My magzine pitch

8
My Magazine Pitch

Transcript of My magzine pitch

Page 1: My magzine pitch

My Magazine Pitch

Page 2: My magzine pitch

Sample imagesThis sample image is simple and powerful. They are all sat on a

bench all doing a similar pose. This shows the unanimity of this need and shows how tight they are as

one.

This particular sample image is cool and different. The band shows all there different styles of

clothing, it shows that they are comfortable in there on style of clothes. This therefore catches the audiences eyes and draws them in. It intrigues the

reader to want to find out about their band.

This band shows of their style to and a bit of their personality.

These are what parents want as role models for their children,

because they show the essence of individuality and not being afraid of what people think. This would be what I would like as a cover photo of a band that my target market and connect with and

identify with.

Page 3: My magzine pitch

Genre of music

I have chosen two genres of music to use in my music magazine. These are: Pop and Dance. I have chosen these genres because these two were the most

popular chose of music that I gathered from my the questionnaire I carried out, I think it is important to listen to the research collected because the majority has told us what they want thus I can create the best and magazine I can, therefore

making it as the readers want, further more selling more. I have also chosen these genres because the two are easy to interconnect together, and create a

fun magazine with two similar genres of music appealing to two music markets , creating a bigger audience thus trying to give them what they want. Also in the

questionnaire result I gathered that there favourite artist are mostly from the pop industry for example; Jessie j and Justin Bieber, this their fore gives me an

indication in to what artist I should feature in my magazine.

Pop is the best selling genre of music worldwide. This means that there is still a huge market fro pop magazines. There are

already many pop magazines that exist, the bigger magazine for example Q magazine, and Billboard are the most well known and have the biggest readership and have the biggest market size of

pop magazines.

Page 4: My magzine pitch

The working Title idea for the magazines:

What I want from the title and logo:I want the title of the magazine to be short and catchy. The colour plus the wording of the title needs to grab

the readers eye and make them want to read the magazine. Their fore making the title only a few letters or words will be ideal, making the title to complicated

might confuse the readers. I also want to incorporate a logo for the magazine this will make the magazine more

memorable and will give of a more professional feel, thus this will make the reader think for the next time

they are buying a magazine and they want this one they will not forget the name and thus will not loose us

customers.

Title;

Name of the magazine?UNLEASHED

The reason for this Name is that it isWhat I want from the title and logo. Catchy and cool. It is a name people will not forget and its easy for

people to say. The word unleashed gives the feeling that people will find out something if they read the magazine. This will intrigue the

reader to buy the magazine.

Page 5: My magzine pitch

Publication pattern

I have chosen to publish my magazine monthly because the responses I gathered from the questionnaire I asked were that a month they spend on

average between £3-£8, this their fore means that the customers I am aiming for and that have answered the questionnaire are willing to spend money on

music, thus shows they are interested in music and they may be willing to spend money on a magazine each month. I have chosen not to do this weekly because

it is to frequent , and I want to make the magazine often so the readers are excited to go and buy it, however I want to give a sort of special addition feel to

the magazine. This also will benefit my target market age which is 15-23, because they will have time to save up their money and furthermore will more

likely be able to purchase the magazine. Also making it monthly I will promote a subscription to the magazine and give a special deal to those who purchase this with a free limited addition magazine. This will be every 6 months this their fore

entices the customers to purchase a subscription, therefore giving it every 6 months this will mean that the customers are more likely to buy it for 6 months or more to get this magazine, thus creating more profit. Also by doing it every 6

months and making that only the customers with subscription receive the limited addition copy, will most likely make them subscribe longer. Also having an option to subscribe , this will create more customers because people forget

to buy it every month so making a subscription it is already paid for in advanced and means that they wont forget buying it every month because it will always

come without them thinking about it.

Page 6: My magzine pitch

Reader Profile The sex of my reader I'm would like to focus on the

female sex. The reason being is because as my questionnaire suggest the sex most interested in pop is females. By making it mostly based on the female audience this means I will have a clear plan of how to appeal to them for example what colour scheme to

use. I contemplated doing a magazine for both sexes however I felt it would be to confusing and I would

end up leaning more to one gender than the other, so by doing one sex this will make me focus on one

audience making the best magazine I can for that certain sex.

The age range i will be targeting is aged from 16- 20. The reason for this is

because my audience research suggest that is the age i should focus on because

they were of the majority. By setting a target age helps me produce a

magazine that is age appropriate thus making the writing more developed with

jokes that the target market would understand and find amusing. It also will make sure that my readers will be interested and will help me to pick the

right topics to right about.I would like the readers to be able to read more elaborate vocabulary. By making it more intelligent the readers are not just

learning about artists and music they are learning new words, and develop a wider

vocabulary. By having advanced vocabulary this will appeal to another sort of market by making it fun and also you learn something

there is no magazine on the market that bring these things together subtly.This

therefore gives the magazine a unique selling point. Making it stand out from the other

magazines.

The magazine will be affordable however the main focus will be

providing a high quality product for a good price. The price will be more expensive than other magazines on the market , this therefore means

that the people buying my magazine my readers will have to

come from a family wealthy background, This therefore makes the marines more desirable and

more wanted by the public. The readers I will be focusing on will be invested in music, this will make it

easier for the readers to understand. By focusing on these people it will be

easier for me to write for,them because they will already have a pre-

existing knowledge of music.

Page 7: My magzine pitch

Magazine Style and attitudes

My magazines genre is pop/dance this therefore means that my magazine will be fun upbeat and interesting. The magazine will not be serious thus will be

the opposite and be humorous and will not take its self to serious. The content of the magazine will be funny interviews and will be all the gossip people want

in a magazine. I will be focusing on the female sex because they are the majority of the people who buy pop magazines and will want the gossip and will want a bit of silly fun. The colour scheme and design will be bright and

colourful, however I want to make it different to other pop music magazines out there that have really bright colours that stand out to much, I will make it more subtle and easier to read and navigate around. This will therefore stand

out from the crowed and also will appeal to the older female that are my target market. Making it more classy and more “grown up” will create

customers that of the older age and because I am using more elaborate language this fits with my target market.

Page 8: My magzine pitch

Cover Price The cover price of my magazine is £4.00. The reason for this price

is because the people in my questionnaire said that they would spend on average between £3-£8 a month. This therefore means making it this price is the middle price. I also decided by making it this price I would like to make my magazine more of a higher

market and for the people of the upper class. By making it quite a high price and not making it cheap this means that for the people

of the working class with less money than my target audience cannot afford it therefore making the product more desirable. This is because they will see the richer people having it and will want it themselves. This further more means by making it expensive I will have to make the content and the whole magazine that of a high quality, and making it good value for money. Because my publication pattern is monthly it means that the people without

the money will be able to save up thus means they will be able to effort it. This further more appeals to another audience that will buy the magazine making it more sellable and creating a bigger

audience buying the magazine gathering more customers.