PITCH

BY LIZZY MCDONALD

MOOD BOARD

GENRE

my chosen genre is dance music.

I gathered information about this genre as it’s a niche market, due to the type of music.

There are many artists know for popular house/dance music.

Otto

Calvin Harris

Swedish House Mafia

Solomun

David Guetta

Deep Dish

Hardwell

Aviccii

COMPETITIONthe main competition for my magazine would be the leading

clubbing and dance music magazine mix mag.

TARGET AUDIENCE

niche audience aged from 16 to 25.

it will target people who are interested and enjoy listening to

house music and look forward to go on clubbing holidays.

Clubbing holidays range from 17 – 25.

Both men and women.

USP

unique selling point; a CD with the latest dance music songs on will come with the magazine.

clear plastic wallet on the back page.

MARKETING

• tv ads

• bill boards

• posters

• celebrity appearances

• social networking sites

• leaflets

MARKETING

Once I have finalized a name I will create a Facebook

and Twitter page to create a fan base and promote the magazine.

Also create leaflets to hand out outside of festivals and concerts.

PUBLISHERS

will be published by Bauer Media.

will start off being distributed in the UK, then go worldwide.

DISTRIBUTION distributed to;

big supermarkets

stands outside of festivals/concerts

newsagents

large petrol stations

PRICE

selling price for my magazine will be £2.99.

medium priced magazine, but looking high quality.

good value for money.

COSTING'Sfrom my research I have gathered it will cost £1 to

produce and 70p to distributed.

profit on each magazine £1.29

MODELS

POSSIBLE STORIES interview with new artist.

album review.

top house songs of 2012.

old DJ coming back for one tour only.

top clubbing countries of 2013 for house music.

current DJ interview.

From my research ‘top clubbing countries of 2013 for house music’ was most popular.

LAYOUTS

LAYOUTS

LAYOUTS

LOCATION

chosen location green screen.

MASTHEAD IDEASfrom my research I have gathered two names and two fonts.

now please vote for your favorite:

02033225822

WHY SHOULD YOU INVEST?

it’s a modern and exciting magazine which will attract a lot of people to read.

its reasonably priced with a high profit on each sale made.

dance music is getting bigger around the world.

Therefore, it will be a successful magazine with teenagers and young adults that will

LOVE the magazine.

THANK YOU FOR LISTENING ANY QUESTIONS?