Music video pitch presentation 12

Date

Music Video PitchLauren Coffey, Mercedes Rollason and Rosie Hargrave.

Tuesday, 28 September 2010

Song Choice

✤ The song we have chosen is Beverly Knight’s Fallen Soldier. We have chose this because, we think we can create a emotive but minimalist music video.


Location.

✤ The location to which we decided to film our Music Video is in a dark room. The reason we chose this is because we want the background to reflect the emotion and tone of the song with lighting.

a clip taken from Rhianna’s R&B video take a bow.

Usher-Let it Burn


Performance Style.

✤ Perform to camera.

✤ Narrative, Fly on the wall.


Props.✤ To create a focus on the singer, we are going to use a spot light

(mercedes has this) which will highlight a table and a chair with a book (Old) on it and a candle.

✤ Clothing: Military Jacket with a baggy white t shirt and some big boots.

✤ Make up and hair: Subtle, natural. Hair Down(relaxed).


Casting.

✤ For this style of Music Video we need: -1 Performer - Mercedes Rollason -1 camera person - Lauren Coffey -Light person - Rosie Hargrave -Make up and Hair - Mercedes Rollason


Effects, Editing and Filming Style.

✤ Change scene on beat of song.

✤ Fade in and outs.

✤ Focusing on the performer with tracking and close-up shots

✤ Narrative Based.

✤ Fragmented Narrative.


Overall Vision.✤ Begin with a black room, girl standing against the wall, with a spotlight

showing some of her face/ body

✤ Mixture of close ups and pan ups

✤ Performing into camera

✤ camera moves to book on table

✤ ‘go into the book’ and see different scenes in the book. Some of the scenes would end in drawn animation (like a sketch)

✤ In addition to this we would have some of the lyrics written on the pages of the book in handwriting.


Why does it meet Goodwins Criteria?

✤ Selling the artist:

✤ Voyerism:

✤ Genre and Charcteristics: Female R N B style

✤ Visuals and Lyrics: Some of the lyrics will come up on the book in handwriting.

✤ Visuals and Music: Different camera shots when the music changes beat


Why do you think it will hold the audience’s attention?

✤ Even though the idea of our video can seem a bit simple, we believe that using different camera angles to keep it interesting. Also using a slight animation in the pages of the book and the different scenes within the book will make it more gripping to the audience.

✤ The fact that our artist will also be performing to the audience will grab their attention.


Music video pitch presentation 12

Documents

Transcript of Music video pitch presentation 12