Vinecake Cupcake and Wine Lounge

Oakland, CA

Mission

�  To provide a fun, relaxing environment for people to enjoy both high quality cupcakes and fine wines.

�  The cupcakes feature local, seasonal and organic ingredients while the wines showcase local artesian wine makers. By emphasizing local vintners and ingredients we strive to provide a high quality product as well as support our local community.

How Vinecake is Unique

�  Hours of operation

�  Fresh cupcakes options include both standard and seasonal

�  Support local Oakland wine makers

�  Rotating monthly wines and wine makers

�  Ample selection of red and white wine with a small selection of sparkling, sherry and port

Menu �  Standard Cupcakes:

�  Chocolate Decadence

�  German Chocolate

�  Pear Hazelnut with Chocolate Ganache

�  Vanilla with Champagne Cream Frosting

�  Spiced Cake with Maple Frosting

Menu

�  Seasonal Cupcakes:

�  Lemon cake with lemon curd and a raspberry cream frosting

�  Mayan hot chocolate cupcake with caramel frosting

�  Country cake with fresh berries topped with fresh whipped cream

�  Apple almond cupcake with vanilla cream frosting

�  Chocolate wine and goat cheese cupcake

Menu

�  Wine:

�  Dashe Cellars 2010 Cabernet Sauvignon

�  2010 Stomping Girl Pinot Noir – UNHINGED

�  JC Cellars 2007 Ripken Vineyard Late Harvest Viognier

�  Urban Legend 2011 Sauvignon Blanc

Findings

�  Few late night bakeries

�  No wine lounge with bakery component

�  Uptown area is emerging!