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New First Aid/CPR/AED Program

Joe Kuzma – Senior Director, Corporate Programs

CBIA 2011 Health, Wellness & Safety Conference

Thursday, March 31, 2011

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First Aid/CPR/AED

Program Highlights

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Program Overview

• For workplace responders and others who want

certification in full CPR and first aid

• Teaches care for cardiac and breathing emergencies

and sudden illness and injuries

• Flexible course options can be used to tailor first aid,

CPR and AED training to the audience you serve

(adults, children and infants)

• Length: approximately 2 – 5 hours

• Updated to the latest science, meets OSHA guidelines

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Key Program Changes

• Emphasis on skill competency and evaluation, optional written exams available if required

• Optional lessons covering use of asthma inhalers, epinephrine auto-injectors, splinting and tourniquets

• More activities and discussion, less lecture

• Streamlined, flexible practice-while-you-watch video segments

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Participant Materials

• Choose the course materials that best meet your needs:

Ready Reference Cards or Participant’s Manual

• Both available in e-book and print formats

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Participant Materials

• Ready Reference Cards:

– Adult card and Pediatric card

– Key CPR and first aid skill

steps presented at a glance

– Durable 7 panel 6” x 9” cards

– Perforated CPR wallet card

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Participant Materials

• Participant’s Manual:

– Rich information on all course content, plus additional

OSHA-specific topics

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New Customer Benefits . . .

More Value and Greater Convenience

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More Value

• New 2-year certification

• New Pediatric First Aid certification

• Choice of free digital or affordable

print course materials

• Free quarterly digital refreshers for

participants

• Continuing education units available

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2-Year Certificate. However…..

• OSHA 3317-06N 2006 – Best Practices Guide:

Fundamentals of a Workplace First-Aid Program

• Numerous studies have shown a retention rate of 6-

12 months of CPR and AED skills

• AHA Emergency Cardiovascular Care Committee

encourages skills review every 6 months

• Instructor-led retraining for life threatening

emergencies should occur at least annually

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Choose a Training Delivery Method

Mix and match to meet your needs:

• Full service – Red Cross instructor comes to your location 24/7

• Authorized provider – We certify your staff as instructors so they can train other employees/people

• Community – Send your employees to a local Red Cross chapter for training

• Blended learning – Learn online and then go to your local chapter for skills assessment

• National Account Network – Coordinate training for multiple locations through one point of contact

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When Can We Get Started?

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Schedule Your Training

Program release dates:

• Classroom-based program - March 31, 2011

• Blended Learning - Late Fall 2011

• Spanish:

– Video with Spanish subtitles - March 31, 2011

– Ready Reference Cards - Spring 2011

– Instructor’s Manual - Fall 2011

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can strike

anyone,

anytime,

anywhere...

SuddenCardiac Arrest

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All Other Cardiovascular

Total Deaths958,775

Sudden Cardiac Arrest

The Odds

250,000

Annual Deaths from Cardiovascular Disease – U.S.*

708,775

American Heart Association, 2002 Heart and Stroke Statistical Update, p. 4, 11.

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600 patients per day(one every 2 to 3 minutes)

75% out-of-hospital

20% without prior symptoms

95% die without very early

treatment

< 5%survive

Annual Sudden Cardiac Arrest (SCA) Events – U.S.

Total Events250,000

The Stakes

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SCA deaths prevented annually*

Total SCA Events250,000

Recovery Prospects for Survivors Are High

80% alive at one year

57% alive at five years

40,000

American Heart Association

The Benefits of Treating SCA

*AHA estimates 20% survival rate

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Early Defibrillation Role

in Treating Sudden

Cardiac Arrest (SCA)

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An electrical event…

stimulates a

mechanical event…

Main Pumping

Chambers

...resulting in

coordinated

heart pumping,

and regular pulse.

A Series of Events

The Healthy Heart

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• Uncoordinated, very fast heart rhythm

– Ventricular fibrillation (VF)

– Some ventricular tachycardias (VT)

• Ineffective heart pump

• Unconscious, no breathing, no pulse

• Death certain without defibrillation

A Heart in Distress

Sudden Cardiac Arrest

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• Electric shock to the

heart

– Stops uncoordinated

rhythm

– Allows return of regular

rhythm and pulse

• Only definitive

treatment for VF

What Is Defibrillation?

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Defibrillation an EARLY priority

Cardiac Chain of Survival

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0

20

40

60

80

100

1 3 5 7 9

10

30

50

70

90

0 8642

Chances of survival reduced 7% to 10%

each minute

Time (minutes)

% Survival

Cummins RO, et al. Guidelines 2000 for Cardiopulmonary Resuscitation

and Emergency Cardiovascular Care (ECC, Circulation (Suppl) 2001;102:8, August 22

The Case for Early Defibrillation

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AHA Guidelines 2000 for Cardiopulmonary

Resuscitation and Emergency Cardiovascular Care Textbook.

“Public Access Defibrillation

has the potential to be the

single greatest advancement

in the treatment of

prehospital SCA death

since the development

of CPR.”

Something to Think About……

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Cardiac Science

Our Partners in The Cardiac Chain of

Survival

Philips Medical Systems Zoll Medical

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Red Cross Business Readiness Model

• Holistic Approach to Business Readiness

• Incorporates 3 Layers of Readiness

Core – Individual Employee & Family Readiness

Corporate – Individual Business Readiness

Community – Environmental Stability & Sustainability

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Red Cross Business Readiness Model

Be Red

Cross

Ready

Exercise &

Evaluation

Ready Rating

COOP

Ready When The

Time Comes

Blood

Drives

Emergency

Response

Supplies

Emergency

Response

Training

Financial

Support

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Questions?

Thank you

Joe Kuzma – Senior Director, Corporate Programs

(860) 678-2826

Joe.Kuzma@ctredcross.org