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  • 2013 All Ireland & UK

    Mushroom Conferenceand Trade Show

    Hillgrove Hotel, Monaghan,

    Thursday 17th & Friday 18th October 2013

    Investing in the Future

    Sponsored by

    Mushroom Conference Booklet 16/10/2013 11:42 Page 1

  • WESTERN CASINGLimited

    Specialists inMushroom Casing

    forDutch Shelf Growers

    and allCasing Requirements

    Frenchpark, Co. Roscommon

    Tel: 094 9870376Fax: 094 9870518

    Email: westerncasingltd@gmail.com

    Mushroom Conference Booklet 16/10/2013 11:42 Page 2

  • NG

    com

    2013 All Ireland & UK Mushroom Conference and Trade Show

    Conference Proceedings 3

    Contents

    Foreword 5

    Conference Programme 7

    Conference Organising Committee 9

    AFBI Research Personnel 11

    Teagasc Mushroom Personnel 12

    Census of All-Ireland Mushroom Production 12

    Conference Papers

    1. MushTV Research Update 13

    2. Harvesting For Quality 20

    3. Picking to Optimise Profit 21

    4. Raise your game production targets 23

    5. Back to Basics for Verticillium and Cobweb Control 26

    6. Biomass and Energy Update 28

    7. Reducing electricity costs in the mushroom unit 30

    8. Why Does Traceability Matter? 33

    9. Marketing and Promotion in the UK and Ireland 40

    Mushroom Conference Booklet 16/10/2013 11:42 Page 3

  • McDon wish to

    welcome everyone to the

    All Ireland

    Mushroom Conference

    Mushroom Conference Booklet 16/10/2013 11:42 Page 4

  • the

    ce

    2013 All Ireland & UK Mushroom Conference and Trade Show

    Conference Proceedings 5

    Foreword

    The Organising Committee, in an exciting new collaboration with the HorticulturalDevelopment Company, cordially extend a warm welcome to all growers not only fromIreland but from right across the UK for the inaugural 2013 All Ireland and UK MushroomConference & Trade Show.

    The theme for this years conference, Investing in the Future acknowledges theongoing determination to foster a dynamic, competitive and technologically advancedIndustry. To that end, the Conference Programme and Trade Show on Thursday 17th

    October 2013 reflect the Industrys significant investment in:

    Research: with an update on MushTV the EU collaborative researchprogramme developing solutions for the Mushroom Industry to deal withTrichoderma and Mushroom Virus X.

    Sustainability: with the latest reports on Biomass boilers, LED lighting, theRenewable Heat Incentive scheme and potential investment returns from windgeneration and photovoltaic panels to reduce energy costs.

    Production & Harvesting Strategies: outlining programmes that maximise profitthrough picker management, harvesting for quality and enhanced production targets

    Marketing & Promotion: with details of the latest marketing, promotion andIndustry trends.

    Technology: with almost 40 exhibitors present at this years Trade event to showcasethe most up-to-date machinery, packaging, supplies and growing equipment.

    Further, the Industry Forum offers an opportunity to discuss the potential for GrowingMarket Share with our Industrys key stakeholders

    On Friday, 18th October, a programme of visits has been arranged to state-of-the-artmushroom farms across Ireland.

    The Committee would once again like to thank Bord Bia for sponsoring the event. Weextend a warm welcome to all and hope that you enjoy the activities in the 2013 All Irelandand UK Mushroom Conference and Trade Show and continue to support the Industry byInvesting in the Future for maximum sustainability and profitability.

    Mushroom Conference Booklet 16/10/2013 11:42 Page 5

  • Unit 7&8 Newgrove Industrial Estate, Ballinode Rd. Monaghan, Co. Monaghan, Ireland.

    Tel: +353 47 38733 Fax: +353 47 84832 Email: info@mushrooms.iewww.mushrooms.ie

    Our MissionTo enlighten consumers on the virtues and benefits

    of mushrooms from our grower members. Promote and drive category growth for our

    customers. We will do this through an efficient, fairand sustainable supply chain striving always to

    optimise returns, innovate and provide best valueservices to our producers.

    Producer OrganisationPackaging Provision Scheme

    Technical & Consultancy ServiceResearch & Development

    Group InsuranceGroup Pest Control

    Mushroom Conference Booklet 16/10/2013 11:42 Page 6

  • 2013 All Ireland & UK Mushroom Conference and Trade Show

    Conference Proceedings 7

    Conference Programme

    Thursday 17th October

    11.00 Trade Show & Registration

    14.00 - 14.30 Conference Opening - Chairperson Michael Neary (Bord Bia) Tom Hayes, TD, Minister for HorticultureDavid Small, Deputy Secretary, DARDNI

    14.30 - 15.30 SESSION 1 Chairperson Katie Irgin (HDC) MushTV Research Update Dr Helen Grogan, TeagascMairead Kilpatrick, AFBI, LoughgallHarvesting for Quality Colm Feely, Monaghan Mushrooms GroupPicking to Optimise Profit Leslie Codd Codd Mushrooms LtdRaise Your Game - production targets Tom Kellegher, Teagasc

    15.30 Tea/Coffee sponsored by Northway PO

    16.00 - 17.00 SESSION 2 Chairperson: Thomas Martin (CMP PO)Back to Basics for Verticillium and Cobweb Control Dr. Helen Grogan, TeagascEnergy UpdateBrendan Burns, SylvanCan you Reduce your Electricity Bill? David Trimble, Renewable Energy Technologist, CAFREWhy Does Traceability Matter to me? Alice McGlynn, Bord BiaMarketing and Promotion in the UK and Ireland Michael Slawski, Bord Bia

    17.00 Industry Session Growing Market Share Paul Wilson, Monaghan Mushrooms Padraic OLeary, Walsh MushroomsMel O Rourke, Sylvan EuropeThomas Martin, CMP PO

    18.00 Finger Food Sponsored by CMP PO

    19.00 Trade Show & Conference Closes

    Mushroom Conference Booklet 16/10/2013 11:42 Page 7

  • Breffni Mushrooms is a key supplier of mushrooms to the Irish andUK market. Located in County Cavan, our three family-run farmsare ideally located to supply the Irish and UK market.

    Established almost 30 years ago, we specialise in supplying highquality mushrooms to consumers, retailers and the catering andprocessing sectors. With over 250 employees and 80 mushroomgrowing rooms, we supply 500,000lb weight of mushrooms perweek.

    Killnaleck, Co Cavan, Ireland Phone: +353 (0)49 4336824 Fax: +353 (0)49 4336788Email: breffnim@eircom.netWeb: www.breffnimushrooms.com

    Mushroom Conference Booklet 16/10/2013 11:42 Page 8

  • Conference Organising Committee

    Gerry Walsh (Chairman) Teagasc

    Brendan Burns Sylvan

    Leslie Codd Codd Mushrooms

    Noreen Cunningham DAFM

    Patricia Erwin UFU

    Michael Flanagan Custom Compost

    Helen Grogan Teagasc

    Katie Irgin ADHB/HDC

    Tom Kellegher Teagasc/CMP

    Mairead Kilpatrick AFBI

    Kieran Lavelle CAFRE

    Ciara McKearney Northway PO

    James OBrien Monaghan Mushrooms

    Cathal Reilly Lakeside Mushrooms

    Gerry Reilly Reilly Mushrooms

    Michal Slawski Bord Bia

    2013 All Ireland & UK Mushroom Conference and Trade Show

    Conference Proceedings 9

    Mushroom Conference Booklet 16/10/2013 11:42 Page 9

  • Missing Ad

    QUINN MUSHROOMS

    Mushroom Conference Booklet 16/10/2013 11:42 Page 10

  • AFBI Mushroom Personnel

    RESEARCH & DEVELOPMENT Telephone

    Conference Proceedings 11

    2013 All Ireland & UK Mushroom Conference and Trade Show

    Head of PlantHealth &EnvironmentalProtection Branch

    Professor Shekhar SharmaSustainable Agri-Food Sciences DivisionNewforge Lane, Belfast BT9 5PXEmail: Shekhar.sharma@afbini.gov.uk

    028 90 255248

    Mushroom Growing &Composting

    Mairead KilpatrickSustainable Agri-Food Sciences DivisionNIHPBS, Loughgall, Co Armagh, BT61 8JBEmail: mairead.kilpatrick@afbini.gov.uk

    028 38 892309

    Integrated PestManagement

    Dr Stephen JessSustainable Agri-Food Sciences DivisionNewforge Lane, Belfast BT9 5PXEmail: stephen.jess@afbini.gov.uk

    028 90 255283

    Biomaterials &Microscopy

    Dr Gary Lyons/David McCallSustainable Agri-Food Sciences DivisionNewforge Lane, Belfast BT9 5PXEmail: gary.lyons@afbini.gov.uk

    028 90 255245/028 90 255242

    Biomass Linda WalshSustainable Agri-Food Sciences DivisionNIHPBS, Loughgall, Co Armagh, BT61 8JBEmail: linda.walsh@afbini.gov.uk

    028 38 892307/028 38 892305

    Post Harvest Dr Linda Farmer/Mr Terence HaganSustainable Agri-Food Sciences DivisionNewforge Lane, Belfast BT9 5PX

    Stephen SturgeonSustainable Agri-Food Sciences DivisionNIHPBS, Loughgall, Co Armagh, BT61 8JBEmail: stephen.sturgeon@afbini.gov.uk

    028 38 892306

    ANALYTICAL & DIAGNOSTIC SERVICES

    Mushroom Conference Booklet 16/10/2013 11:42 Page 11

  • Mushroom Personnel

    Advisor Gerry WalshGorey, Co WexfordEmail: gerry.walsh@teagasc.ie

    053 9421333

    Advisor Tom KellegherHorticultural Development OfficerCoolshannagh, MonaghanEmail: tom.kellegher@teagasc.ie

    0 47 81188

    Research &Pathology

    Helen GroganAshtown Research Centre Email: helen.grogan@teagasc.ie

    01 8059780

    Research Caoimhe Fleming-ArchibaldAshtown Research Centre Email: caoimhe.archibald@teagasc.ie

    01 8059780

    Technologist Brian McGuinnessAshtown Research Centre Email: brian.mcguinness@teagasc.ie

    01 8059780

    ExperimentalOfficer

    Oliver SheridanKinsealy Research Centre

    01 8059780

    Technician Ciaran Clarke Kinsealy Research Centre

    01 8459000

    Technician Angela RuggieroAshtown Research CentreEmail: angela.ruggiero@teagasc.ie

    01