“What we find changes who we become.”

Presenters & Co-presenters

Sumitkumar Singh 86

Hardika Pipariya 59

Rachana Yadav 102

Prajwal Rao 64

Pawan Singh Rathaur 60

Tejas Suthar 90

Mutual FundPeople’s Perception

A mutual fund is a type of professionally managed investment fund that pools money from many investors to purchase securities

MF Current Scenario in India

▪ 51 years has passed away since it’s inception in India.▪ Still a ‘push’ instrument rather than ‘pull’.▪ Still ‘B2B’ rather than ‘B2C’.▪ FY 10-13, CAGR is approximately 3.2 %

Problem (Research topic)

Independent Variable

Fear to loose Money

Lack of Proper Awareness

Wrong Perception

Dependent Variable

Retail Investors are less

Hypothesis of Research

Ho

Retail Investors are less in Mutual Fund because

they have fear to lose money

Retail investors are less in Mutual Fund because they don’t have proper

information

People are investing in other funds rather than

equity fund

Ha

Retail investors are less in Mutual Funds not

because of fear to lose money

Retail investors are less in Mutual Fund not

because they don’t have proper information

People are investing in Equity oriented fund more as compare to

other fund

Unit of Analysis

A small survey to collect

primary data

Investors Composition

(e.g. retail, bank, corp..)

Market share of AMC’s Expert

opinion

Investment Segment (Equity or

debt oriented)

Objective of Analysis

To find out the reason for low participation of retail investors in

mutual fund specially in equity oriented fund with the help of

Hypothesis

set our problems

design the hypothesis

Non- probability sampling

test based on situation

take survey

Experts opinion

analyze

Recommend

Research Design

Sources of Data

Primary data source

Survey of 50 People

Experts Opinion

Secondary data source

Largest professional service company Report on Mutual Funds

Limitation of this survey • not much of information about the whole population.

• only of 50 people survey and of expert opinion.

• “Non- probability sampling method” as we don’t have information about whole population.

The Research

• How much per cent of return do you expect from your investment?• What is your primary source of income?• Where do you likely to invest more?• Do you invest in securities?• What level of risk do you normally take?• Do you invest in Mutual Fund?• If no, what is the reason behind that?• In which fund do you invest more?• From where do you get information about Mutual Fund Schemes?• How much have you satisfied from Mutual fund performance?• Would you recommend to your mates to invest in mutual fund?• Your name• Age• Your Email ID• If no, what is the reason behind that?

Occupation vs Investments

FD

FD, Bond

FD, Bond, G

old/Silv

er

FD, Bond, M

utual Fund

FD, Gold/S

ilver

FD, Mutual F

und, Gold/S

ilver

FD, Share M

arket

Gold/Silver

Mutual Fund

Mutual Fund, G

old/Silv

er

Share Marke

t

Share Marke

t, Gold/S

ilver

Share Marke

t, Mutual F

und

Share Marke

t, Mutual F

und, Gold/S

ilver

(blank)0

2

4

6

8

10

12

14

BusinessOthersProfessionSalary(blank)

How much risk can you take?

Why not mutual funds

Which medium of Ad

China United States

India Japan Brazil Russia Germany Nigeria United Kingdom

France0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

Internet Penetration

Debt Fund Equity Fund Equity Fund, Debt Fund Hybrid Fund (blank)0

2

4

6

8

10

12

14

16

18

20

BusinessOthersProfessionSalary(blank)

Where do you invest

Conclusions

Ho

Retail Investors are less in Mutual Fund because

they have fear to lose money

Retail investors are less in Mutual Fund because they don’t have proper

information

People are investing in other funds rather than

equity fund

Ha

Retail investors are less in Mutual Funds not

because of fear to lose money

Retail investors are less in Mutual Fund not

because they don’t have proper information

People are investing in Equity oriented fund more as compare to

other fund

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