New Media vs. Traditional Media
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Transcript of New Media vs. Traditional Media
Welcome to my new media world
Erab Fuqaha
New media poses challenges to Traditional Media
Four Challenges
• Decline in Readership
• Decline in Revenues
• Inability to produce real-time updates
• Rise of UGC websites
Americans read newspapers regularly
2006 2008
52% 46%
News not only in Newspapers
The newspaper’s editor: “Publications are struggling with the
profound disruption brought on by the Internet and the rising costs of newsprint and transportation.”
•“
The Monitor’s Editor
Publications are struggling with the profound disruption brought on by the Internet
and the rising costs of newsprint and transportation.”
Readership
Advertising
=
Everyone is Online
eMarketer says E-marketer says
Businesses online Businesses Online
•“
Analyst Jeffrey Lindsay at Bernstein Research Center
Online classified advertising is a classic disruptive
technology; fundamentally the internet is actually even better than print for reaching large audiences at very low cost.”
Newspaper
Distribution
Who disseminated the news of the plane crash in New York?
Disseminates News
Jim Hanrahan wrote: “I just watched a plane crash into the Hudson river in Manhattan”.
TwitPIc
Flickr
“There's a plane in the Hudson and I'm on the ferry going to pick up the people. Crazy“, said Jamis Krums
Real Time Running Commentaries
Who is controlling the content of the news today?
•Diversity
•Transparency
•AccuracyNewspapers
An Open Space
NEW MEDIA
Media’s Consumers are now Media’s Producers
• Set media agenda
• Disseminate news and information
• Make comments on news
What are they talking about?
Is Traditional Media
transparent?
Eason Jordan
Everything is changing!
TO BE OR NOT TO BE A NEWSPAPER?