Nancy Proctor: CENDI - NFAIS Mobile Computing Workshop 18 November 2010
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Transcript of Nancy Proctor: CENDI - NFAIS Mobile Computing Workshop 18 November 2010
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Mobile Delivery of Content:
Nancy Proctor, Smithsonian Institution [email protected]
CENDI/NFAIS 18 November 2010Mobile Computing: Delivering Content to the Research Community
Mobile as Social Media
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It’s not (just) about the technology
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Mobile is a unique mix:
and the social
of the personal
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Mobile is Disruptive
• A new set of tools and platforms for communications, learning and developing and distributing content
• A fundamentally new way of connecting, collaborating and educating
Photo CC licensed: http://www.flickr.com/photos/jdlasica/138927384/Nancy Proctor [email protected]
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In the Museum as Distributed Network…
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…at least half of the Museum’s platforms are already mobile.
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So if we want to meet our audiences where they are
And take them some place new…
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Mobile is a great vehicle
http://www.youtube.com/watch?v=6ILQrUrEWe8
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Nancy Proctor [email protected]
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Mobile Strategic Planning:First principles
1. The only certainty in the mobile landscape is change – so we need an adaptive, standards-based approach to our mobile strategy and solutions development
2. Because of the rapid rate of mobile technology obsolescence, we will build for mobile audiences, not specific platforms and gadgets
3. Because of our public mandate and responsibility, wherever possible SI Mobile will make its resources, best practices, and mobile products available for others to adapt and build upon
Nancy Proctor [email protected]
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Smithsonian Mobile: a summary
1. A Smithsonian Mobile Architecture and framework for connecting our mobile properties to each other and other digital initiatives
2. Standards for content and data management
3. Resources: Best practices documentation, training, collection of code, processes and other common mobile features
4. Infrastructure: Drupal, LAMP, wifi, etc.
5. Governance structures
Five main components:
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Mobile Content Standards
http://wiki.museummobile.info/standards
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Thinking about content and experience
Means going fromheadphones to microphones
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Think network effects
Edward Hoover, 2010, from Flickr.
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Think Cross-platform
Audio player
Multimedia player
Cellphone
Personal media player (offline)
SmartMobile
Browser
phonesMobile App
Soundtrack x x (x) X X X
Soundbite X X X x X X
Interactive X X X
Link X X x
Feedback X X X
Social media X X
http://wiki.museummobile.info
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Think Conversational
Halsey Burgund’s ScapesdeCordova Sculpture Park & MuseumLincoln, MA – until Jan 1, 2011
http://vimeo.com/15058020
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Mobile Art
Janet Cardiff, Words Drawn in Water, 2005
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Over 20 Podcasts from across SI
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Numerous cellphone tours
• NASM "Explore the Universe" • NPG “Faces of the Frontier” exhibition• NPG "Mask of Lincoln" exhibition• NPG “Hide/Seek” exhibition• AAA exhibition• NMAI gardens• SAAM Luce Center audio tour• SAAM “William Wegman” exhibition
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NASM “Got a Question?” Txt Test
• one week• 84 unique
users• 88 responses
http://smithsonian-webstrategy.wikispaces.com/NASMmobile_gotaquestion
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Chandra Xray Observatory
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Collections.SI.edu
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NMNH Leaf Identifier App
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MEanderthal
http://smithsonian-webstrategy.wikispaces.com/MEanderthal
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mLearning Workshops
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Mobile Learning at the Hirshhorn
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Plus, in development:
“Using Technology to Support STEM Reading”Matthew H. Schneps, Jamie K. O’Keeffe, Amanda Heffner-Wong,
Gerhard Sonnert of the Laboratory for Visual Learning Harvard-Smithsonian Center for AstrophysicsJournal of Special Education Technology
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More about Mobile
http://smithsonian-webstrategy.wikispaces.com/Mobile
http://wiki.museummobile.info/
http://tatehandheldconference.pbworks.com
#mtogo
#simobile
Nancy Proctor [email protected]