Networking on LinkedIn 101

Oliver Schinkten | March 2018

Housekeeping

• Everyone on the line is muted

• Q&A session to follow — please type questions in the Q&A box

• A recording of the webinar and slides will be emailed to you

• Please take survey

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Today’s Host: Oliver Schinkten

Oliver SchinktenStaff Instructor at LinkedIn

Oliver’s Courses:

- Learning LinkedIn- Learning LinkedIn Recruiter- LinkedIn for Students- Digital Citizenship

Today’s agenda

• What is a network?

• Why network?

• Networking tips

• Q&A

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Free LinkedIn course available online

• Course name: Learning LinkedIn

• Step-by-step “how-to” guide for getting started on LinkedIn

Myths about LinkedIn

1.LinkedIn is only for people who are looking for jobs.

2. The best time to create a LinkedIn profile is when you need to look for a job.

3. I don’t need a network.

What is a network?

“Networking is a deliberate activity to build, reinforce

and maintain relationships of trust with other people to

further your goals.”

- Andrew Hennigan

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Why network?

People with a strong network get

up to 13x more job opportunities

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Benefits of a network

• Stay up-to-date & informed

• Questions & advice

• Feedback

• Collaborate

• Potential clients

• Job opportunities

70% of people were hired at a

company where they had a

connection

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Benefits of a network

2nd degree

110,000

1st degree

645

3rd degree

4,000,000

• Adding connections 'unlocks' an exponential number of people.

• “Friends of friends” that you can be introduced to, who may work at companies and industries you’re interested in.

Networking Tips

Update your profile1.

Identify and use keywords2.

KEYWOR

DS

Elaborate on work experience3.

Form a networking strategy4.

Identify who you want to connect with!

Build a solid foundation

- Friends & family- Co-workers (current and former)- Classmates (current and former)

Connect with people that you know5.

You need solid foundational network to

- Increase your credibility

- Increase your reach

Use the Search bar to expand your network6.

Once you have a solid base, you can reach out to others

- Similar field- Similar position- Alumni- Work at a company you would like to work for- Potential clients or collaborators

Personalize connection requests7.

Join LinkedIn Groups8.

Join LinkedIn Groups8.

Use the Newsfeed9.

Consume and share info10.

Stay Active!

• Share content

• Create content

• Give feedback

• Join in on the conversations

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Feel free to reach out:LinkedIn: linkedin.com/in/oliverschinktenTwitter: @schink10

Free course: Learning LinkedIn

Q&A