICLE INDUSTRY DATAfrom cnw marketing research
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U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H • U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H • U S E D C A R I N D U S T R Y D A T A F R O M C N W M A R K E T I N G R E S E A R C H
TOTAL USED VEHICLE SALES PER MONTH (In millions, independent and franchise dealers)TOTAL SALES 2009: 35.5
TOTAL SALES 2010: 36.9
5
4
3
2
1
0
1.79
14.1
18.5
13.615.2
18.9
22.8
28.930.7
36.4
42.1 41.5
46.0
32.9
40.2
33.0
38.1
29.1 30.1
18.0
23.6
20.721.1 21.8 22.4
1.89 1.61 1.62
2.26 2.39
3.22 3.29
3.96
4.504.62
3.85 3.96 3.86 3.94
3.273.09
1.97
2.59 2.47 2.502.70 2.80
35.5 36.9
4.19
JAN
JAN
FEB
FEB
MAR
MAR
APR
APR
MAY
MAY
JUN
JUN
JUL
JUL
AUG
AUG
SEP
SEP
OCT
OCT
NOV
NOV
DEC
DEC
TOTAL
2009 2010
SECTION TWO USED VEHICLE INDUSTRY DATA
USED VEHICLE SALES PER MONTH, PER OUTLET - INDEPENDENT DEALERS (in millions) For example, in January 2010, independent dealers sold 668,030 vehicles from 36,125 locations.That results in 18.5 units per outlet.
35
42
28
21
14
7
0
2009 2010
USED VEHICLE INVENTORY DAYS’ SUPPLY (in days)
100
80
60
40
20
0
70.5
86.36
78.63
56.8450.8
61.73
40.2149.56
HIGH
2007 2008 2009 2010 2007 2008 2009 2010
SEPT
NOV
JAN
FEB SEPT
APRIL
OCT JUNE
LOW
INTERNET USED VEHICLE SALES (in millions)
50
40
30
20
10
0
42.5 44.01
UNITS OFFERED ON INTERNET
7.5
2009
11.0
UNITS SOLD THROUGH INTERNET
2010
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USED VEHICLE ADVERTISING DISTRIBUTION –INDEPENDENT DEALERS WHO ADVERTISE
(Listed by percentage of money used for particular type of advertising; note that many dealers advertised more than one way, so percentages won’t necessarily add to 100)
CATEGORY 2007 2008 2009 2010Classified Ads 89.6 89.1 88.4 84.7 Radio 1.2 1.1 1.1 1.7 Television 0.8 0.6 0.1 0.3Internet 22.1 23.4 24.8 26.2
AVERAGE PRICE OF USED VEHICLES SOLD BY INDEPENDENT DEALERS
$10K
$7.5K
$5K
$2.5K
0
$8,650 $8,358 $8,459 $8,875
2007 2008 2009 2010
AVERAGE INDEPENDENT DEALERS ASKING PRICE VS. TRANSACTION PRICE
9.5K
9K
8.5K
8K
7.5K
7K
6.5K
6K
5.5K
ASKING PRICE
$8,937
$8,314
TRANSACTION PRICE
$9,428
$8,622
2009 2010
NEW AND USED VEHICLE SALES (in millions)
NEW VEHICLES USED VEHICLES TOTAL SALES
2006 16.54 42.56 59.11 2007 16.22 41.75 57.80 2008 13.33 36.50 49.80 2009 10.63 35.49 45.93 2010 11.58 36.90 48.48
SECTION TWO USED CAR INDUSTRY DATAfrom cnw marketing research
USE
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CNW MARKETING RESEARCH
0.0 0.0
6.8 6.4
PURCHASE OF EXTENDED WARRANTIES FOR USED CARS (percentage of respondents)
15
10
5
0
NEW 2-4 YEAR OLD
5-7 YEAR OLD
8-10 YEAR OLD
OVER 10 YEARS
2009 2010
4.13.5
1.1 0.9 1.0 0.6
10.7
8.9
PURCHASE OF EXTENDED WARRANTIES FOR NEW CARS (percentage of respondents)
15
10
5
0
NEW 2-4 YEAR OLD
5-7 YEAR OLD
8-10 YEAR OLD
OVER 10 YEARS
2009 2010
4.2 4.1
2.2 2.0 1.9 1.3
12.711.6
PAYMENT PROTECTION DEVICES - REDUCING LATE PAYMENT AND REPOSSESSIONS (Dealers with devices)
66.42 68.82
REDUCTION OF LATE PAYMENT
38.15 41.34
2009 2010
REDUCTION OF REPOSSESSIONS
80
60
40
20
0
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SECTION TWO USED CAR INDUSTRY DATA
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SECTION TWO USED CAR INDUSTRY DATAfrom cnw marketing research
TOTAL SALES (Averages all departments)
$5M
$4M
$3M
$2M
$1M
$3,844,062 $3,492,443
$3,972,812
$4,519,223
2010 2009 2008 2007
INCOME
USED VEHICLE SALES (As percent of total sales)
$1,894,458
$1,476,694 $1,428,838 $1,197,209
41.92%
37.17% 37.17% 34.28%
2010 2009 2008 2007
$1M
$1.5M
$2M
$2.5M
0
SERVICE AND PARTS (As percent of total sales)
$1,088,94431.18%
2010
$1,132,07629.45%
2009
$1,169,99329.45%
2008
$1,281,20028.35%
2007
$1.1M
$1.2M
$1.3M
0
OTHER INCOME (As percent of total sales)
$127,442
$228,834 $221,418
$171,828
2.82%
5.76% 5.76%
4.92%
2010 2009 2008 2007
$150K
$100K
$200K
$250K
$50K
F&I INCOME (As percent of total sales)
27.62%29.62%
27.62%
26.91%
$1,061,730 $1,034,462
$1,097,291
$1,216,123
2010 2009 2008 2007
$1.1M
$1.05M
$1.15M
$1.2M
$1.25M
$1M
INDEPENDENT USED VEHICLE
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SECTION TWO USED CAR INDUSTRY DATA
While dealers were selling many more units in 2010 compared to the
previous 10-plus years (an average of 351 units per dealer), ADVERTISING
EXPENSES PER VEHICLE ACTUALLY DECREASED
to its lowest levels since 2003. One could say this
decrease in advertising per vehicle was due to HIGH DEMAND OF QUALITY
USED INVENTORY, resulting in much shorter inventory turns for most
vehicles, equating to less time having to advertise
each unit.
EXPENSES
DEALER PROFILE
2010 2009 2008 2007
$40K
$20K
$60K
$80K
0
ADVERTISING EXPENSES ($ per vehicle)
$76,507 $253
per vehicle $66,269
$234 per vehicle
$82,459 $75,859 $267
per vehicle $216per vehicle
2010 2009 2008 2007
$50K
$25K
$75K
$100K
$125K
0
RENT AND EQUIVALENT ($ per vehicle)
$115,214 $381
per vehicle $94,589
$334 per vehicle
$346per vehicle
$349per vehicle
$106,856 $122,569
2010 2009 2008 2007
$30K
$35K
$45K
$40K
$25K
FLOOR PLAN INTEREST ($ per vehicle)
$35,986
$119 per vehicle
$37,382
$132 per vehicle
$39,222
$42,495
$127 per vehicle
$121 per vehicle
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SECTION TWO USED CAR INDUSTRY DATAfrom cnw marketing research
USE
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IND
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TOTAL GROSS (As percent of total sales per independent dealer)
$645,797
$501,369 $462,825 $389,757
14.29%
12.62% 12.04% 11.16%
2010 2009 2008 2007
This profile includes all active dealerships with an actual place of business and multiple sales of the same vehicle (post repossession, etc.)
$250K
$500K
$750K
$1,000K
0
TOTAL EXPENSES(As percent of total sales per independent dealer)
2009
18.67%
18.34%
$86,409
$71,481
2010
$25K
$50K
$75K
$125K
$100K
0
NET PROFIT BEFORE TAXES(As percent of total sales per independent dealer)
2009
$1,044$1,227
2010
$0.5K
$1K
$1.5K
0
TOTALS
INDEPENDENT USED VEHICLE DEALER PROFILE
USED VEHICLE SALES - FINANCED VS. CASH (Franchised dealers)
14 14
12 12
10 10
8 8
6 6
4 4
2 2
0 0 2009 2009 2010 2010
USED VEHICLE SALES - FINANCED VS. CASH (Independent dealers)
12,819,75911,721,216
13,010,15012,816,471
55.9% (Financed) 44.4%
(Financed)
43.7% (Financed) 56.62%
(Financed)
44.1% (Cash)
55.6% (Cash)
43.38% (Cash)
56.3% (Cash)
RETAIL GROSS PROFIT (Percent of retail selling price)
$433.10
$321.25 $325.93
$277.99
5.23%
4.07% 3.92%
3.37%
2010 2009 2008 2007
$350
$300
$400
$450
$200
$250
As units sold per year reached a
TEN-YEAR HIGH, retail gross profits per vehicle unfortunately continued to decline,
due to a large decrease in overall total sales volume from every
income department, as referenced on page 20.
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SECTION TWO USED CAR INDUSTRY DATAfrom cnw marketing research
USE
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BUY HERE–PAY HERE CHART BY STATE
The following information includes dealerships that sell more than 50 percent Buy Here, Pay Here.
Franchised Dealers’ BHPH lots are those located off site. That is, these BHPH lots are NOT on the same property as the franchised new-car dealership or the new-car dealership’s used car lot.
How to read: In 2010, there were a total of 31,384 Buy Here–Pay Here used-vehicle stores in the U.S. that had at least half of their finance contracts as BHPH notes. Among franchised new-vehicle dealers, there were another 2,446 BHPH lots located away from the dealership’s property. Not shown are franchised new-car dealerships with BHPH operations at their dealership site.
CNW MR believes there are few such BHPH locations performing at least half of their business on a new-vehicle dealership site even though many dealers might offer BHPH notes at that location.
CY ‘09 Franchised CY ‘09 Licensed Total Dealers CY ‘10 Franchised CY ‘10 Licensed Total DealersState Off Site BHPH Independent BHPH Selling BHPH Off Site BHPH Independent BHPH Selling BHPH
Alabama 39 226 265 42 228 270Alaska 24 84 108 31 86 117Arizona 56 371 427 59 378 437Arkansas 38 267 305 36 261 297California 407 1,124 1,531 419 1169 1,588Colorado 42 324 366 43 331 374Connecticut 46 207 253 48 212 260Delaware 19 69 88 23 72 95Florida 77 2,191 2,268 78 2262 2,340Georgia 63 703 766 61 709 770Hawaii 11 26 37 14 29 43Idaho 37 109 146 38 113 151Illinois 42 1,321 1,363 44 1325 1,369Indiana 36 947 983 40 951 991Iowa 29 298 327 32 289 321Kansas 32 361 393 35 366 401Kentucky 25 522 547 26 541 567Louisiana 36 347 383 38 357 395Maine 11 86 97 13 89 102Maryland 18 222 240 17 230 247Massachusetts 44 417 461 42 422 464Michigan 56 462 518 58 458 516Minnesota 38 339 377 39 337 376Mississippi 64 421 485 45 423 468Missouri 16 672 688 16 679 695Montana 11 102 113 12 110 122Nebraska 46 325 371 48 328 376Nevada 62 268 330 65 271 336New Hamp 13 211 224 12 219 231New Jersey 193 1,648 1,841 198 1682 1,880New Mexico 13 169 182 14 174 188New York 194 1,858 2,052 201 1874 2,075North Carolina 16 412 428 18 421 439North Dakota 11 126 137 13 133 146Ohio 73 2,623 2,696 75 2659 2,734Oklahoma 24 474 498 28 485 513Oregon 20 288 308 22 281 303Pennsylvania 113 2,198 2,311 119 2209 2,328Rhode Island 7 86 93 7 89 96South Carolina 14 679 693 17 683 700South Dakota 18 204 222 19 210 229Tennessee 14 1,003 1,017 13 1046 1,059Texas 102 3,082 3,184 108 3098 3,206Utah 10 125 135 13 133 146Vermont 12 267 279 15 276 291Virginia 9 815 824 11 824 835Washington 18 668 686 19 677 696Washington D.C. 11 32 43 10 35 45West Virginia 19 293 312 21 298 319Wisconsin 9 747 756 11 756 767Wyoming 17 93 110 20 96 116
Totals 2,355 30,912 33,267 2,446 31,384 33,830
A “National Corporate Partner” has met stringent NIADA criteria demonstrating that it can provide valuable products and services to NIADA members. No legal partnership has been created by the granting of this status, but NIADA does receive compensation from Protective. Lifetime Engine Warranty, Limited Warranty, Vehicle Service Contracts (VSCs) and GAP are backed by Lyndon Property Insurance Company in all states except NY. In NY, VSCs are backed by Old Republic Insurance
Company. GAP, Lifetime Engine Warranty and Limited Warranty are not available in NY. Credit Insurance is backed by Protective Life Insurance Company in all states except NY, where it is backed by Protective Life and Annuity Insurance Company.
Vehicle Service Contracts I GAP Coverage I Credit Insurance
Lifetime Engine Warranty I Limited Warranty I Dealer Participation Programs
F&I Training I Advanced F&I Technology
866.618.8983www.protectiveassetprotection.com
We Listen • We Care • We Have Solutions
Your NIADA Platinum National Corporate Partner!
As the exclusive F&I Product and Services National Corporate Partner
of the NIADA, Protective is committed to growing your independently
owned dealership’s profits and customer satisfaction.
We look forward to serving your independent dealership!
Serving Automotive Dealers Since 1962
UCIR_2011.indd 24 5/25/11 3:27 PM
SECTION TWO USED CAR INDUSTRY DATA
A “National Corporate Partner” has met stringent NIADA criteria demonstrating that it can provide valuable products and services to NIADA members. No legal partnership has been created by the granting of this status, but NIADA does receive compensation from Protective. Lifetime Engine Warranty, Limited Warranty, Vehicle Service Contracts (VSCs) and GAP are backed by Lyndon Property Insurance Company in all states except NY. In NY, VSCs are backed by Old Republic Insurance
Company. GAP, Lifetime Engine Warranty and Limited Warranty are not available in NY. Credit Insurance is backed by Protective Life Insurance Company in all states except NY, where it is backed by Protective Life and Annuity Insurance Company.
Vehicle Service Contracts I GAP Coverage I Credit Insurance
Lifetime Engine Warranty I Limited Warranty I Dealer Participation Programs
F&I Training I Advanced F&I Technology
866.618.8983www.protectiveassetprotection.com
We Listen • We Care • We Have Solutions
Your NIADA Platinum National Corporate Partner!
As the exclusive F&I Product and Services National Corporate Partner
of the NIADA, Protective is committed to growing your independently
owned dealership’s profits and customer satisfaction.
We look forward to serving your independent dealership!
Serving Automotive Dealers Since 1962
UCIR_2011.indd 25 5/25/11 3:27 PM
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BUY HERE-PAY HERE INDUSTRY BENCHMARKS / TRENDS 2010 The table below compares the resultant changes in gross profit from 2008 – 2010 (The numbers below are compiled from our best performing dealers and are not industry averages.):
Note: All percentages are expressed as a percentage of sales.
• Unit sales in 2010 were generally lower versus the year ended 2009 although some operators offset these lower unit sales volumes with sales price increases. Only where operations expanded their operations and added additional lots did unit sales increase significantly. The inventory shortages explained above constrained growth, particularly for those who had capital limitations and who were unable to compete in the rising vehicle acquisition cost environment.
• Many operators controlled vehicle acquisition costs by purchasing higher mileage vehicles. They increased their reconditioning costs in order to make ready these higher mileage vehicles for resale. Average reconditioning costs increased almost $250 per unit in 2010!
• Even the most profitable operators could not “cover” bad debt losses with finance income (where income equals or exceeds bad debt expense). This was largely because interest income was reduced as the average age of receivable portfolios increased due to a lower number of originations. (Interest revenue declines when the average age of the portfolio matures.) Bad debt defaults remained relatively constant with 2009 levels. Collections were strong where consumers had enough income to continue making payments in lieu of purchasing another vehicle.
GROSS PROFIT COMPARISON: 2008 – 2010
SALES COST OF VEHICLE SALES SUBTOTAL
FINANCING INCOME BAD DEBT GROSS PROFIT
2010
100%
(59%)
41%
15%
(18%)
38%
100%
(59%)
41%
16%
(20%)
37%
100%
(60%)
40%
18%
(21%)
37%
2009
AVERAGE CUSTOMER DOWNPAYMENT: 2006 – 2010
$900 $1,018
$1,089 $1,040
$1,059
2006 2007 2008 2009 2010
2008
SECTION THREE BUY HERE-PAY HERE
Annually, NABD, with the
help of Shilson, Goldberg
& Cheung CPAs, compiles
Buy Here-Pay Here financial
benchmarks from a database
of more than 500 operations
nationwide NABD benchmarks
also include operating infor-
mation on sales, collections
and recoveries, and inventory
management which were developed
and supplied by NCM Twenty
Groups, based upon a composite
of all of their BHPH 20 Group
members. The attached NABD
benchmarks also include portfolio
performance metrics which
were compiled electronically by
Subprime Analytics, who performed
computerized portfolio analysis of
approximately 910,000 subprime
loans aggregating approximately
$8 billion to identify loss rates and
patterns. These statistics provide a
comprehensive look at the financial
and operating performance of the
BHPH industry for the last three
years and some interesting trend
information for earlier periods.
BU
Y H
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PAY
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B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S • B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S • B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S
BUY HERE-PAY HERE INDUSTRY BENCHMARKS
Industry Benchmarks
$200
$400
$600
$1,000
$800
0
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SECTION THREE BUY HERE-PAY HEREB U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S • B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S • B U Y H E R E - P A Y H E R E I N D U S T R Y B E N C H M A R K S
COST OF GOODS SOLD AND OPERATING EXPENSE DETAIL NABD BY SHILSON, GOLDBERG, CHEUNG AND ASSOCIATES, LLP According to the research, Buy Here-Pay Here dealers spent more money in 2010 on reconditioning vehicles and spent more for the vehicles themselves than they did in 2009.
COST OF VEHICLE SALES
2010 % OF
VEHICLE SALES
2009% OF
VEHICLE SALES
2008 % OF
VEHICLE SALES
COST OF VEHICLES RECONDITIONING COSTS OTHER
TOTAL COST OF VEHICLE SALES
48.13%
7.17%
3.21%
58.51%
2.50%
0.27%
0.03%
0.45%
0.10%
0.27%
0.35%
0.50%
0.65%
2.33%
0.41%
10.26%
0.11%
0.30%
0.49%
0.50%
0.26%
19.78%
2.20%
0.21%
0.01%
0.40%
0.08%
0.45%
0.51%
0.13%
0.58%
2.18%
0.22%
10.59%
0.26%
0.94%
0.77%
0.70%
0.27%
20.50%
1.55%
0.24%
0.01%
0.54%
0.02%
0.99%
0.50%
0.30%
1.31%
1.62%
0.27%
10.81%
0.30%
0.60%
1.11%
0.79%
0.38%
21.35%
49.03%
6.68%
2.85%
58.56%
51.03%
4.12%
4.52%
59.67%
ADVERTISING
BANK CHARGES
CONTRIBUTIONS
DEPRECIATION
DUES AND SUBSCRIPTIONS
INSURANCE
LEGAL AND ACCOUNTING
OUTSIDE SERVICES
OFFICE EXPENSE
RENT
REPAIRS AND MAINTENANCE
SALARIES (NON-OWNERS)
TAXES - GENERAL
OTHER OPERATING EXPENSE
TAXES - PAYROLL
UTILITIES AND TELEPHONE
TRAVEL / TRAINING
TOTAL OPERATING EXPENSE
LOSS STATISTICS - 2010 (Statistics supplied by Subprime Analytics)
BHPH FINANCIAL TRENDS2004-2010 BAD DEBTS
Source: NABD
17%
19% 20%
19%
21% 20%
18%
2004 2005 2006
% OF SALES
2007
2007
$85
$84 $84
$85
2008
2008
2009
2009
2010
2010
BHPH FINANCIAL TRENDS AVERAGE WEEKLY PAYMENT AMOUNT 2007-2010
Source: NABD (for 2003-2005) NCM (for 2006)
2009 SUBPRIME ANALYTICS
BENCHMARKS
2010 SUBPRIME ANALYTICS
BENCHMARKS
AVERAGE GROSS DOLLAR LOSS (BEFORE RECOVERIES) $7,049 $7,072
AVERAGE NET DOLLAR LOSS (AFTER RECOVERIES) $5,090 $4,526
AVERAGE DEFAULT RATE (% OF LOANS WRITTEN OFF) 30.11% 30.39%
AVERAGE GROSS DOLLAR LOSS RATE (% OF PRINCIPAL) 37.51% 39.18%
AVERAGE NET DOLLAR LOSS RATE (% OF PRINCIPAL) 26.06% 26.52%
AVERAGE RECOVERY (% OF PRINCIPAL CHARGED OFF) 29.80% 35.50%
HIGHEST CUMULATIVE DEFAULT MONTH AFTER ORIGINATION 21ST MONTH 25TH MONTH
HIGHEST FREQUENCY OF DEFAULT (MONTH AFTER ORIGINATION) 4TH MONTH 4TH MONTH
WORST PERIODIC LOSS MONTH AFTER ORIGINATION FEBRUARY FEBRUARY
THE ABOVE REFERENCED LOSS DATA WAS DETERMINED BY ELECTRONICALLY ANALYZING APPROXIMATELY 613,000 LOANS, AGGREGATING APPROXIMATELY $5.3 BILLION TO IDENTIFY LOSS RATES AND TO UNDERSTAND WHY THEY OCCURRED.
$82
5%
$84
10%
$86
15%
20%
$80
0
UCIR_2011.indd 27 5/25/11 3:27 PM
2 0 1 1 • N I A D A U S E D C A R I N D U S T R Y R E P O R T 28 w w w . n i a d a . c o m w w w . n i a d a . c o m
BHPH FINANCIAL TRENDS AVERAGE “CASH IN DEAL” 2007-2010 Average cash in deal per unit sold
$5,000
$4,500
$4,000
$3,500
$3,000
$2,500
$2,000
$1,500
$1,000
$500
$0
$4,645
2007
Source: NABD/NCM
$4,696
2008
2010 DEALER OPERATING INFORMATION Statistics supplied by NCM Associates, Inc.
SALES AVERAGE UNITS SOLD PER DEALER (BHPH DEALS ONLY) AVERAGE CASH IN DEAL PER VEHICLE SOLD AVERAGE ACV PER VEHICLE SOLD (INCLUDES RECON) AVERAGE RECONDITIONING COST PER VEHICLE SOLD AVERAGE GROSS PER VEHICLE SOLD AVERAGE CASH DOWN PAYMENT AVERAGE AMOUNT FINANCED AVERAGE TERM OF LOAN (IN WEEKS)
COLLECTIONS / RECOVERIES AVERAGE WEEKLY PAYMENT AMOUNT AVERAGE # OF ACCOUNTS PAST DUE AVERAGE # OF PAST DUE ACCOUNTS PER COLLECTOR AVERAGE LOSS PER CHARGE OFF AVERAGE PORTFOLIO DELINQUENCY CURRENT 0-10 DAYS 11-29 DAYS 30-59 DAYS 60-89 DAYS 90+ DAYS
INVENTORY MANAGEMENTAVERAGE NUMBER OF UNITS IN STOCK AVERAGE INVENTORY AGING 0-30 DAYS 31-60 DAYS 61-90 DAYS 91+ DAYS
$4,865 $4,850
2009 2010
BHPH FINANCIAL TRENDS 2004-2010 COSTS/EXPENSES
COST OF VEHICLES
70%
60%
50%
40%
30%
20%
10%
0%
62%
22% 18% 18% 19% 21% 21% 20%
64% 64% 63% 60% 59% 59%
2004
OPERATING EXPENSES
2005 2006 2007 2007 2008 2008
Source: Shilson, Goldberg, Cheung & Associates, LLP
2009 2009 2010 2010
728 $4,865 $5,534 $556
$4,149 $1,272 $9,274
132
$84 366 86
$4,360
74.40% 10.30% 7.80% 3.60% 1.70% 2.20%
100.00%
145
40.80%19.30%12.80%27.10%
100.00%
543$4,850$5,458$798
$4,314$1,152 $9,380
134
$8522895
$4,273
76.50% 10.30% 7.30% 2.90% 1.30% 1.70%
100.00%
128
36.00%21.10%15.40%27.50%
100.00%
AVERAGE TOTAL ACTUAL COST PER VEHICLE SOLD 2007-2010 Average total avg per vehicle sold (including recon)
$6,000
$5,000
$4,000
$3,000
$2,000
$0
$5,111 $5,284
$5,534 $5,458
Source: NABD/NCM
SECTION THREE BUY HERE-PAY HEREB
UY
HER
E-PA
Y H
ERE
IND
UST
RY
BEN
CH
MA
RK
S
Industry Benchmarks
While BHPH dealers sold many less units in 2010 than previous year, the 543 average yearly units sold per BHPH dealer are still much higher than the overall independent dealer average of 351 yearly units sold, noted in Section Two of this report. Also of note in this dealer operating chart is the large spike in reconditioning cost per vehicle in 2010 compared to 2009.
2009 NCM BENCHMARKS
2010 NCM BENCHMARKS
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RATIO COMPARISONS. BUY HERE–PAY HERE INDUSTRY BENCHMARKS PREPARED FOR NABD BY SHILSON, GOLDBERG, CHEUNG AND ASSOCIATES, LLP
The NABD results - combined dealer and finance affiliate numbers - break down balance sheets and income statements into 16 categories. It also compares 2010 to the past two years so dealers can examine industry trends.
RATIO COMPARISONS, COMBINED BUY HERE–PAY HERE COMBINED BUY HERE-PAY HERE
BALANCE SHEET 2010 AVG. 2009 AVG. 2008 AVG. (INVENTORY X DAYS) / COST OF VEHICLE SALES 63.40 DAYS 64.11 DAYS 68.57 DAYSCOST OF VEHICLE SALES /AVERAGE INVENTORY DOLLARS 6.40 X 5.98 X 5.96 X VEHICLE SALES / AVERAGE INVENTORY DOLLARS 11.92 X 11.16 X 9.98 XVEHICLE SALES / TOTAL ASSETS .97 X 0.95 X 0.96 X TOTAL ASSETS / TOTAL LIABILITIES 1.93 X 1.82 X 1.61 X ALLOWANCE FOR BAD DEBTS / FINANCE RECEIVABLES* 22% 21% 18% FINANCE RECEIVABLES* / TOTAL ASSETS 96% 93% 89% TOTAL DEBT / TOTAL ASSETS 52% 55% 62% * FINANCE RECEIVABLES ARE NET OF UNEARNED FINANCE CHARGES
INCOME STATEMENT BAD DEBTS / VEHICLE SALES 18% 20% 21% COST OF VEHICLE SALES / VEHICLE SALES 59% 59% 60% GROSS PROFIT*** / VEHICLE SALES 38% 37% 37% OPERATING EXPENSE / VEHICLE SALES 20% 21% 21% INTEREST EXPENSE / FINANCING INCOME 17% 18% 23% OPERATING INCOME / VEHICLE SALES 18% 16% 16% FINANCING INCOME / VEHICLE SALES 15% 16% 18% COMPENSATION** / VEHICLE SALES 10% 11% 11% RECONDITIONING COST / VEHICLE SALES 7% 7% 4%
NOTES TO RATIO COMPARISONS: **Compensation excludes those of the owners ***Gross Profit is net of bad debts and financing income x = times
SECTION THREE BUY HERE-PAY HERE
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SECTION FOUR ROLE OF THE INTERNET
The Internet has become
an increasingly important
component of the vehicle
purchase process. Consumers
shopping for new and used vehicles
can find a wealth of information and
tools on auto manufacturer, dealer
and third-party websites.
How much time do consumers
spend online during the vehicle
purchase process? How does the
Internet compare to other channels in
terms of influencing purchase? Why
do shoppers use the Internet?
To answer these and related
questions, Polk and AutoTrader.com
recently teamed up to conduct
a study of recent car buyers:
4,005 U.S. consumers who had
purchased a new or used vehicle
from a dealership within the prior six
months. The findings provide insights
into the role, usage and perceived
helpfulness of the Internet in the
vehicle purchase process.
RO
LE O
F TH
E IN
TER
NET
IN T
HE
NEW
AN
D U
SED
VEH
ICLE
PU
RC
HA
SE P
RO
CES
S
R O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S • R O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S • R O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S
ROLE OF THE INTERNET IN THE NEW AND USED VEHICLE PURCHASE PROCESS
in the New and Used Vehicle Purchase Process
MOST USED SOURCE DURING SHOPPING PROCESS
The Internet is the preferred information source among vehicle buyers. In fact, 71 percent of both New & Used Vehicle Buyers said they used the Internet during the car shopping process.
Furthermore, the chart below indicates 58 percent of Used Vehicle Buyers said that the Internet was the predominant source that led them to the dealers they bought from – more than twice that of any other source cited in the study.
As a result, effective online automotive advertising not only influences what makes and models consumers buy, but also influences which dealers they buy from.
80%
60%
40%
20%
0
71% 71%
Internet
NEW BUYERS USED BUYERS
MOST INFLUENTIAL SOURCES LEADING TO THE DEALER NEW BUYERS USED BUYERS
65%
55%
45%
35%
25%
15%
5%
0%
50%
58%
19% 16%
5% 4%
2% 2% 2% 2% 2% 1% 1% 1%
4% 7%
INTERNET REFERRAL FROM
FRIEND/FAMILY
NEWSPAPER DIRECT MAIL
OUTDOOR ADS
TELEVISION MAGAZINE RADIO
NEW & USED VEHICLE BUYERS SPEND 60% OF THE SHOPPING PROCESS ONLINE
NEW VEHICLE BUYERS USED VEHICLE BUYERS
18 TOTAL HOURS
SHOPPINGTIME
19 TOTAL HOURS
SHOPPING TIME
For the first time ever, we now know the total amount of time that consumers spend on the car shopping process. According to the study, New Vehicle Buyers who use the Internet to shop for cars spend an average of 19 total hours shopping, while Used Vehicle Buyers spend an average of 18 total hours. Of that time, New and Used Vehicle Buyers spend the majority of their time online – 11.5 and 11 hours, respectively, actively choosing to engage with the medium. Throughout the process, they are seeking content and being exposed to multiple brand impressions – a big opportunity for automotive marketers to influence shoppers. Effectively engaging consumers at each point in their shopping process can dramatically improve the chances of turning a shopper into an actual buyer.
11.5 HOURS ONLINE
11 HOURS ONLINE
7.5 HOURS OFFLINE
7 HOURS OFFLINE
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SECTION FOUR ROLE OF THE INTERNETR O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S • R O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S • R O L E O F T H E I N T E R N E T I N T H E N E W A N D U S E D V E H I C L E P U R C H A S E P R O C E S S
THIRD PARTY SITES
DEALER SITES
OEM SITES
SEARCH
HOW DO VEHICLE BUYERS INITIALLY CONTACT THE DEALERSHIP?
7 out of 10 of all vehicle buyers walk into the dealership without establishing contact with the dealer prior to their initial visit. Therefore, it has become increasingly important for automotive marketers to put methods into place to track advertising effectiveness (e.g., dealership walk-in traffic). Understanding the influence that online advertising has on car shoppers can help automotive marketers determine the true value of their advertising spend, as well as how and where they can more effectively invest their marketing dollars.
While both New & Used Buyers shop online in a variety of places, they spend the most time on third-party sites. This information is important because it reveals that vehicle buyers find value shopping on manufacturer sites, dealer sites, and third-party sites alike. These sites serve as complements to each other during the shopping process.
Knowing where car shoppers spend their time online also demonstrates the need for automotive marketers to have a broad Internet strategy. To effectively reach and influence vehicle buyers online, a defined marketing message must be in front of as many in-market shoppers as possible, as often as possible.
New & Used Vehicle Buyers both use the Internet to research car prices, compare makes & models, look at photos, and locate a vehicle. While Special Offers, Dealer Rebates and Incentives are important to Used Vehicle Buyers, they are significantly more important to New Vehicle Buyers, who rank it the third most important reason to shop online.
In order to effectively target their marketing messages as well as ad spend, it is important that automotive marketers understand how and why consumers use the Internet during the vehicle shopping process. These insights can help ensure that dealers and manufacturers deliver the right marketing message and content to the right shoppers at the right time.
NEW & USED VEHICLE BUYERS SPEND MORE TIME ON THIRD-PARTY SITES
MOST INFLUENTIAL SOURCES LEADING TO VEHICLE PURCHASE
NEW VEHICLE BUYERS USED VEHICLE BUYERS
3.25 HR 6.5 HR
2.25 HR 2.25 HR
2.75 HR 1 HR
2 HR 1.5 HR
NEW BUYERS USED BUYERS
55%
45%
35%
25%
15%
5%
0%
50%
58%
19% 16%
5%
27%
18%
7%
INTERNET REFERRAL FROM FRIEND/FAMILY
NEWSPAPER(Printed or online)
ALL OTHER MEDIA SOURCES
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SECTION FOUR ROLE OF THE INTERNETR
OLE
OF
THE
INTE
RN
ET IN
TH
E N
EW A
ND
USE
D V
EHIC
LE P
UR
CH
ASE
PR
OC
ESS
in the New and Used Vehicle Purchase Process
According to the research, New & Used Vehicle Buyers are often using search engines like Google as a “Yellow Pages” type service – a convenient way of getting to sites and businesses they are already aware of. For example, of the Used Vehicle Buyers who used search, the most common reasons they used it were to access a dealer’s website, find a dealer’s phone number and/or address, access a manufacturer’s website, and to access third-party sites.
DO SEARCH AND SOCIAL NETWORKING SITES INFLUENCE VEHICLE BUYERS?
USED VEHICLE BUYER SEARCH ENGINE USE
SOCIAL NETWORKING SITE INFLUENCE
ACCESS OEM SITE
ACCESS A DEALER WEBSITE
FIND DEALER PHONE NUMBER AND/OR ADDRESS
ACCESS THIRD PARTY SITES
OTHER/NONE
41%
63%
51%
45%
16%
Regarding social media, an overwhelming 97% of New & Used Vehicle Buyers stated that their most recent vehicle purchases were not influenced by social networking sites. Vehicle buyers typically do not go to Facebook to search inventory, for example. However, social networking can still be an important relationship and customer retention tool. It can provide an opportunity for automotive marketers to stay engaged with their customer base and even generate post-purchase revenue.
ONLY 3% OF VEHICLE BUYERS SAID A SOCIAL NETWORKING SITE INFLUENCED THEIR PURCHASE.
97%
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*Subject to credit approval by JPMorgan Chase Bank, N.A. Additional terms and conditions apply. © 2011 JPMorgan Chase Bank, N.A. Member FDIC. All rights reserved. (10-1105) 02/11
UCIR_2011.indd 32 5/25/11 3:27 PM
SECTION FOUR ROLE OF THE INTERNET
Help get the right loan for each customer with Custom Finance*
Chase offers full-spectrum fi nancing to meet the needs of a diverse customer base. Our Custom Finance program places an emphasis on deal structure, enabling us to better match the right loan to the right customer.
• Flexible fi nancing options to help you meet the needs of deserving borrowers with less-than-perfect credit
• Knowledgeable sales and credit team dedicated to your dealership• Fast decisions and effi cient funding• Local presence with more than 42 business centers nationwide
Plus, you can begin building customer loyalty and improving your bottom line when you help good customers establish better credit with Custom Finance.
Call 1-800-485-8455 or visit chasedealer.com/custom to sign up with Custom Finance today.
*Subject to credit approval by JPMorgan Chase Bank, N.A. Additional terms and conditions apply. © 2011 JPMorgan Chase Bank, N.A. Member FDIC. All rights reserved. (10-1105) 02/11
UCIR_2011.indd 33 5/25/11 3:27 PM
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SECTION FIVE AUTOZONE/NIADA
For the first time in our 16-year history of the Used Car Industry Report, NIADA has teamed up with AutoZone to provide detailed auto parts and service data. Over the past year, many of our dealer members have successfully taken advantage of the great parts discounts and quick and free delivery that AutoZone offers through its National Corporate Partnership with NIADA. The following charts and data provide valuable insight into the auto parts business.
In addition to parts discounts and free delivery through the AutoZone HotShot Delivery program, dealers have also recently found the ease of ordering AutoZone parts online. The chart at the bottom of this page shows a tremendous spike in online ordering over the first quarter of 2011.
The data on page 35 detailing the demographics of NIADA’s TOP 10 Auto Parts buyer proves that these dealers are profiting heavily from auto parts and service, and they all have two common factors: they all have multiple service bays and have their own service technicians.
Finally, the pie chart on page 36 details the most common categories of parts ordered by NIADA members, and shows the corresponding auto parts sales volume generated by NIADA members in each category. This parts breakdown gives the typical dealer a clear indication of the types of parts that can be easily purchased and delivered free of charge to maximize your service and aftermarket business.
AU
TOZ
ON
E/N
IAD
A P
AR
TS A
ND
SER
VIC
E A
NA
LYSI
S
A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S
AUTOZONE/NIADA PARTS AND SERVICE ANALYSIS
Parts and Service Analysis
“33.84 percent yearly increase in AutoZone/NIADA parts sales volume in 2010.”
www.autozonepro.com
PARTS SALES VOLUME
AVERAGE WEEKLY SALES PER DEALER MEMBER CUSTOMER
ELECTRONIC ORDERING SALES BY MONTH
The following chart represents the sales volume NIADA members have spent with AutoZone in 2009 & 2010. In 2010, TOTAL SALES VOLUME WAS AT $17,111,506, AN INCREASE OF 33.84% OVER 2009. The data reinforces the success that AutoZone has had with their NIADA Partnership and suggests that more and more dealers are using parts, service and accessories as an additional profit center.
The following chart indicates that dealer member customers of AutoZone have been gradually increasing their weekly spend on AutoZone parts and accessories each month. As of the date of this analysis in February 2011, NIADA dealer members spent an average of $258 per week on parts.
Electronic Ordering of parts through the AutoZone portal has really taken off over the first three months of 2011. Dealer Members are encouraged to order online for an even quicker free delivery of their part via AutoZone’s Hot Shot Delivery Program, provided exclusively for NIADA Members.
198223245
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
250
300
200
150
100
50
0
200920102011
920,1281,148,1881,468,839
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
1,000,000
1,200,000
1,400,000
1,600,000
800,000
600,000
400,000
200,000
0
2009
2010
2011
vs Last Year
27.9% 1,016,0831,264,0751,551,164
22.7%1,079,6971,474,899
-
36.6%1,052,9721,436,655
-
36.4%967,799
1,358,253-
40.3%1,109,8421,470,216
-
32.5%1,136,0571,513,832
-
33.3%1,098,6031,568,093
-
42.7%1,121,9651,504,880
-
34.1%1,185,4431,488,533
-
25.6%1,019,8531,418,924
-
39.1%1,074,8521,462,948
-
217235258
224258
-
217233
-
200214
-
218234
-
226237
-
214247
-
220251
-
227247
-
205238
-
212249
-
023,41990,742
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
100,000
120,000
80,000
60,000
40,000
20,000
0
2009
2010
2011
vs Last Year
287.5%539
30,07479,357
163.9%19
45,848102,316
123.2%907
35,949-
3863.6%4,441
42,853-
865.0%7,456
53,446-
616.9%9,202
60,870-
561.5%10,87864,031
-
488.6%14,90469,332
-
365.2%21,19671,445
-
237.1%16,29973,193
-
349.1%17,66577,548
-
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SECTION FIVE AUTOZONE/NIADAA U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S • A U T O Z O N E / N I A D A P A R T S A N D S E R V I C E A N A L Y S I S
TOP 10 DEALER MEMBER PARTS VOLUME SALES
DEMOGRAPHICS OF A TOP 10 AUTOZONE/NIADA PARTS BUYER
Service Technicians
Online Orders
Service Bays
Average Weekly Parts Sales
Service Hours
Purchase Frequency (Weekly Basis)
PARTS SALES BY STATE
The chart to the right details combined monthly sales volume from the TOP 10 NIADA Dealer Members who purchased parts with AutoZone in 2010. Total parts purchases made by the TOP 10 dealers eclipsed $1,490,207. One can assume these Top 10 dealers have multiple service bays and do a majority of their parts, service and accessories work directly at the dealership. Below are the common demographic characteristics of these TOP 10 dealers to give you a comparison of their dealership operation to your own.
All Top 10 AutoZone Parts Dealers have service technicians on staff, and 50% have at least 3 or more service technicians.
50% of the Top 10 AutoZone Parts Dealers order their parts online.
All Top 10 AutoZone Parts Dealers have service bays, and 60% have at least three or more service bays.
The Top 10 AutoZone Parts Dealers purchase an average of $2,883 worth of parts weekly. (percentage breakdown is a percentage of the Top 10 Dealers above)
70% of the Top 10 AutoZone Parts Dealers have their service departments open for business on Saturdays.
The Top 10 AutoZone Parts Dealers place an average of 84 orders weekly. (percentage breakdown is a percentage of the Top 10 Dealers above)
Below are the states with the highest overall sales volume in 2010: Below are the states with the highest sales volume percentage increase from 2009 to 2010:1. TEXAS $2,343,160
2. GEORGIA $1,815,316
3. OHIO $1,434,356
4. NORTH CAROLINA $1,409,288
5. ARIZONA $871,011
6. PENNSYLVANIA $734,824
7. FLORIDA $689,891
8. OKLAHOMA $689,187
9. ALABAMA $670,577
10. VIRGINIA $669,840
1. NEW YORK +693%
2. MARYLAND +321.%
3. NEBRASKA +153%
4. NEW JERSEY +114%
5. WASHINGTON +109%
6. WEST VIRGINIA +101%
7. IDAHO +74%
8. ILLINOIS +71%
9. KANSAS +67%
10. MASSACHUSETTS +65%
2010 Top Ten Dealer Member Parts Sales Volume: $1,490,207
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
100,000
120,000
140,000
160,000
80,000
60,000
40,000
20,000
0
30%
70%
100%100%
50% 50%
$0-$1,000
0-50 orders
$1,001-$2,000
51-100 orders
$2,001-$3,000
101-150 orders
$3,001-$4,000
151-200 orders
$4,001-$5,000
40% 60%
30% 45%
20% 30%
10% 15%
0 0
10% 10% 10%
10%
60% 40%
20%
30%
10%
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PARTS BY CATEGORY BREAKDOWN
CATEGORY DESCRIPTIONS
The pie chart below indicates the top “Categories” of parts purchased by NIADA Members in 2010. The bar chart to the right indicates total dealer member expenditures by Category in 2010. Below are the category descriptions for a more detailed description of each part included in that category.
SECTION FIVE AUTOZONE/NIADAA
UTO
ZO
NE/
NIA
DA
PA
RTS
AN
D S
ERV
ICE
AN
ALY
SIS
Parts and Service Analysis
$5,000,000
$4,000,000
$3,000,000
$2,000,000
$1,000,000
0
BRAKE SYSTEMS
CHEMICALS COMMODITY & SEASONAL
MINOR REPAIR
P&P STARTING & CHARGING
TUNE UP& FUEL
UNDERCAR OUTSIDEBUYS
$2,862,786
$887,221
$2,093,097
$771,421$413,942
$4,196,473$3,918,076
$1,757,654
$555,260
Almost half of all auto
parts purchased by
NIADA were classified
in the “Starting
& Charging” and
“Tune-Up & Fuel”
categories. Batteries
were the number one
seller overall, with
over $1,288,156
in NIADA member
parts sales volume.
Brake system parts,
engine oil, and engine
management and
ignition parts were
among the other
highest volume sales
items purchased by
NIADA Members.
BRAKES: Rotors, pads, calipers, bearings and seals
COMMODITY & SEASONAL: Antifreeze, A/C chemicals, filters
CHEMICALS: Performance chemicals, wipers, wash and wax
MINOR REPAIR: Electrical, lighting, tire and wheel
P&P: Accessories, truck and towing, covers and mats
STARTING & CHARGING: Alternators, starters, batteries, cooling system
TUNE-UP & FUEL: A/C and heating, belts and hoses, fuel systems, engine
management
UNDERCAR: Chassis, drive train, exhaust, shocks and struts, steering
OUTSIDE BUYS: Parts, accessories, chemicals, etc., which AutoZone does
not regularly stock
25%STARTING
& CHARGING
23%TUNE UP & FUEL
16%BRAKE
SYSTEMS
12%COMMODITY & SEASONAL
10%UNDERCAR
5%CHEMICALS
4%MINOR REPAIR
3%OUTSIDE
BUYS
2%P&P
UCIR_2011.indd 36 5/25/11 3:27 PM
SECTION FIVE AUTOZONE/NIADA
UCIR_2011.indd 37 5/25/11 3:27 PM
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OPN_MN | Independent Dealers
19% of your vehicles listed online last month had a vehicle history report run prior to you buying them.
1vehicle you listed online had a branded title.
8vehicles you listed online have an accident.
ACQUISITIONKnow before you buy
15 fewer days online for your vehicles listed with a CARFAX® Report.
31shoppers wanted the history of cars in your inventory, but it wasn’t available to them.
136times shoppers viewed CARFAX Reports for vehicles on your website and other sites such as cars.com and AutoTrader.com.
ADVERTISINGBuild consumer
confidence online
3vehicles listed online as of the 1st of the month had open recalls.
40%of your inventory is CARFAX 1-Owner®.
RETAILBuild confidence at the
deal table
©2011 CARFAX, Inc. All rights reserved.
* Analysis of online inventory, November 2010 – April 2011 DataApril 2011 Data
SECTION SIX CARFAX/NIADAC
AR
FAX
/NIA
DA
IND
EPEN
DEN
T D
EALE
RS
AN
D V
EHIC
LE H
ISTO
RY
CARFAX/NIADA INDEPENDENT DEALERS AND VEHICLE HISTORY • CARFAX/NIADA INDEPENDENT DEALERS AND VEHICLE HISTORY
Independent Dealers and Vehicle History
Build Consumer Confidence. Confident Consumers Buy Cars. Independent Dealers Sell More Cars.
Here’s a look at the average independent dealer’s inventory.* This snapshot, based on joint research by NIADA and CARFAX®, shows how vehicle history helps impact key areas of your used car business—from acquisition to retail.
CARFAX/NIADA INDEPENDENT DEALERS AND VEHICLE HISTORY
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SECTION SEVEN AUTO TRANSPORT
For the first time this year, NIADA
brings you vehicle transport data,
courtesy of our National Member
Benefit Partner uShip. The following
charts provide valuable insight into the
transport logistics business, and will provide
dealers a great reference to compare
your current shipping distances and costs
to these national averages. The charts
included in this section were devised from
combining all of the all auto shipment
listings on uShip in calendar year 2010.
The destination chart at the top indicates
that shipped vehicles traveling to California,
Washington and Oregon have by far the
longest shipping distances to travel (of
course other than the obvious in Hawaii and
Alaska). Coinciding with the far West states,
the far Northeast section of the country also
had long destination shipping distances.
The mileage and shipping costs chart
indicates that 56 percent of all vehicles
shipped have destination mileages of 1,000
or less miles. This chart also indicated that 22
percent of all auto shipment listings on UShip
travel from 1,000-1,500 miles. Surprisingly
16 percent of all auto shipment listings on
uShip had mileage interval requests of 2,500
or more miles, but only 7 percent of actual
shipments in this same mileage category. This
would suggest that either dealers weren’t
wanting to pay the large costs associated
with shipments of such a long distance, or
that there aren’t enough transport carriers in
the marketplace that cater to these very high
shipping distances.
The last chart indicates a breakdown
of auto shipments by the model year. It is
no surprise that just over 70 percent of
all autos shipped through uShip are less
than ten years old. For more information
on auto transport through uShip, visit
www.uship.com/niada.
AU
TO T
RA
NSP
OR
T A
NA
LYSI
S
U S H I P A U T O T R A N S P O R T A N A L Y S I S • U S H I P A U T O T R A N S P O R T A N A L Y S I S • U S H I P A U T O T R A N S P O R T A N A L Y S I S
AUTO TRANSPORT ANALYSIS
Analysis
SHIPPING DEMAND BREAKDOWN BASED UPON DESTINATION
SHIPPING MILEAGE AND AVERAGE SHIPPING COST BREAKDOWN
SHIPPING BREAKDOWN BASED UPON MODEL YEAR
US REGION DESTINATION # OF AVG. LISTING LISTINGS AVG. SHIPMENT SHIPMENTS STATES DISTANCE % DISTANCE %
MILEAGE INTERVAL AVG. MATCH PRICE LISTINGS % SHIPMENTS USD$ %
YEAR % OF LISTINGS % OF SHIPMENTS
ME, MA, RI, NH, VT 5 1,648 3% 1,245 3%
VA, WV, PA, MD, DE, NY, CT, DC, NJ 9 1,273 18% 845 20%
NC, SC, GA, TN, AL, MS 6 1,147 11% 834 13%
FLORIDA 1 1,414 9% 1,132 9%
MN, MI, IN, IL, KY, OH, WI 7 1,148 14% 896 16%
NE, KS, MO, IA 4 1,066 4% 938 4%
TX, OK, AR, LA 4 1,249 11% 1,018 12%
NM, AZ 2 1,595 3% 1,309 3%
ID, WY, MT, ND, SD 5 1,470 2% 1,272 2%
WA, OR 2 1,993 5% 1,669 4%
CALIFORNIA 1 1,940 12% 1,500 12%
NV, UT, CO 3 1,495 4% 1,240 4%
HI, AK 2 3,319 2% 3,618 0%
0-250 MILES $245.30 6% 11%
251-500 MILES $384.00 10% 18%
501-750 MILES $525.16 10% 14%
751-1,000 MILES $622.81 10% 13%
1,001-1,500 MILES $727.80 22% 21%
1,501-2,000 MILES $893.56 12% 9%
2,001-2,500 MILES $1,023.37 13% 7%
2,501+ MILES $1,178.54 16% 7%
LOCAL $575.25 1% 0%
2010-2011 4.47% 4.34%
2000-2010 68.29% 66.03%
1990-1999 22.61% 23.56%
1980-1989 4.63% 6.07%
Watch where you want...
...when you want
DEALER EDUCATION 24/7 ONLY ON NIADA.TV
Sales • Operations • F&I • Remarketing • Compliance • Legal/Regulatory • Special Features • Industry Events
PLUS: Automotive Industry News & Special Monthly Programs
www.niada.tv
UCIR_2011.indd 40 5/25/11 3:28 PM
SECTION SEVEN AUTO TRANSPORT
Watch where you want...
...when you want
DEALER EDUCATION 24/7 ONLY ON NIADA.TV
Sales • Operations • F&I • Remarketing • Compliance • Legal/Regulatory • Special Features • Industry Events
PLUS: Automotive Industry News & Special Monthly Programs
www.niada.tv
UCIR_2011.indd 41 5/25/11 3:28 PM
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SECTION EIGHT AUCTION PERSPECTIVES
NUMEROUS ECONOMIC INDICATORS ARE POINTING
TOWARD A POSITIVE 2011 & 2012
We began forecasting that the economic recovery would be an “upward-slanted W” more than 18 months ago, and that description remains valid. Recent events such as the Japanese earthquake and tsunami, Middle East unrest, European sovereign debt issues and domestic gas price spikes are clearly drags on the economy. However, numerous other economic indicators (most notably employment and new and used vehicle sales) are pointing positive for 2011 and 2012. We remain optimistic about economic progress this year and next, but recognize that there will be steps backwards along the way.
The total number of vehicles remarketed via NAAA-member auctions declined for the third consecutive year in 2010 as a result of fewer repossessions, program vehicles and off-lease units (the last of which will lose close to 300,000 units in both 2011 and 2012). Dealer consignment increased to 45 percent of auction volume in 2010, up from 39 percent in 2009 and 42 percent in 2008. Looking ahead, we anticipate auction volumes will increase as new and used vehicle sales rise and auctions employ operational efficiencies to provide new processes that support the changing needs of dealers
It is hard to imagine how dealers would have coped with rising used vehicle demand and restricted used vehicle supplies without the services of the auction industry. The ability to search and buy both in live auction and Buy Now formats expanded used vehicle showrooms and helped make a “just in time” inventory model possible for dealers struggling to find used inventory. Tight supply has driven used prices up, and many dealers who in the past may have bought from auctions by the truckload are turning to online channels to buy only what they need right away.
More than 20 percent of all Manheim volume was sold online in 2010. Manheim features more than 100,000 vehicles available for preview (more than 25,000 of which are available for sale) at any time via its online channels. Mobile is the next frontier for dealers and auctions, with apps becoming the norm and buying, selling and other auction services becoming more common via mobile devices.
In recent years, we have seen improved inspection reliability enhance buyer confidence (particularly online) and operational efficiencies decrease days to sale. Auction process investments are paying off for both buyers and sellers. As a result, the auction industry is in a strong position to take advantage of the economic rebound.
Although the economic recovery has been and will continue to be uneven, the “upward-slanted W” suggests more positive than negative. We encourage a job market focus on the “doughnut” (employment) rather than the “hole” (unemployment), as it is the employed who purchase new and used vehicles. Even modest job growth boosts customer confidence, which in turn drives more retail sales.
The availability of retail financing improved consistently throughout 2010 and the first part of 2011. So too, has wholesale inventory financing for used vehicle dealers. We don’t expect either trend to reverse over the next year.
Gas prices and international affairs will remain key variables impacting retail spending, but most data and forecasting suggest that the economic rebound should continue throughout 2011 and into 2012 – although not as steadily or as quickly as many would like.
Tom Webb is chief economist for Manheim Consulting. For more in-depth and ongoing industry updates, visit the Manheim Consulting blog at www.manheimconsulting.typepad.com or follow Tom on Twitter at www.twitter.com/TomWebb_Manheim.
INDEPENDENT DEALERS ENJOYING
ENCOURAGING GROWTH IN THEIR
RETAIL USED VEHICLE SALES!
Throughout much of 2010, the choppy nature of the economic recovery appeared to be generating more uncertainty than confidence. As a result, fears of a double-dip recession were prevalent. At this juncture, however, most of the economic indicators we track are tilted towards the positive and a return to recessionary conditions appears to have been averted. GDP growth rates accelerated from the second through the fourth quarter. The unemployment rate dropped considerably in 2010 through the addition of nearly one million jobs. Manufacturing continued to expand and has resulted in increased exports. Consumer and business spending grew at a solid clip. To be sure, the housing market remains depressed and fuel prices are on the rise, but the former is to be expected to correct for past excesses and the latter is a reflection of an improving global economy.
New vehicle sales began a rebound that can be expected to continue in 2011. Independent dealers enjoyed encouraging growth in their retail used vehicle sales after several years of declines. A more right-sized automotive industry has encouraged inventory and incentive discipline that benefits new vehicle resale values and sales. In addition to the growth in trade-in volume fostered by rising new vehicle sales, the past year also saw more lease originations and rental and commercial fleet sales, all of which could eventually help relieve the current tight vehicle supplies.
Wholesale used vehicle prices reached record levels in April and rose by almost four percent for the year. Although year-over-year price growth appears to be diminishing, prices are expected to follow typical seasonal patterns.
The Canadian economy saw a bit of a slowdown in its recovery as 2010 progressed, but to some degree this was expected as a result of a cooling housing market. Nevertheless, Canada appears to have avoided the need for the degree of correction in its housing market that was required in the U.S. and should enjoy faster growth rates as its exports improve, including those to the U.S. Wholesale used vehicle prices in Canada have risen as supplies have tightened, creating market conditions similar to those in the U.S.
Class 8 truck sales were up during all of 2010. Most classes of medium-duty truck sales were also up for the year. Growth in truck sales and truck tonnage are good “coincident” indicators, reflecting the improving economy.
The percentage of insurance claims that are declared total losses remains high. Miles driven will likely increase as the economic recovery continues. Salvage recovery values are benefiting from the strong wholesale used vehicle market.
AU
CTI
ON
PER
SPEC
TIV
ES B
Y T
OM
WEB
B O
F M
AN
HEI
M A
ND
TO
M K
ON
TOS
OF
AD
ESA
A U C T I O N P E R S P E C T I V E S • A U C T I O N P E R S P E C T I V E S • A U C T I O N P E R S P E C T I V E S • A U C T I O N P E R S P E C T I V E S
MANHEIM AUCTION PERSPECTIVE by Tom Webb
ADESA AUCTION PERSPECTIVE by Tom Kontos
By Tom Webb of Manheim and Tom Kontos of Adesa
UCIR_2011.indd 42 5/25/11 3:28 PM
WE SPEAK “DEALER” FLUENTLY
Whether you’re a buyer or a seller, we speak your language. We know that it’s all about service—before, during and after the sale. And our dedicated, experienced staff is ready to assist in every way.
Contact the Dealer Sales and Services team at your local ADESA auction, or visit us online at ADESA.com/sell.
© 2
011
AD
ESA
, IN
C.
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SECTION NINE THE EFFECTIVE USE OF GPSTH
E EF
FEC
TIV
E U
SE O
F G
PS
IN T
HE
IND
UST
RY
T H E E F F E C T I V E U S E O F G P S I N T H E I N D U S T R Y • T H E E F F E C T I V E U S E O F G P S I N T H E I N D U S T R Y
in the Industry
The following data regarding dealer use and opinions of GPS and their effects on reduction of delinquency are detailed in this section. This brand new data is the result of a survey collected by Ken Shilson of The National Alliance of Buy Here, Pay Here Dealers (NABD) and was just released at the 2011 NABD Conference in May 2011. The data was collected from a survey of dealers in 30 states, and these dealers collectively have over 150,000 GPS/Starter Interrupt units deployed nationwide.
The dealers surveyed had very high regard and very positive and strong opinions about the effective use of GPS devices, as showcased in the very first chart. The second set of charts show the number of devices in use per dealer, and the length of time that dealers have been using GPS. It is assumed that those dealers who have been using GPS for 7+ years were mostly using starter interrupt devices prior to using the newer GPS technology.
The final set of pie charts and graphs at the bottom show the dealer’s cost savings with the use of GPS devices. It is clear from the survey that the decrease in the amount of delinquencies using GPS proves the high effectiveness of such devices.
“GPS devices more significantly reduce default rates, according to our study, but don’t seem to affect customer repayment behavior like CBS systems. GPS devices reduce bad debt losses by improving recoveries and reducing recovery costs. GPS devices also deter customers from ‘walking away from the deal’,” Shilson indicated.
“However, GPS technology is newer in usage to the industry so more data is needed to fully measure its impact on collections and recoveries. NABD also found that operators activate these devices differently in their application which impacts results. In summary, GPS devices seem to increase recoveries more than they impact delinquencies,” Shilson explained.
Special thanks to STARS GPS, NIADA’s exclusive National Corporate Partner of GPS Devices, for gathering and summarizing this data for our report. For more information about STARS GPS, and to get started using GPS devices in your dealership, visit www.statgps.com/contactus.asp.
THE EFFECTIVE USE OF GPS IN THE INDUSTRY
90%
60% 30%
50%
85%
50% 25%
80%
30% 15%
30%
75%
10% 5%
10%
20% 10%
20%
40% 20%
40%
70%
0% 0%
0%
CUSTOMER RESPONSE
TO PAYMENT REMINDER
87%
0-500
59%
0-2 YEARS
< 5%
28%
22%
DISABLE FEATURE AS A PROACTIVE
TOOL
80%
500-2,000
29%
2-4 YEARS
5-10%
29%
13%
REDUCES THE NUMBER OF COLLECTORS
NEEDED
77%
2,000-5,000
6%
5-7 YEARS
27%
I WOULD DECIDE AGAIN TO INSTALL
THEM ON ALL VEHICLES I SELL
78%
5,000+
5%
7+ YEARS
> 10%
18%
41%
I WOULD RECOMMEND
THESE DEVICES TO OTHER OPERATORS
88%
DEALER FACTS/OPINIONS TOWARD GPS DEVICES
DEALERS WITH DEVICES IN USE
COST SAVINGS WITH THE USE OF GPS
DEALERS LENGTH OF TIME USING GPS/STARTER INTERRUPT
GPS REDUCTION IN AVERAGE DELINQUENCIES
< $300
$301-$500
OVER$750
CAN’T MEASURE
$501-$750
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SECTION NINE THE EFFECTIVE USE OF GPS
UCIR_2011.indd 45 5/25/11 3:28 PM
2 0 1 1 • N I A D A U S E D C A R I N D U S T R Y R E P O R T 46 w w w . n i a d a . c o m
This spring, NIADA members will have access to a new mobile application tool from NIADA that will enhance their productivity and profitability and stay up to date on the latest developments impacting their dealership.
This new tool, NIADA Mobile Service, is accessible by Apple iPhones, Android-type phones and other select models. It puts at members’ fingertips a wealth of critical data to help them make better vehicle appraisal, purchase and retail sales decisions.
Now, members can access their subscriptions to appraisal services from NADA Guidebook, Kelley Blue Book, Black Book, and Galves Auto Price List. They also will access run lists from participating auctions. Furthermore, NIADA Mobile Service links them by smart phone to select content on NIADA.com.
Here’s how NIADA Mobile Service will streamline your operations:
On the lot or on line: More quickly appraise a vehicle, for customers at your lot or those selling online through sites such as Craigslist. Access your guide book vehicle appraisal service or a market report – or your subscription vehicle history report service – on the specific unit. Have at your fingertips the right current facts to pencil your best deal.
Buying from auction: You can access the auction’s pre-sale run list while at the auction or sitting in your office. You may view the inventory then, once you land on a unit you like, press on the appropriate smart phone icons to pop up auction-supplied information about the unit, its appraisal data, and a vehicle history report. Continual and timely updates ensure you have the freshest available data.
During a moment of downtime: Activity suddenly slows its hectic pace for a few minutes, so you use the time to access the NIADA website. There you check some key association information or watch a NIADA.TV video you’d put off. The service also alerts you to urgent messages that might require immediate action.
Designed for NIADANIADA Mobile Service was developed
by leading automotive mobile applications developer and NIADA technology partner and advisor GigglePop.com Inc. The company is importing NIADA web content and coupling it with existing GigglePop software mobile applications. GigglePop’s technology is known
for speed, accuracy and, of course, mobility. Its fat-finger icon or button designs are a special value when searching for key information when working in distracting environments like auctions. These large icon designs help users easily find and stroke with their fingers the right icons or buttons they want, reducing keystroking errors. As NIADA’s technical partner, GigglePop will continue to support Mobile Service and be an industry liaison for NIADA Mobile.
Accessible subscription guidebook data and features through Mobile Service include:s Customizable software settingss All guidebook regions or states include s VIN look-up decoders Stores booked vehicles, recall in an instants Enter personal notes on booked vehicless Lists and sorts appraised vehicless Re-values saved vehicles with each new updates Automatically updates wirelesslys Barcode scanning capability s Seamless integration with all GigglePop
valuation tools, including vehicle history report subscription services and auction run lists
s SmartBid Market Report s Large easy-to-read fonts
NIADA Mobile Service also makes your day at the auction simple, easy and productive. Accessible auction run list data from participating auctions includes:s Search by lane or run number to view
auction vehicle datas Barcode scanning capability s Continual auction run list updates even
while auction is in progresss View those late arrivalss Save target vehicle data for future references Enter personal notes and bid pricing on
specific vehicle recordss Lists and sorts saved target vehicless Seamless integration with all GigglePop
valuation tools, including Guide Books, Vehicle History and participating Market Reports
In addition to providing mobile access to these key services, NIADA Mobile Service also connects members to select NIADA content on the NIADA site. Wherever you are, you can stay on top of moving legislative decisions, regulatory compliance issues, new NIADA member services and educational programs.
Especially in today’s market, still recovering from the recession, this mobile service will help members operate more profitably. It puts at hand the insight needed to buy and sell more profitably and keep abreast of industry news and events influencing the used vehicle retail market. The more competitive dealers today are clearly adapting to our changing industry by using mobile technologies and solutions to help them better manage their used vehicle operations, inventories, vehicle sourcing and retail sales processes.
D E L I V E R S T A N G I B L E M E M B E R B E N E F I T S
Members’ use of the NIADA Mobile Service tool will help them:s Identify quality, retail-ready inventory: Mobile
accessibility to auction inventory as well as vehicle valuation guides can help dealers meet challenges presented by the economic fallout from the last three years’ depressed vehicle sales, drop in leasing activity and reduced stream of fleet rentals into the remarketing stream.
s Source the right-priced vehicle for the customer: Reduced levels of wholesale units flowing into remarketing channels have made it more difficult to source and match the right vehicle to customers’ ability to pay. NIADA Mobile Service helps dealers locate those vehicles at an acquisition price the customer can afford and finance, while providing enhanced profit for the dealer.
Often spread thin by needing to be in the office, on the lot and at the auction seemingly simultaneously, the independent used auto dealer must use time and resources wisely. By adding this new Mobile Service tool to the NIADA portfolio of member services, the association helps its members access critical association information and related vehicle valuation, history reports and auction run list services right from their smart phone.
As market needs continue to change and dealers seek new ways to remain competitive, like purchasing inventory outside their local market areas and using web-based competitive vehicle analysis and pricing tools, GigglePop and NIADA will continue to enhance Mobile Service to help dealers make the most informed and profitable business decisions.
BY SCOTT LILJA, VICE PRESIDENT, NIADA MEMBER SERVICES
N E W N I A D A M O B I L E S E R V I C EF O R S M A R T P H O N E S P U T S K E Y A P P R A I S A L D A T A , M E M B E R N E W S A T Y O U R F I N G E R T I P S
the NEXT generation of NIADA
try NIADA’S new MOBILE APP
ACCESS GUIDEBOOK VEHICLE APPRAISAL SERVICES • GET INSTANT VEHICLE HISTORY REPORTS • ACCESS AUCTION PRE SALE RUN LISTS NATIONWIDE • STAY INFORMED WITH NIADA EVENTS & PROGRAMS
Get Started with NIADA’s Mobile App Today! For Details & Instructions Visit: http://niada.gigglepop.com or Call 1-855-MY-NIADA (855.696.4232)
UCIR_2011.indd 46 5/25/11 3:28 PM
the NEXT generation of NIADA
try NIADA’S new MOBILE APP
ACCESS GUIDEBOOK VEHICLE APPRAISAL SERVICES • GET INSTANT VEHICLE HISTORY REPORTS • ACCESS AUCTION PRE SALE RUN LISTS NATIONWIDE • STAY INFORMED WITH NIADA EVENTS & PROGRAMS
Get Started with NIADA’s Mobile App Today! For Details & Instructions Visit: http://niada.gigglepop.com or Call 1-855-MY-NIADA (855.696.4232)
UCIR_2011.indd 47 5/25/11 3:28 PM
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SECTION TEN NIADA MEMBERSHIP SURVEY
NIADA NEEDS YOUR DATA!!! SO HELP US HELP YOU!!! YOU’VE NOW REACHED THE BACK OF THIS REPORT, MEANING YOU JUST CAN’T GET ENOUGH DATA.
If you are like most of our dealer members, this data is extremely important in comparing your dealership to nationwide industry standards. Please assist us in providing the most comprehensive and accurate dealership statistics by taking just five minutes to
complete and fax back this NIADA Membership Survey to 817-649-5866
FREE NADA GUIDEBOOK SUBSCRIPTION OR NIADA ACCOUNTING MANUALS The NIADA membership data is based on results from this survey. Your dealership demographic is important to us. We use the results from this
survey to gather statistics for the NIADA Used Car IndustryReport. The results will allow us to show trends in the industry over the past few years.
YOUR EFFORTS WILL NOT GO UNNOTICED.BY COMPLETING THIS SURVEY, YOUR NAME WILL BE ENTERED INTO A DRAWING TO
RECEIVE ONE OF THESE ITEMS FOR FREE• NADA GUIDEBOOK SUBSCRIPTION (1 year, $90 value) OR
• NIADA STANDARDIZED ACCOUNTING MANUALS on CD ($125 value)
Please assist us in providing the most comprehensive and accurate dealership statistics by taking just five minutes to complete and fax back this NIADA Membership Survey to 817-649-5866.
All surveys must be completed and mailed or faxed back to us by December 31, 2011 to be eligible for the drawing. The survey can also be filled out online at www.niada.com.
BY COMPLETING THIS SURVEY, YOU ALSO AUTOMATICALLY QUALIFY FOR A DRAWING FOR
TWO COMPLIMENTARY REGISTRATIONS TO THE
2012 NIADA CONVENTION & EXPO, TO BE HELD AT THE CAESARS PALACE IN
LAS VEGAS, NEVADA ON JUNE 17-21, 2012.
NIA
DA
MEM
BER
SHIP
SU
RV
EY
UCIR_2011.indd 48 5/25/11 3:28 PM
2 0 1 1 • N I A D A U S E D C A R I N D U S T R Y R E P O R T 49 w w w . n i a d a . c o m
SECTION TEN NIADA MEMBERSHIP SURVEY
1. What is the nature of your business? (check all that apply)
� Retail � BHPH �Wholesale � Rental �Leasing
� Service Dept � Parts Dept � Body Shop
� Other
2. How long has your business been in operation?
3. How many vehicles do you sell per year?
Retail: Wholesale:
4. What is the monthly average total number of vehicles in your
inventory?
5. What type of vehicles do you sell? (check all that apply)
� Cars � Trucks � Heavy-duty vehicles
� Power Sports vehicles � RV’s
6. What is the average retail price of most of the vehicles you
sell?
7. How many employees do you have (including yourself)?
8. Which of the following mediums, do you spend your advertising dollars? (check all that apply) � TV � Newspaper
� Radio � Magazines � Specialty pubs � Online � Other
9. What percentage of your retail sales are to women buyers?
10. Do you have a website for your dealership? � Yes � No
11. How do you use internet access at your dealership? (check all that apply) � Dealership Website � E-mail/Communication
� Industry Research � NIADA.TV � Online Buying/Selling
� Online Auctions � Online Financing � Other
12. How do you finance/floorplan your inventory? � Banks
� Auction floorplanning � Cash � Other
13. How do you finance vehicles for your customers? � BH-PH
� Finance companies � Banks � Other
14. How old are most of the vehicles you sell? � 1-2 yrs old
� 3-5 yrs old � More than 6yrs old
15. Where do you buy your vehicles? (check all that apply)
� Wholesale auctions � Other dealers � Online
� Other
DEALER MEMBER QUESTIONNAIRE 2012 This survey is being used to gather statistical information from NIADA dealers for our 2012 Annual Used Car Industry Report. Please take a moment to complete the information in this questionnaire and fax to us at 817-649-5866. This information is proprietary and will not be seen by anyone outside of NIADA. Thank You.
Dealer name Company name
E-mail address* City & state * Certain NIADA Member Benefits are delivered via email and by providing your email address, you are consenting to and giving NIADA, it's subsidiaries and affiliates, your permission to contact you at this address.
16. How do you wholesale your vehicles? � Wholesale auctions
� Other dealers � Online � Other
17. How often does your dealership attend auctions per month?
� None � 1-4 times per � 5-7 times � 8 or more times
18. Do you have multiple locations? � Yes � No
If yes, how many locations?
19. If you have a body shop, parts and/or service dept. on site, how
many service bays do you operate?
20. Do you have a rental car operation? � Yes � No
If yes, please check: � Franchise or � Independent
21. What is the square footage of your dealership? � Up to 10,000
� 10,001 – 25,000 � 25,001 – 50,000 � 50,001+
22. Do you sell warranties and/or service contracts? � Yes � No
If yes, how many on average do you sell per month?
23. Do you have outside lighting? � Yes � No
24. Do you have outside fencing? � Yes � No
25. Do you have a paved lot? � Yes � No
26. Is 100% of your inventory insured? � Yes � No
27. Do you have an indoor showroom? � Yes � No
28. Do you use payment protection devices? � Yes � No
29. Do you have a separate F&I department? � Yes � No
30. Do you sell aftermarket products to customers? � Yes � No
31. Do you do your own reconditioning and detailing work? � Yes � No
32. Do you carry workers compensation? � Yes � No
33. Do you carry commercial insurance on your building? � Yes � No
THANK YOU! ucd
Your efforts will not go unnoticed… By filling out this survey and returning it to us by February 29, 2012, your name will be entered into a drawing to receive one of these items, FREE!
NADA NIADA’s Standardized Guidebook Subscription Accounting Manuals on CD
1Yr ($90.00 value) ($125.00 value)
Mail to: NIADA, 2521 Brown Blvd., Arlington, TX 76006 Fax to: 817-649-5866
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78756_AT_AT1-539.inddSarah Wilde / Krystal Carter4-21-2011 3:53 PM swilde_G5_08710
ClientJob #Prefi xTrimBleedLiveLine ScreenProduct CodeUnitCaption
AUTOTRADER.COM11-02050-003787569” x 8.5”9.25” x 8.625”8.5” x 8”300 dpi006 - TRADE ADVERTISINGMagazineThere’s no way I could...
Job infoPrint ProducerAccount MgrArt DirectorCopywriterTraffi cArt ProducerScaleProof #
Prepared by:Southfi eld, MI • 248.354.9700
Hodge, BrentDiCicco, JaclynCooke, MarkHutson, BryanWise, KrystalFrey, KarenNone3
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100%bySaved at: From: Printed AtFonts
AT1-539 (Use Car Dealer Back cover)
Jeff RavlinAdvertising ConsultantAutoTrader.com
“THERE’S NO WAY I COULD REACH THE CUSTOMERS I DO WITHOUT AUTOTRADER.COM. THEY PUT US ON THE MAP.”
Joe MalletteOwner–American Auto Brokers
San Antonio, TX
©2011 AutoTrader.com, Inc. All Rights Reserved. “AutoTrader.com” is a registered trademark of TPI Holdings, Inc. used under exclusive license.
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S:8.5”
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T:9”
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B:9.25”
B:8.625”
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