Nationwide K-12 school recycling

competition

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Join in on the fun, score big and win!

Why Recycle at School?

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School recycling programs:Create community normsTeach responsibility and environmental stewardshipProvide hands-on learning experiencesMake a difference in waste reduction

Goals of Recycle-Bowl

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• Hold a fun, fair & friendly competition

• Provide “teaching moments”

• Improve individual participation

• Improve facility operations

Behavior Change Theory

We conducted an academic literature review.CompetitionoDon’t overemphasize winning, may compromise

self-esteemIncentives o Increases likelihood of initial participationoNot too valuable

Feedback oBest for those below set goaloMake feedback positive

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RACE IS ON

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How To Participate

Schools collect and

track bottles, cans, cartons and paper for

4 weeks

2013 Timeline

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Registration opens – June 2013Toolkits mailed – Early OctoberCompetition starts – October 21Competition ends – November 15Data due – December 11Award ceremony – February

2014

Current Registration Numbers

Find out who you are competing against here:o Interactive map of schools – http://recycle-

bowl.org/map/o Real time state leader board - http://recycle-

bowl.org/state-ranking/

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Prizes

One school/state will win $1000.National champion from state winners will win additional prizes.Community recycling schools compete nationally for 1st, 2nd and 3rd place prizes.

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Whole school districts compete nationally for a 1st place prize. NEW THIS YEAR.One school will win $500 for recycling the most cartons.The school that improves the most from one year to another wins recycling bins.Schools near Nestle facilities are eligible for an additional prize.

Competition Components

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New this year:o School district category with a national prizeoBragging rights for food scrap collection and waste

reductionoOnline store from Weisenbacho Schools that use competition to start recycling are eligible

for free recycling bins

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Acceptable Material

Cafeteria materials:Aluminum beverage cansCartonsGlass bottles and jars#1-7 plastic (i.e. PS trays) Steel food cans

Paper:ChipboardCardboardMagazine/NewspaperOffice paper/MailPhone books

As accepted by the recycling drop-off or service provider.

Pilot testing Food Scrap collection in 2013. Won’t be included in weight totals for prize distribution.

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RESOURCES

Playbook - Downloadable

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LogoPostersFlyerScorecardsCertificatePresentation

Playbook – Support Material

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Community Service LetterCustodian Thank You LetterSample Newspaper and Radio PSAsE-newsletter, blog posts, etc.Community Access Cable TV slideEmployee Engagement IdeasARD School Event Ideas

Playbook – Educational Resources

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Recycling activities o Logos and Sloganso MRF in Actiono Plastics by the Numbers

Waste Management Activitieso Source Reductiono Recyclingo Compostingo Waste-to-Energyo Landfills

Recycling JeopardyMRF VideoRecycling Stats and Facts

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RESULTS

# of Schools Registered 1577Reporting percentage 72%# of Students Reached 901,508Total Pounds Recycled 4.5 million Average Pounds per Capita 5.62 lbs/capitaParticipants with a hauling partner 80%

• 25% increase in registrations from 2011• 51% of schools that registered in 2011

returned in 2012

• 78% were in the school category, 19% in the community category and 3% in open

division

Continuing the Success 2012

Recycling Results

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Total = 4,493,157 poundsTotal commingled = 2,539,247 poundsTotal source separated = 1,953,909 pounds

Total pounds by category:o School vs School Category – 3,327,404 poundso Community Category – 1,509,908 poundso Open Division – 47,392 pounds

Impact Metrics

Participating schools recycle 10% more than schools that don’t participate in Recycle-Bowl.Around 3% use the competition to start a recycling program.

State Participation Breakdown

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Reg # Rep #AK 1 0AL 37 37AR 11 7AZ 102 92CA 93 21CO 2 2CT 28 24DC 3 1DE 1 1FL 31 15GA 93 71HI 6 4IA 10 8ID 2 2IL 10 6IN 45 36KS 64 59

Reg # Rep #KY 17 10LA 5 3MA 9 6MD 21 17ME 2 2MI 18 8MN 19 9MO 11 5MS 5 2MT 13 8NC 107 78ND 6 4NE 37 33NH 4 1NJ 30 22NM 16 15NV 6 4

Reg # Rep #NY 31 18OH 91 70OK 1 0OR 3 1PA 58 36RI 38 35SC 67 47SD 7 3TN 53 24TX 322 262UT 5 2VA 17 13VT 2 1WA 3 2WI 5 3WV 2 2WY 7 7

Thanks to all of our sponsorsFounding sponsor: o Nestle Waters North America

Award ceremony sponsors:o American Forest and Paper Associationo Busch Systemso Carton Councilo Resolute Forest Productso Trex

Toolkit sponsors:o Carton Councilo Consumer Aerosol Products Councilo Recommunityo Weisenbach

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