New Challenges in Could Adoption - The Users!
Transcript of New Challenges in Could Adoption - The Users!
New Challenges in Cloud Adoption - The Users!
May 31, 2012
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Agenda
4: FUTURE OF CLOUD USER ADOPTION
3: CHALLENGES WITH TRADITIONAL CHANGE MANAGEMENT
1: INTRODUCTION
2: BUSINESS PROBLEM
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1: INTRODUCTION
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Our Perspective on User Adoption
Beware: marketers and charlatans have taken over the term “user adoption”
• Develop short-term and long-term user
adoption (UA) strategies
• Rescue IT projects from UA failure
• Administer UA program infrastructure
• Develop UA skills in others
We Help Organizations
Technology
People
Culture
Process
Holistic Approach
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Key Questions
“Can They Use It?”
“Will They Use It?”
“Who Will Make it Happen?”
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2: BUSINESS PROBLEM
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The Cloud: what’s changed?
Faster
“Easier”
Constant evolution
Transfer UA risk
Low up-front costs
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Cloud Shifts Focus and “Success”
Success is only achieved when your system is used
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Unintended Consequences
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Trouble for Vendors
Change of Revenue Model
Need to align with client outcomes
• Up Front Cash Annuity
• Profitability requires long-term relationships
• Customer retention is higher priority than ever
• Easy for clients to sign-up
• Easy for clients to leave
Resulting in…
• Transfer of UA risk from client to vendor
• Vendors MUST make sure clients adopt
• Vendors have “skin in the game” for client success
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Trouble for Clients
Accelerated & Constant Change
New Resource & Skill Requirements
• Faster deployment <> Easier adoption
• Less time for change efforts prior to go-live
• Need to spend more time after go-live
• Need infrastructure to manage ongoing change
• Changes in staffing & skill requirements
Resulting in…
• Organization unprepared to meet cloud
adoption challenges
• Domino effect – additional organization
disruption
New Focus
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Trouble for Users
Constant Learning Curve
Need Information to Drive Behavior
• Regular system enhancements & changes
• Additional learning required with each release
• System and process changes
• Need easy access to latest relevant information
• Need better user-focused support
Resulting in…
• More Learning
• Additional work
• Additional time to do job (reduced productivity)
• Errors / ineffective system use
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3: CHALLENGES WITH TRADITIONAL CHANGE MANAGEMENT
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Problems with the approach (Traditional CM) …
Techno – not business focused – change management
Technology-centric training
Ineffective communication
• Aligns users to system, not to performance
• Point & Click (system-use focus)
• Skips job performance & other skill development
• Not focused on “learning,” but delivering “training”
• 1-way
• Focused on “selling” and WIIFM
• Assumes people will have no choice
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…Delivers problems with the results
One & Done
Go Live & Go Home
Train & Blame
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4: FUTURE OF CLOUD USER ADOPTION
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Making Cloud Adoption Work
Tech moves faster than organization
Need to respond to ongoing change
• Change & UA needs to keep pace with tech change
• Need to move faster
• Need to enable users to manage constant learning
needs
Resulting in…
• New approaches to UA required
• Sustain adoption efforts over life of the system
• Retro fit adoption efforts
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What Do the New Methods Look Like?
Behavior and performance management issues,
not just technology issues
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Put it into action: Build your own UA Program
Effective user adoption programs require specific activities, deliverables, & resources
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…or use a prebuilt, cloud-enabling UA Program
UA Keeps Pace with Technology
Outsource Skill & Management
• Prebuild the UA program infrastructure
• Preload initial core content
• Access to required UA skills
• Reduce headcount by outsourcing
management of UA program
Resulting in…
• Lower costs for UA Program
• Faster User Adoption
• Sustained User Adoption
• “Business Success” / ROI
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5: RESOURCES & CONTACT INFORMATION
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Free user adoption resources
http://cloudslam.TriTuns.com
eBook Assessment Insights & Tips
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Contact
For more information please contact:
Jason Whitehead CEO
703-652-0887 [email protected]
http://cloudslam.TriTuns.com