If you’re like most organizations, you’ve taken CRM to the cloud and achieved measurable success as a result. Now, you want to build on that success. That’s because cloud solutions offer many benefits, such as speed, agility and cost advantages, and once you start realizing these benefits, the hunger for more sets in. Acting on this appetite for more can take your organization to the next level of cloud consumption.

NEXT LEVEL BUSINESS BENEFITSUltimately, with the help of Accenture, your next level CRM program should produce targeted business benefits. In general, successfully expanding the reach of CRM solutions should lead to business outcomes such as increased sales growth, improved operational efficiencies and enhanced client experiences, all of which can optimize the return on your investment in cloud technology. Further, as a result of going to the next level with Accenture, your users should perceive more benefit from the technology, leading to improved adoption and performance.

ABOUT ACCENTUREAccenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With approximately 373,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.

CRM PROGRAM STRATEGY

Updating the CRM program strategy with current executive expectations to ensure the program satisfies new and future business demands especially with regard to changes in the client’s industry.

CAPABILITY ASSESSMENT

Identifying expanded and upated customer management business requirements with a focus on future requirements and best practices.

TECHNOLOGY SOLUTION

Reviewing the current CRM technology capabilities and compare to future business requirements to establish the next level CRM solution architecture to ensure achievement of business objectives.

TRANSFORMATION PLAN

Creating a prioritized plan of initiatives that explicitly defines:

• Short, medium and long term actions

• Resources required for execution

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NEXT LEVEL CRM EXPERTISEAt Accenture, we have found that there is a strong correlation between cloud use and business benefit – the more you take advantage of the cloud, the more benefit you get in return. And CRM is no exception. Going to the next level by expanding your CRM program’s functionality, organizational footprint or integrations with other platforms leads to business gains that pay off.

Our Cloud First Advisory team specializes in identifying opportunities to expand CRM capabilities and maximize returns. Specifically, we can help identify the next best point of expansion, determine the right technology solutions for your needs, develop a plan for expansion activities and more. This preparation is critical, as you need to expand your CRM program in the right way for your organization in order to realize the desired benefits.

ACCENTURE’S NEXT LEVEL CRM DISCOVERYTo help your business assess its readiness for the next level and develop a sound strategy for the migration and change management processes, we’ve distilled our expertise into our Next Level CRM Discovery.

This four-part engagement is designed to get you to the point of execution quickly, thereby bringing you the benefits of next level CRM without delay. Ultimately, our experts will deliver a next level cloud CRM strategy and program plan tailored to fit your organization’s unique needs.

Our team will help you identify opportunities to adopt cloud technology by: