Nest (1)

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Menglu Huang

Transcript of Nest (1)

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Menglu Huang

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Sample product

Nest Learning ThermostatIt learns from “you” to help save your electric billNest App: Control your thermostat miles awayEnergy Savings

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Financials

Founding rounds(3) $80 million

Acquired by google for $3.2 billion

Estimated annual revenue $300million

Funding Rounds (3) - $80M

acquired by google for $3.2 million

In 2014, Google (GOOG) acquired Nest Labs Inc. for a price of $3.2million.

Nest’s current sales volume is estimated to be about 100,000 thermostats per month

With a price tag of $250 per thermostat, Google is making around $300 million in annual revenues through Nest’s smart home thermostat.

Nest Labs recently announced plans to buy Dropcam for a price of $550 million. This will add home monitoring and cloud storage for video recording together with other Nest products to provide a complete package.According to a report from GigaOm, Nest is now shipping 40,000 to 50,000 Learning Thermostats every month — and if Nest

continues growing at this rate, it would be selling around one million thermostats per year. That's pretty impressive for a product

that's a bit of a luxury — most houses probably don't have $250 thermostats, after all. It's worth noting that this is shipments, not

sales, but GigaOm's source says that they track closely.

While the lawsuit was a bit of bad news for the company, there are also a lot of reasons for Nest's good fortune. Last year the

Learning Thermostat became available in Apple's online store as well as in Canada, a software update expanded its functionality,

and a slimmed-down new model hit store shelves. Perhaps thanks to all this good fortune, GigaOm is also reporting that the

company has received another $80 million in funding after the company received a post-money valuation of $800 million. We

reached out to Nest, but unfortunately the company was unable to confirm or deny both the funding news and the monthly sales

figures.

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History of company● Oct 2011 Founded by Tony Fadell and Matt Rogers

● Jun 2012 Nest thermostat available on Amazon

● Jan 2013 Acquired by google for $3.2 billion

● Oct 2013 Nest Protect smoke and CO alarm

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What’s hot

Smart Home- Thermostat(Nest)- Home monitoring Wi-fi video camera- wireless security sensor system- and so on

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Secret sauce

Design- Handiwork of an ex-Apple team, no less - Straightforward interface promising liberation from fiddly schedules.

Technology changes life- people used to change thermostat 1500 times/year- people want life with most comfort with least effort

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StoryComparison with traditional radiant

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CompetitionHoneywell's Lyric thermostat

Linnox iHarmony

Cadet

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Buy or Sell

Buy!

Expection growth between 2012 and 2020Smart home market : annual rate of 29.5% Annual revenue : from $4.8 billion in 2012 to $35.3 billion in 2020.

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Questions?