Name Recognition is for Chumps by Manuel Bornia
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Name Recogni,on is for Chumps Exploring Handy’s Rebranding by Manuel Bornia
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In this presentation, Manuel Bornia discusses the drastic move of changing a companies name. Most recently, Handybook has become Handy.
Transcript of Name Recognition is for Chumps by Manuel Bornia
Name Recogni,on is for Chumps
Exploring Handy’s Rebranding by Manuel Bornia