My top 10 free or cheap content marketing tools

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My Top 10 Free Or Cheap Content Marketing Creation, Distribution, And Promotion Tools The majority of my clients are mid-sized companies and don't always have the same marketing war chest of the bugger guys. It's not unusual to have to work on a tight budget. As such, I regularly am seeking for tools that allow me to help them create strong content marketing programs cost effectively. Here are the top 10 tools and resources, plus a bonus, I use a lot. Name Description Link Tags 99designs A marketplace for graphic design, including logo design, web design and other design contests. http://99designs.com/ Content creation Buffer Is a great tool for quickly scheduling and sharing updates to your social outposts. https://bufferapp.com/ Content distribution Facebook advertising Accelerate findability of blog posts and digital assets (eBooks etc.) using Facebook ads to drive traffic back to your website using “Clicks to Website.” https://www.facebook. com/business/ads- guide/clicks-to- website/?tab0=Links Content promotion HootSuite A dashboard that allows you to keep an eye on people talking about your brand, respond to mentions on a number of social channels, and track keywords. This helps me look at how my content is being shared, and by whom. https://hootsuite.com/ Content distribution MailChimp Online email marketing solution to manage contacts, send emails and track results. http://mailchimp.com/ Content distribution OBS Open Broadcaster Software is free and open source software for video recording and live streaming. https://obsproject.com / Content creation ShareX Software for screen capture and screen recording (ScreenCasting). http://getsharex.com/ Content creation Slideshare Offers users the ability to upload and share publicly or privately PowerPoint presentations, Word documents and Adobe PDF Portfolios. http://www.slideshare. net/ Content distribution Triberr This is a great tool. Calling themselves a Blog Amplification Platform, Triberr allows you to connect with other like-minded bloggers and share each other's work with your social networks. http://triberr.com/ Content distribution Visual.ly Visually is a large marketplace for visual content creation http://visual.ly/ Content creation HARO (Bonus Tool) No such thing as free publicity? There is with HARO. Help A Reporter Out connects news sources with journalists looking for their expertise. More importantly, if you are writing an eBook or blog post, you can make a request for experts to share their insights. http://www.helparepor ter.com/ Content creation About The Author Steve Farnsworth is a Demand Generation Strategist for The @Steveology Group: A Content Marketing agency that drive sales and dominate markets for high tech B2B. You can contact Steve or connect with him on Twitter as @Steveology . Awesome Sponsor This post was brought to you by IBM for Midsize Business and opinions are my own. To read more on this topic, visit IBM's Midsize Insider . Dedicated to providing businesses with expertise, solutions and tools that are specific to small and midsized companies, the Midsize Business program provides businesses with the materials and knowledge they need to become engines of a smarter planet. And a special thank you for the very cool team at Racepoint Global for their outstanding work and continued support.

Transcript of My top 10 free or cheap content marketing tools

Page 1: My top 10 free or cheap content marketing tools

My Top 10 Free Or Cheap Content Marketing Creation, Distribution, And Promotion Tools

The majority of my clients are mid-sized companies and don't always have the same marketing war chest of the bugger guys. It's not unusual to have to work on a tight budget. As such, I regularly am seeking for tools that allow me to help them create strong content marketing programs cost effectively.

Here are the top 10 tools and resources, plus a bonus, I use a lot.

Name Description Link Tags

99designs A marketplace for graphic design, including logo design, web design and other design contests.

http://99designs.com/ Content creation

Buffer Is a great tool for quickly scheduling and sharing updates to your social outposts.

https://bufferapp.com/ Content distribution

Facebook advertising

Accelerate findability of blog posts and digital assets (eBooks etc.) using Facebook ads to drive traffic back to your website using “Clicks to Website.”

https://www.facebook.com/business/ads-guide/clicks-to-website/?tab0=Links

Content promotion

HootSuite A dashboard that allows you to keep an eye on people talking about your brand, respond to mentions on a number of social channels, and track keywords. This helps me look at how my content is being shared, and by whom.

https://hootsuite.com/ Content distribution

MailChimp Online email marketing solution to manage contacts, send emails and track results.

http://mailchimp.com/ Content distribution

OBS Open Broadcaster Software is free and open source software for video recording and live streaming.

https://obsproject.com/

Content creation

ShareX Software for screen capture and screen recording (ScreenCasting).

http://getsharex.com/ Content creation

Slideshare Offers users the ability to upload and share publicly or privately PowerPointpresentations, Word documents and Adobe PDF Portfolios.

http://www.slideshare.net/

Content distribution

Triberr This is a great tool. Calling themselves a Blog Amplification Platform, Triberr allows you to connect with other like-minded bloggers and share each other's work with your social networks.

http://triberr.com/ Content distribution

Visual.ly Visually is a large marketplace for visual content creation

http://visual.ly/ Content creation

HARO (Bonus Tool)

No such thing as free publicity? There is with HARO. Help A Reporter Out connects news sources with journalists looking for their expertise.More importantly, if you are writing an eBook or blog post, you can make a request for experts to share their insights.

http://www.helpareporter.com/

Content creation

About The AuthorSteve Farnsworth is a Demand Generation Strategist for The @Steveology Group: A Content Marketing agency that drive sales and dominate markets for high tech B2B. You can contact Steve or connect with him on Twitter as @Steveology.

Awesome Sponsor

This post was brought to you by IBM for Midsize Business and opinions are my own. To read more on this topic, visit IBM's Midsize Insider. Dedicated to providing businesses with expertise, solutions and tools that are specific to small and midsized companies, the Midsize Business program provides businesses with the materials and knowledge they need to become engines of a smarter planet.

And a special thank you for the very cool team at Racepoint Global for their outstanding work and continued support.