New Titles - Plataforma Editorial · INTELLIGENCE Why being very intelligent is a problem Carmen...

New Titles

Frankfurt 2014

Contact:

María Alasia – [email protected] 93 494 79 99 - Barcelona, Spain

Non-Fiction

A group of young people meet a Spanish intellectual

who will advise them on their lives and their futures.

An exercise in cultural instruction and familiarity at a

time when education is losing more and more relevance.

Along the lines of L’utilità dell’inutile (The Usefulness of the Useless) by Nuccio

Ordine

Synopsis

Masterclass is the result of a talk that Luis Alberto de Cuenca gave to an auditorium full

of young students in a hotel in Madrid. The speech was carefully transcribed, corrected

by the author and finally become this book.

Culture is the most important product that the human mind has designed over the

millennia since homo sapiens sapiens began its journey on planet earth. The two basic

pillars of what we call culture are History and Geography, that is, the knowledge that

situates us in time and space. Without immersion in these two it is impossible to be

cultured. They are necessary for understanding development, literature, art and science.

What is more, it is an error to believe that two cultures exist; high culture, reserved for

the “happy few”, and low or popular culture. Culture is indivisible, and everything

deserves to be studied with equal diligence. Reflecting in this manner is always

beneficial and helps to improve existence, making it more habitable.

About the Author

Poet, translator and essayist, born in Madrid in 1950, Luis

Alberto de Cuenca interrupted his law studies at Madrid's

Universidad Complutense in order to pursue a degree in

Classical Philology. He is a noted poet of his generation,

renowned for his use of both classical and modern forms

which i in his own idiosyncratic way garnering critical praise.

MASTERCLASS

Luis Alberto de Cuenca

Education / Personal development

146 pages

Contact: María Alasia – [email protected] - 934 947 999

The Book of

Gift Book

160 pages

The perfect gift

for people around 50


Non-Fiction

This is the first book to address the problems faced by this cohort

written in simple language and containing completely new ideas.

Synopsis

The author, a clinical psychologist specialising in the extremely gifted, explains in this

book why being intelligent is a curse for many children and adults. Being extremely

intelligent can lead to rejection by those around you, affecting self-esteem, motivation

and social development, with possible life-long traumas creating depression or

aggression. Using simple, direct language, this book will help parents, teachers,

counsellors, psychologists, psychiatrists, neurologists and highly-gifted individuals

themselves to fully understand their needs and improve the attention they currently

recieve.

About the Author

With a degree in the physical sciences, clinical psychology

and an MBA, Carmen Sanz Chacón is an expert in

intelligence and giftedness. She was the director of

Telefónica in Spain and President of the Spanish Federation

of Women in Management. She currently manages El

Mundo del Superdotado and serves as president of the

Fundación Inteligencia y Sociedad [Intelligence and Society

Foundation]. She has developed a therapy for the intellectually gifted.

Non-Fiction

THE CURSE OF INTELLIGENCE

Why being very intelligent

is a problem

Carmen Sanz Chacón

Psychology & Personal Development

208 pages


The author reinvents feng shui, providing us with a

practical guide that is accessible for western users.

Orderly houses transmit peace. Cleanliness is

relaxing. The mind becomes serene in a balanced

space. So why does your house look suspiciously

like a market stall bursting with stuff? Do you feel

like there's no point in tidying because all your

junk will just go back to anarchically taking over

every corner? No. No, we are not going to fall

into chaos. This book shows that it is possible to

clear your home out permanently, despite the

vandalistic leanings of your children, your partner

or your flatmates. The author encourages us to

open up space using a simple, practical method,

and shows us that an orderly environment makes

us more efficient, imaginative, happy and eco-

friendly.

About the Author

Ana Bermejillo (Madrid, 1979) has a doctorate in journalism from

Universidad CEU San Pablo. She has worked in different roles in the

media and as an account manager in the tourism and luxury goods

sector. She is the author of various books.

Non-Fiction

CREATE SPACE New House, New Life

Ana Bermejillo


120 pages


Synopsis

Your brain makes most of its decisions without you even being conscious of what is

happening. Your memory can trick you: it remembers things, of course, but it can

reconstruct the past and invent details, always managing to make you believe what it

tells you. When you meet someone on the street your brain has already decided,

unbeknownst to you, if he or she poses a threat.

We are wired for empathy, to understand other people and share their emotions. This is

why we are capable of reading the faces of others. All the inhabitants of planet earth

understand each other through seven types of smile and the easiest to detect is a fake

one.

In this book the above statements are proven and explained in an open manner. Carlos

Chaguaceda links an entertaining story with interesting experiments in order to explain

that human beings are all very similar in how we face up to problems and how we feel

life's adventures.

About the Author

Carlos Chaguaceda (León, 1966) is an expert and consultant

in marketing and communications. For the last 10 years he

has served as Coca-Cola's head of corporate communication.

He has held the position of president of the Coca-Cola

Happiness Institute. Before entering the world of corporate

communication he worked as an economic journalist, and in

television.

Non-Fiction

THE HAPPY MONKEY

How the Science Explains Our Emotions

Carlos Chaguaceda

Prologue by Eduard Punset

Science-help

296 pages


3rd edition

Practical advice for educating children

whose parents don’t live together

Synopsis

Based on his extensive experience as a child psychiatrist, the author clearly outlines the

problems associated with parental separation and the consequences for educating

children. Providing many examples and real testimonies of both parents and children,

the book analyses different types of separation, the typical reactions of children

according to their age, the pros and cons of all types of custody, helps parents to avoid

common mistakes and to ease the transition to a new stage of parenting.

About the Author

Paulino Castells is a child psychiatrist and a leading

authority in the areas of child education and paediatrics.

He contributes frequently to media projects in the press

and on radio and television, and has received various

prizes. He is the author of more than twenty books. A

marriage breaks down every thirty seconds in Europe.

Non-Fiction

GROWING UP WITH SEPARATED PARENTS

Paulino Castells

Education & Parenting

240 pages


Synopsis

Do you think you understand your dog? Or do you still hold the opinion that a dog

should be punished when he has done something bad. If you answered yes to the last

question, then you need this book.

With more than 38 years of experience and 15,000 animals trained, Ken Sewell shows

us how to educate our dogs using a simple, balanced and efficient method, based on

trust and mutual understanding. Canine Heart clarifies the rules of canine behaviour

and offers solutions to behavioural problems. More than anything, however, this is a

passionate adventure which helps the reader to learn to communicate coherently with

his or her pet.

About the Author

Ken Sewell (London,1950) is a dog behavioural specialist and

has helped thousands of pet owners to solve their dogs'

behavioural problems. He works regularly with the media and

universities to help both animal professionals and dog lovers.

He is the author of various books on pet behaviour.

Non-Fiction

CANINE HEART

Secrets of the Shared Happiness

Ken Sewell



TRAINING FOR LIFE

Cristina Gutiérrez Lestón

Education & Parenting

168 pages

This is not a theoretical book but is written from the author's privileged

position, explaining what happens to children as they grow older.

It outlines concrete resources for making the much-discussed idea of

emotional education, which so often remains solely in the theoretical realm,

into reality.

Synopsis

In the last 30 years children have changed, as has society. The tools which served to

educate them in the past no longer produce the same results. This book discusses the

many situations that the author has experienced as director of a holiday camp attended

by thousands of children, offering resources for dealing with childrens' emotional

weaknesses, especially fears, insecurities and overprotection.

About the Author

Cristina Gutiérrez Lestón (Burg Auf Fherman, Germany, 1967)

is an educator working with children and adolescents in nature

since 1986. She has been trained in emotional education, NLP,

positive communication and leadership with horses. She is the

co-director of a farm-school which hosts over 10,000 students

and 1,200 teachers each year. She is president of the Fundació

per a la Educació (Education Foundation) of Catalonia. She is

married with two children aged 14 and 18.

Non-Fiction


SIMEONE Match to Match Updated and Expanded Edition

200 pp / Sport - Inspirational

Non-Fiction

«The matches are not won by the best players,

but by those who are more confident in what they do.»

The keys of the success of Simeone’s team.

How to get motivated to get excellent results from adverse conditions.

A coach is hired to win championships. A businessman or manager has to get results. If

they do not, they lose their jobs or have to close your business. Both need to have a

team to achieve the targets set in the annual budget, whether titles or benefits.

Pablo Diego 'Cholo' Simeone, former player and current coach of Atletico Madrid,

explains in this book, written with the collaboration of journalist Santiago García

Bustamante, the values that have guided him in his life and career, the keys to motivate

and lead teams, the decalogue that he follows to transmit its winner gene based on

effort, talent and confidence.

It has happened in other equipments coached by him, and most recently at Atletico,

despite his youth and relative inexperience as a coach: In just nine months of work he

achieved a team so motivated, that the players went from a low self-esteem to win the

Europa League and UEFA Super Cup.

«The matches are not won by the best players, but by those who are more confident in

what they do.» This is one of the favorite phrases of Simeone. The Decalogue printed in

their DNA is applicable to sport, work, life and teachs how to find inside yourself the

attitudes, values and strength to get what you want.

Rights sold to: Italy (Mondadori) and Japan (Sol Media)

Contact: María Alasia – [email protected] - 93 494 79 99

Falling into the void as a way of living

Parachute jumping from the highest waterfall on earth? Flying over the Antarctic

wearing a suit with fold-out wings? For Santi Corella there are no limits, just

boundaries.

Corella is well-known in the world of parachute jumping. He was the first man to jump

at the North and South Poles and he holds the record for the longest human flight in

history, crossing the Gibraltar Strait. On the same flight he set the human speed record,

reaching 400 kilometres per hour.

But how do we reach our own limit? How can we train our

mind to meet a challenge? The athlete, along with writer

and journalist Matías Crowder, discusses his most extreme

experiences and offers an optimistic message: if you try you

can break your own boundaries and bring your body and

mind wherever you wish.

Non-Fiction

OUTER LIMIT

Santi Corella & Matías Crowder

Sport

144 pages


Synopsis

The author introduces the concepts and techniques behind “sexy communication”,

characterised by lively, attractive discourse. The formula requires clarity, sensibility and

emotion and is based on the idea of communication as negotiation, politeness and

happiness. Negotiation in contemplating the expectations of the audience. Politeness in

tactfully regulating the verbal resources of the speaker. And happiness, since it serves to

defend the social good and to satisfy a personal need for attention and respect. The book

contains personal stories and provides activities that can be used to develop expressive

skills.

About the Author

Xavier Laborda Gil (1955) is a professor of linguistics at the

University of Barcelona. He published various essays and

monographs on rhetoric and communications.

Non-Fiction

COMMUNICATIVE INTELLIGENCE

Xavier Laborda Gil



A fast-paced debut novel full of action and suspense.

A lively, entertaining, cinematic read.

A ready-made market amongst wine lovers.

Synopsis

An investigation into a spate of murders related to the world of wine arrives on the desk

of a forensic police agent. A meeting with an informant gets involves him in a race that

he needs to win, without knowing who his opponents are. A Russian mafioso, a furtive

archaeologist, the archivist of the Cathedral of Barcelona, an enigmatic blonde, a former

Nazi official, a hitman with tender eyes and a villainous oenologist all cross paths, with

one shared objective: to discover the secret hidden in a hundred-year-old bottle of wine.

Intense feelings, action, violence, black humour, history and a passion for wine as

an ingredient of pleasure, with fantastically nasty characters. The philosophy of wine at

a frantic pace.

About the Author

Daniel Garcia Giménez (Barcelona, 1977) holds degrees in

History and Document Management. In recent years he has

been working in the areas of information and cultural

management. He currently directs the Singuerlín – Salvador

Cabré Library in Santa Coloma de Gramenet (Barcelona) and

is a consultant lecturer in the Open University of Catalonia.

Fiction

THE DISCIPLES OF BACO

Daniel Garcia Giménez

Thriller

368 pages


Synopsis

This book, written in the style of a first person diary, describes the recruitment process

in all its stages. Including a series of real anecdotes that the author has compiled

throughout the many selection processes that she has led. Written in a fresh, easygoing

style, inviting the reader to think and reflect, the end result is an unusual book, with a

variety of characters, keeping the reader in suspense until the very end.

This book does not attempt to provide the reader with strict rules or guidelines but

rather to help him or her understand the internal functioning of the recruitment process,

what the selector expects from candidates at each stage, the characteristics that they

look for, and the external factors influence the final decision. At the same time the book

aims to deconstruct the misconceptions and preconceptions surrounding the figure of

the selector who, at the end of the day, has the same fears and insecurities as anyone

else, feels the same pressure to do his or her job well, and has the same objective as the

candidates: that one of them gets the job.

About the Author

Silvia Forés, qualified in Translation and Interpreting,

holds a masters in HR Management and a postgraduate

qualification in Strategic HR Management from IESE.

She has been the HR Manager in Bové Montero y

Asociados for the last 15 years.

LAST MAN STANDING

Silvia Forés

208 pages

Business

Contact: María Alasia – [email protected] - 93 494 79 99

Non-Fiction

Bullying is one of the most significant problems

faced by schools today.

Aimed at: teachers, students, psychologists and

anyone who is concerned with or affected by the plague of bullying in

schools.

No fiction books until now have dealt with the serious subject of bullying in

an informative and enjoyable manner.

Synopsis

At a school reunion, one former student plans to take revenge on the old school bully to

show him the effect his abuse had on the other students. This play encourages readers to

think about bullying, growing from adolescence to adulthood, and how we can carry

certain scars for our entire lives.

About the Author

Sergio Vila-Sanjuán (Barcelona, 1957) is a writer and

journalist. He is head of the Cultura/s supplement of the La

Vanguardia. He is the author of Pasando página, El síndrome

de Frankfurt, Código best seller, Crónicas culturales and the

novels Una heredera de Barcelona and Estaba en el aire,

winner of the Premio Nadal. He was a commissioner for the

Año del Libro y la Lectura 2005 [The Year of Books and

Reading] and a member of the Royal Academy of Belles Lettres

of Barcelona.

Fiction

THE STAIRWAY CLUB

Sergio Vila-Sanjuán

Theatre

Educacion / Young Adult Fiction


New Titles - Plataforma Editorial · INTELLIGENCE Why being very intelligent is a problem Carmen...

Documents

Transcript of New Titles - Plataforma Editorial · INTELLIGENCE Why being very intelligent is a problem Carmen...