Muster maven - Business, Brand, Sales & Marketing consting firm Pune, Maharashtra, India
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Transcript of Muster maven - Business, Brand, Sales & Marketing consting firm Pune, Maharashtra, India
Business Makeover Consultants
•Corporate Brand OGSM
•Brand Key designing
•Researchers- Primary & Secondary
•Product developers
•Packaging designers
• Sales promotion
•Business plan
•Digital Media - Social & Internet
•Public Relation
• Sales & Distribution
Design Business plan
Develop Brands
Be with you till the profits are delivered
Who we are?
o We are two years young start-up based in Pune.
o Our objective is to develop, build brands for new, small & mid-sized visionary entrepreneurs
o Started in Aug 2013, Muster Maven have worked with 9 brands/Companies
o Our clients span across industries like Car care, Frozen food, processed food & Beverages, Bakery, Health & nutrition, Retail/Franchise, Architect & Interior Designing, Medical Services etc
Vinod Gaikwad C E O
19 years of experience in
Market Research, Sales,
Marketing & Business Plan.
Anil Arya Brand Head
15 years of experience in
Product & Brand Management & Sales – MT, GT,
HORECA
Sunanda VermaHead- PR &
Digital Media
8 years of experience in
Digital Marketing &
Brand Management
Ashish Bhalerao
Business Head
13 years of experience in
Finance & Account /
Quality Improvement
Sachin Sonawane
Graphics Head
6 years of experience in
graphic designing
Is your company planning to
Grow your Business
Be the significant
player in your Industry
Launch new Products /Brands
Diversify in new
categories or industry
Consolidate your past
efforts
Enhance your turnover and/or
bottom-line
Control Marketing
department cost-to-company
Use digital and/or PR platform
Automizeyour sales processes
If “YES” then we can do it for you
What we do?
What we do?
Implementation of the Business Plan – 12 months
Product Distribution Market launchAdvertising & Sales
PromotionReview & Corrections
Sales & Distribution – 3 Months
Distribution Chain DevelopmentManpower recruitment/ training &
developmentMT, GT & HORECA Listing
Product & Brand Plan – 2 Months
Product/Service Development Brand Key Design Packaging development
3/5 yr. Business Plan (Top Line & Bottom Line) – 1 Month
Objectives Goals Strategy Measures Marketing Plan Revenue & Expenses budget
Environmental & Consumer study -2 Months
Secondary Data Research PESTEL AnalysisQualitative & Quantitative (Primary)
Research
How do we work?
We believe in entrepreneurshipour process of working is based on
20 years of working experience
We work on turnkey assignmentsWe have worked with MNCs &
Indian entrepreneurs grown in to an organized business houses.
Why us?
Our Clients
o Rivera Auto Care - Pune
o Gadre Marine Exports Pvt. Ltd. – Ratnagiri
o Sanjay Ghodawat Group – Kolhapur
o Recon Oil Industries Pvt. Ltd. – Mumbai
o Valens Agro Pvt Ltd. - Pune
oNew Poona Bakery –- Pune
o Avanti Deshpande Nutritionist – Pune
o Ketan Sonalkar Architect – Mumbai
o Universal Cancer Conquest - Pune
Sanjay Ghodawat GroupConsumer Products
Kolhapur
Case Study
•Business Consultancy - RetainersAssociation type
•Namkeen, Packaged Drinking Water, Chips and extruded snacks
Products
•Star & POBrand
•Category Analysis, Primary research
•Appointment of Agencies
•PR, Social Media
•Brand Endorsement
Work done
•Sales and Distribution network development
•Product Launch
•Advertising & Sales Promotions
Work Done
Signed Navjot Singh Sidhu as the brand ambassador
Launched the products with gala press conference attended by 33 journalists and 7 television media
Conducted consumer research for the launch of innovative range of snacks
Working on the business plan, brand core & marketing plan for the launch of processed foods
Developed & launchedNamkeen, PackagedDrinking Water,innovative range ofsnacks, rice as per thebusiness plan.
Recon Oil Industries Pvt. Ltd.
Mumbai
•Business Consultancy - RetainersAssociation type
•Kachhi Ghani Mustard oil, Sesame Oil, Coconut Oil
Products
• Tez, Tilsona & CococareBrand
•Category Analysis, Primary research, A C Nielsen retail audit data
•Appointment for Agencies
•Change of packaging
Work done
•Sales and Distribution network development
•Product Launch plan
•Advertising & Sales Promotions
Work Done
More than two decades old company
Distribution presence in more than 24 states in India
Cococare, flagship brand of Recon was assigned as a divestment in 1999 to HUL and HUL in 2006 reassigned to Recon
Also, exports its products to more than 18 countries
What we did for Gadre ?
Studied and analyzed the company, its products and markets and categorized the products as per the usage pattern
Performed Environmental and Consumer Studies through PESTEL Analysis and Market Research Activities & designed 3 years Business plan
Developed OGSM for the company & Bard Key for Brand Gadre
Identified 50% gaps in distribution & brand sales promotions
Designed the new packaging strategy for their entire products range
Developed 3 year detailed business plan
What we did for New Poona Bakery?
Conducted research at their franchise outlets to gain insights and areas of improvement .
Did thorough analysis of their sales trends and manufacturing facility
Developed the business turnaround plan to increase the franchise, Enter the tea stall markets , develop franchise outlets at taluka level and enter the open retail market.
Appointed advertising agency.
Developed brand key for NPB and changed the logo and communication.
Re-launch with press conference and defined sale and marketing strategy.
contact
let's meet to define the scope of
association
www.mustermaven.com
Anil Arya7767812213
Vinod G Gaikwad9049094060
Ashish [email protected]