Murung Raya Expedition Brochure Oct 2010

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    Contents

    Current Sponsors and Partners ................................................................................................................................. 2

    The Heart of Borneo Project...................................................................................................................................... 3

    The Murung Raya Expedition .................................................................................................................................... 4

    Where: Joloi River Headwaters ................................................................................................................................ 5

    Why: Conserving the Forests..................................................................................................................................... 6

    Who: The Expedition Team ....................................................................................................................................... 7

    Adventure: Exploring the Unknown.......................................................................................................................... 9

    Research: Protecting the Heart ............................................................................................................................... 10

    Interactive Multimedia: Sharing the Journey ......................................................................................................... 11

    Education Project..................................................................................................................................................... 12

    Press Coverage......................................................................................................................................................... 13

    Events and Promotions............................................................................................................................................ 14

    Information for Sponsors ........................................................................................................................................ 15

    Sponsorship Opportunities...................................................................................................................................... 16

    Contact:

    Expedition Leader, Martin Holland: [email protected]

    Lead Researcher, Tim van Berkel: [email protected]

    www.heartofborneo.org

    THE HEART OF BORNEO PROJECT IS SUPPORTED BY EXPLORE 21: A PIONEERING CONCEPT TO COMBINE

    EXPLORATION, RESEARCH, PROFESSIONAL DEVELOPMENT AND EDUCATION THROUGH AN OVERSEAS

    EXPEDITION INTO THE UNKNOWN.

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    Current Sponsors, Partners & Patrons

    The list of institutions, businesses, and individuals getting behind the Heart of Borneo Project and the Murung

    Raya Expedition is already impressive, and is growing weekly. Their support is not only helping to make this

    ambitious project a great success, but demonstrates their confidence in the team to achieve the goals of the

    expedition safely and professionally.

    Sponsors

    Partners

    Private Sponsors Patrons

    Businessman and philanthropist Les Halpin has

    agreed to match our own fundraising up to 15,000

    a fifth of our total budget, while Christopher and

    Catherine Foyle, of Foyles Bookshops, havesponsored Camp Foyle to the tune of 5,000.

    Dr George McGavin, BBC

    Presenter and Explorer, has

    called our expedition the best

    organised he has ever seen.

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    The Heart of Borneo Project

    Mission Statement

    The Heart of Borneo Project is a charity (registration pending)

    which will work to protect the Heart of Borneo Rainforest from

    further destruction for the benefit of its inhabitants bothanimals and people and the wider world.

    Through a mixture of exploration, research, community projects,

    and education, we aim to increase awareness and understanding

    of this vast and unique ecosystem at regional, national, and

    international levels, while at the same promoting the values of

    sustainability more widely.

    Alongside our own projects we will work hard to facilitate,

    contribute to and promote conservation efforts such as thetrilateral Heart of Borneo initiative being led by the Malaysian,

    Indonesian, and Brunei governments, and supported by the

    WWF. By developing a truly international collaborative network

    of researchers, field stations, charities, media producers and

    educational institutions we aim to create a conservation force

    that is greater than the sum of its parts.

    Vision

    A coordinated approach to research inside the Heart of Borneo rainforest A collaborative network of multilateral partners supporting each other to protect the Heart of Borneo

    rainforest from destruction

    For the Heart of Borneo rainforest to be lodged in the international public psyche as a place of enormousenvironmental, social, and economic value

    Aims and objectives

    Established in 2010, the Heart of Borneo Project aims to contribute to the conservation of the largest extent of

    tropical rainforest left in South East Asia: the Heart of Borneo rainforest.This vast, uninterrupted stretch of

    primary rainforest, shared between Indonesia, Malaysia and Brunei, is one of the most biodiverse places on earth

    and is largely unexplored. It represents less than half of the islands original rainforest, and is under serious threat

    of large scale logging, mining and agricultural activities (mainly slash and burn and oil palm plantations) as

    concessions are granted deeper and deeper inland. The area being lost to these activities is estimated at 2 million

    hectares per year, with consequences to regional and global systems that are inevitably well beyond our current

    understanding.

    The lack of research inside the Heart of Borneo rainforest makes it difficult to encourage protection and put

    efficient conservation practices in place. Through expeditions investigating the biodiversity in unexplored areas of

    the Heart of Borneo, we will promote conservation in areas where it is most needed and further the

    understanding of biodiversity distribution patterns which is the first step to put effective conservation practices in

    place. We believe that a multidisciplinary approach, combining research into remote and previously unexplored

    areas with education and the use of the media is the best approach to ensure maximum impact.

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    The Murung Raya Expedition

    In the winter months of 2010/11 an international team of explorers, scientists and filmmakers will

    venture deep into the hidden Heart of Borneo rainforest, to discover, to educate, and to inspire.

    Discover:

    The Murung Raya Expedition leaves in November 2010 and will spend 12

    weeks attempting to access and explore one of the final frontiers of the

    natural world the Joloi River Headwaters, deep in the mountainous interior

    of the Bornean rainforest.

    The Joloi River headwaters have never before been studied, so the team

    stands a chance of discovering species that are as yet unknown to science.

    Cambridge professor Dr David Chivers is an expert in the region, and says

    that nobody knows who or what is up there!

    Educate:

    We are creating links with schools and youth groups around the UK and

    beyond to encourage conservation by helping young people appreciate the

    beauty and importance of the rainforests.

    Our website will be a virtual learning environment packed with multimedia,

    where teachers can download resources and lesson plans, and kids can

    interact with the expedition team in real time as they move through thejungle. We aim to have over a hundred schools and youth groups from

    around the world following us on our journey.

    Inspire:

    We will be one of the first truly interactive jungle expeditions, using the

    latest satellite technology to upload multimedia from the jungle as we go. In

    this way we can engage in real time with a huge audience, and a section of

    our website will be dedicated to helping people make positive changes athome, school, or work, and to giving budding explorers the skills to

    undertake their own expeditions!

    The footage and photography will be used to produce a film and a book

    about the expedition, and the team will deliver lectures across Indonesia and

    the UK.

    PROTECTING THE ENVIRONMENT - BUILDING BRIDGES - EMPOWERING PEOPLE

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    Where: Joloi River Headwaters

    Only accessible by 3 person canoe, or cis, the headwaters of the Joloi River, in the Murung Raya

    province of Central Kalimantan, are so remote they remain unexplored, untouched, and unstudied.

    Borneo in SE Asia is the third largest island in the world, and is

    split between Indonesia in the south, and Malaysia and Brunei

    in the North. Indonesians know the island as Kalimantan, and

    this is where we will be heading.

    We will travel upriver from Banjarmasin on the south coast to

    the geographical centre of the island. This is one of the great

    river journeysof the world, and might take up to 9 days withall our supplies on progressively smaller boats, stopping at

    villages along the way to get our papers signed.

    The expedition will begin the arduous journey west up the

    Joloi River, past the village of Naan, through logging camps,

    and penetrating deep into the virgin forest in the foothills of

    the Schwaner Mountains. We will navigate the upper river in

    tiny 3 person canoes powered by a petrol engine. The river is

    strewn with dangerous rapids, and many of these will be too

    difficult to cross so the team will have to carry the boat and their gear around them.

    We will create a base camp as far upriver as we can reach, and from here we will begin our study of the plants

    and animals that live out their private lives here. This will be our home for the next 8 or 9 weeks, making shortforays into the jungle for 2 or 3 days to extend our surveys.

    View of the Schwarner mountain range, taken during an aerial recce of the Joloi headwaters in spring 2010.

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    Why: Conserving the Forests

    Borneo is said to be themost bio-diverse place on earth. Rainforests once covered the entire island but less than

    half of it remains standing today, and the destruction continues at an ever-increasing pace.

    It is predicted that by the time the expedition team lands in Kalimantan (Indonesian Borneo) there will be nolowland rainforests left outside of protected areas. Logging for wood, paper, and increasingly for palm oil

    plantations is responsible for this habitat destruction. No non-protected upland rainforests will exist past 2020.

    Despite this destruction, the Bornean rainforest still provides habitat for 15,000 species of flowering plants, 3,000

    species of tree, 221mammal species, and 420 bird species. It is the only natural habitat for the endangered

    Bornean orang-utan, as well as sheltering threatened endemic species such as the Bornean clouded leopard,

    Asian pygmy elephant, Sumatran rhinoceros, and the Dayak fruit bat. In addition, over half a million indigenous

    people still rely on the rainforest for their survival.

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    Who: The Expedition Team

    Our team is young, dynamic, and passionate about exploring the world and protecting it for future generations.

    We are from a wide range of backgrounds, disciplines and countries. At least 4 members of the team will be from

    the University of Palangkaraya in Kalimantan these will be chosen during the recce trip in Feb/March.

    Martin Holland Expedition Leader and Production Manager

    A double graduate from Exeter and Falmouth Universities, Martin brings a

    broad range of skills and experience to the team. He attempted his first

    expedition at 18 with a solo effort to overland from the UK to Australia. Since

    then he has worked and travelled in over 30 countries in Africa, Asia, South

    America, Australasia, and Europe through his work with charitable

    organisations, including as an aid worker for international disaster relief

    charity Shelterbox. He is a photojournalist and filmmaker, and wrote his first

    book, Rodrigues: Paradise Lost? in 2009.

    Tim van Berkel Lead Researcher Small Mammals

    Tim started his degree in Natural-Environmental Sciences in 2001 at Utrecht,

    where he developed his interests in the living natural world. Tim put effort

    into finding research abroad for his thesis, and subsequently found himself

    doing research on lions in Cameroon at Leiden University. Due to this

    research his interest in the conservation of endangered mammals and

    especially the human-wildlife conflict further increased. Tim graduated from

    the University of Exeter with an MSc in Conservation and Biodiversity in 2009.

    Lara Rogers Assistant Lead Researcher - Primates

    Lara grew up in Hong Kong, although a concrete jungle she managed to find

    wildlife where ever she went. Lara worked at the Gibbon Rehabilitation

    Centre in Thailand and then went on to train and work as a Safari guide in

    South Africa. Lara has recently completed an MSc in Primate Conservation at

    Oxford Brookes University studying the Bengal slow loris in the Cardamom

    Mountains, Cambodia.

    Ian Blessley Base Camp Manager and Medical Officer - Birds

    After commissioning from the Royal Military Academy, Sandhurst in 2002 Ianjoined the 1st Battalion, The Green Howards. Since leaving school in 1998 Ian

    has been on expeditions to Pakistan, Nepal, Kenya, Tanzania, Belize

    and Guatamala, and has driven from the UK to Gambia across the Sahara ian

    has successfully summited a 7000m and 600m peak in Pakistan and three

    6000m Peaks, in Nepal and a 5000m Peak Tanzania. Ian also graduated from

    the University of Exeter with an MSc in Conservation and Biodiversity in 2009.

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    Dan Sargison Communications Officer

    Dan has been working professionally within IT for the past 9 years, and has

    experience in web design, problem solving, IT training, server management

    and teaching. Always up for a challenge, Dan likes to push himself and try

    new things which in the last few years have included getting into new sports

    like spearfishing, skydiving, bodyboarding, and climbing mountains for

    charity.

    James Harwood Cameraman and Photographer

    After working as a mechanic for 15 years something had to give! James

    applied to the University College Falmouth to study Marine and Natural

    History Photography in 2008, finally following his dreams and ambitions of

    becoming a successful wildlife photographer. This Degree has given him the

    chance to pursue his two main passions, the Natural world and photography.

    Russell Goodchild Researcher Assistant Reptiles and Amphibians

    Russell has spent as much time as possible outdoors on various adventuresup mountains, in woods and on water. Graduating in 2008 with a BSc from

    Plymouth university in Environmental science; Biodiversity and Conservation,

    he has spent time living in Italy, teaching in a school, volunteering with the

    RSPB and catching reptiles and amphibians for a consultancy, although his

    first love is spiders and insects.

    Holli Kilburn Research Assistant Canopy Access

    Holli has spent the last ten years working around the world as a carpenter

    and after a winter of discontent living in France she decided to throw herself

    into her true lifes passion Conservation. She completed a ConservationBiology degree in 2008, gaining a 1st with honors and went on to study

    research techniques in the rainforest of Honduras. After a course in scientific

    tree-climbing in Panama, Holli hopes to pursue a career in canopy research.

    Dale Mortiboys Research Assistant Reptile and Amphibians

    Dale's youth was spent chasing all manner of reptile across the New Forest

    whilst developing a strong love for nature. With his camera and notebook at

    the ready he has documented bats and herpetofauna on his travels across

    India, Fiji and Europe. Having graduated from Plymouth University in

    Environmental Science, Dale made his hobbies full time employment as anEcological consultant specialising in bats and herpetofauna.

    Indonesian Counterparts

    We will rely heavily on our Indonesiancounterparts to make this a successful

    and worthwhile expedition. We will therefore be supporting scientists from

    our sponsor, the Indonesian Institute of Sciences, and students from our

    partner university, the University of Planagkaraya in Central Kalimantan. Of

    course, we will also be hiring a small army of local guides and boatmen to

    support us and teach us about their rainforest home.

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    Adventure: Exploring the Unknown

    Because the region is so remote and inaccessible it is one of the few areas of Borneo that are still undisturbed by

    man, meaning that it is incredibly rich in wildlife. Rare and endangered species such as the clouded leopard,

    proboscis monkey, and the sun bear inhabit the region.

    52 new species have been discovered in Borneo in the past 5 years alone. The Joloi River headwaters have never

    before been studied, so the team stands a chance ofdiscovering species that are as yet unknown to science.

    Cambridge professor Dr David Chivers is an expert in the region, and says that nobody knows who or what is up

    there!

    Lead Researcher, Tim van Berkel, during the recce (Copyright Martin Holland 2010)

    Stuart Chapman, former head of the WWF Heart of Borneo initiative said in relation to the discovery of so many

    new species that the more we look, the more we find. Meanwhile, MR expedition patron and BBC expedition

    presenter George McGavin has said that we will almost certainly find new species.

    The challenges the team will have to face in order to get anywhere to achieving their goals are immense. The

    reality of moving up a dangerous and unchartered river in a 20 strong team (including guides) with all of the

    research and camera gear, plus enough supplies to last over a thousand man-days, with a weight of around 4-5

    tonnes, is serious to say the least. Once this obstacle has been overcome, the team will have to compete with

    100% humidity and soaring temperatures as they attempt to conduct their research and capture these elusive

    creatures on camera.

    In the jungle, everything breaks down. If you still stand still for too long your body will literally start to rot from

    the feet up. Just keeping everything working and everybody healthy will be a continuous test of discipline.

    Keeping the team happy and functional will be an even greater trial.

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    Research: Protecting the Heart

    If we can prove the conservation value of this area through our research and highlight it through our media

    profile, we will have a good chance of ensuring that the as yet unspoiled Joloi headwaters remain intact.

    While we will survey plants, amphibians, reptiles, birds, small

    mammals, and primates, our research will focus on flagship species

    such as the endangered Bornean bay cat and flat-headed cat, the

    orang-utan, the vulnerable Sunda clouded leopard and marbled cat, the

    critically endangered Sumatran rhinoceros.

    Since wild cat species capture the imagination of the public so well,

    they have become important species for conservation. Proof that they

    roam the region would dramatically improve its conservation status.

    Only a handful of observations and camera recordings of two of those cat species exist. The

    Endangered flat-headed cat and the Endangered and endemic Bornean bay cat, which are

    two ofthe least studied cat species in the world. We hope to have 50 camera traps set

    up to try to record these elusive creatures as they stalk the forest.

    The Small Cat Conservation Alliance is very interested in this research in the hope that

    we will find an area of high conservation value to allow a severely overdue in-depth

    study on these species and threats to their existence.

    We are working closely with the WWF who will use our research to better promote

    and manage the Heart of Borneo national park. The WWF has also listed the area as

    having high potential for orang-utan release, so our research could also aid the survival

    of one of the best loved animals on the planet.

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    Interactive Multimedia: Sharing the Journey

    The Murung Raya Expedition will be a truly unique jungle

    expedition in the way that the team will use satellite technology

    and the internet to take people from all over the world with

    them on the journey.

    We will be creating an online narrative of short videos in the

    run up to the expedition, introducing the team and going

    through the challenges of planning an expedition of this scale.

    We will continue to upload these videos 2 or 3 times a week

    throughout the expedition. The University of Exeter have kindly

    donated the funds to facilitate this.

    The videos will be short and entertaining, focusing on the

    characters within the expedition team, and hooking people in to

    the personal storylines.

    The main aim is to keep people interested and coming back to

    the site to learn more about the environment and how to

    protect it. To do that we aim to create a style that mixes the

    action ofBear Grylls with the realism ofBruce Parry and the

    authority ofSir David Attenborough.

    These videos will be hosted on our site and a number of others. In this way, anyone will be able to watch the daily

    trials of the expedition team, share our discoveries, and ask questions or make suggestions. We will even hostsome live conferences with the Natural History Museumand a few lucky schools and groups!

    When we come back we will turn our footage into a three part documentary for television broadcast. We also

    have a dedicated wildlife photographer on the team, and his photographs along with those of the rest of the

    team will be used in exhibitions, lectures, and to illustrate the resulting book.

    Copyright Ed Stafford

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    Education Project: Inspiring a Generation

    Imagine the experience of having a face to face conversation with an explorer in one of the most

    remote places on earth. What would your children ask?

    Knowledge is power, which makes education the most important tool conservationists have at their disposal. Ourexpedition will make subjects like deforestation, climate change, biology, and citizenship come to life through

    interactive and multimedia experiences.

    Schools

    We hope to make teachers lives easier by providing resources and lesson plans for a

    range of subjects and key stages. Using the expedition as a real life case study that is

    happening at the time, and allowing the children to interact in real-time with the team,

    will help to teach these subjects in an exciting and memorable way.

    We are working with the Princes Rainforest Project, RGS, WWF, ARKive, and the British

    Council to develop and promote these resources. We aim to partner with at least 100 schools in the UK and

    abroad, and hopefully many more. We will deliver talks to as many of these schools as we can before and after

    the expedition either in person or via web link.

    Cubs, Scouts, Girl Guides, & CadetsThere are now HoBP resource packs to help cubs and scouts achieve their

    Global Challenge Badge by getting involved in the Heart of Borneo Project.

    This is a great way to get young people excited about the world around

    them, and by working with Indonesian Scouts as well, we can link children

    who share the same interests, but who come from two very different

    countries.

    Interactive Events

    The Murung Raya Expedition is set to become the first expedition to host

    question and answer sessions via sat-link with families visiting the NaturalHistory Museum in London, as part of the museums Nature Live program.

    We are in talks with a number of other institutions hoping to run similar

    sessions with us, including museums, zoos, venues, and festivals.

    Linking Communities

    By collaborating with the British Council and the WWF in Indonesia, we hope

    to provide schools and youth groups in our host country the same

    educational experiences, resources, lesson plans, and interaction with the

    team all in Indonesian. This will also allow us to create links between UK

    and Indonesian children and communities.

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    Information for Sponsors

    Every member of the team is making a personal contribution of up to 3000 to the cost of the expedition, and is

    trying to raise a further donations by doing sponsored events, but we still have a lot offunds to raise and

    equipment to source. There are a number of ways that businesses, groups and individuals can help make the

    Murung Raya Expedition a success, and there are many benefits to be gained from doing so. We have so farraised some 60,000 of our 70,000 target.

    As the global economic situation continues to improve, we are finding that many companies are beginning to

    return to business as usual in PR and advertising, which is why we have gone to such great lengths to ensure that

    we can deliver the sort ofexposure our sponsors would expect in return for their support.

    PR Strategy

    We have a dedicated PR team working with us. Our PR strategy involves a mix of coverage in traditional print

    media through press releases and authored articles; exposure in specialist magazines and supplements;

    interviews on radio and television; and viral marketing online.

    National Coverage

    The Guardian will be serialising our expedition on their website, with weekly updates following the progress of

    the team using the multimedia we send back. A number of UK magazines, including Walk, Outdoor Adventure

    Guide and Real Travel/Trek and Mountain will be covering us in one of their summer editions, with many more

    stating their interest. We are in talks with some leadingTV channels in both the UK and Indonesia about weekly

    coverage using exclusivereports from the jungle, and are offering the same opportunity to regional news

    channels.

    Social Networks and Affiliation

    Through our sponsors, partners, and affiliates, we will have sustained, dedicated, and in depth exposure tomillions of people around the world. The RGS, WWF, Princes Rainforest Project, Natural History Museum,

    ARKive, British Council, World Scout Association, and the University of Exeter and University College Falmouth all

    have huge numbers of people following their Facebook and Twitter accounts, and reading the online and print

    material on a regular basis. This will drive an enormous amount oftraffic to our website and our sponsors.

    Embedded Reporters & Celebrities in the Jungle

    We have the ability to fly people to within two days river travel of our

    expedition base camp, at affordable cost. We are in talks with a number of

    news stations and publications to make the most of the opportunity to send

    reporters into the field to tell our story. This is being picked up on particularly

    well in Indonesia.

    We are also in talks with some well known celebrities about the possibility of

    visiting the base camp. Ideas so far are to broadcast a gig or comedy session

    from the base camp onto the web, live, generating unprecedented coverage for an expedition.

    Making use of our Multimedia

    We will be producing high quality multimedia and will be sending this back weekly. Our UK team will edit this into

    newsworthy segments and end it out to the press. The British media is crying out for ready-made stories, and the

    ability to have live discussions with reporters is something which has been taken up regionally already.

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    Press Coverage

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    Events and Promotions

    Were an innovative bunch at the Heart of Borneo Project: Borneo Brew is a unique fundraising idea in the

    expedition world. Every expedition worth the name is planned in the dark recesses of a local pub drinking real ale.

    As far as we know, we are the first expedition team in the world to be drinking our own commercial beer while

    planning our trip!

    Skinners Brewery support many local charities, but went one step further for Heart of Borneo project by creating

    Borneo Brew: delicious ale which is on sale around Cornwall and beyond, with a percentage of the profits going

    toward the expedition. We even managed to get the Royal Geographical Society to sell Borneo Brew at Explore

    09 and donate the profits to the expedition.

    The idea, the artwork, and the ability of our team to get our expedition, message and brand in front of large

    numbers of people on a regular basis is an example of the sort ofpublicity generation our sponsors can expect by

    getting involved.

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    Sponsorship Opportunities

    Major Sponsors

    We still have opportunities for a small number of companies,

    institutions, or individuals to become our major sponsors. In

    return for significant support the major sponsors will beguaranteed maximum exposure of their logos and products.

    The details of this sponsorship will be negotiated on a case by

    case basis, but might include banners at the base camp, logos on

    our boats or possibly even a float plane which we will charter,

    large logos on our homepage or a dedicated page showcasing

    your products.

    Funding

    Donations in kind are gratefully received cash is the only real form of currency where were headed. Its alwaysnice to know where your moneys going however: for example, the University of Exeter has sponsored the

    bandwidth we require to send media back from the field every few days. This is a crucial part of the project which

    is secured thanks to their kind support.

    We invite businesses, groups and individuals to sponsor an item of kit or a service. You may like to sponsor a

    team members first aid training, or to purchase a camera trap in the hope that yours will be the one to capture

    the elusive clouded leopard or Sumatran rhino!

    Equipment

    A cheap way to sponsor Heart of Borneo Project is to donate or

    loan an item of necessary kit that your company produces or

    owns. Livewire, Paramo, DD Hammocks, Craghoppers, and

    Aquapac have already taken up this opportunity..

    This is the ultimate in product placement, gives your business

    the best opportunities for exposure throughout the expedition,

    and is one of the toughest testing grounds on the planet for

    your gear. Can your laptops withstand regular use in 100%

    humidity for 12 weeks? Well find out for you, and if they make

    the grade youll be boasting about it for years!

    Services

    From training to insurance, flights and excess baggage to Indonesian lessons, there are a number of ways to

    sponsor Heart of Borneo Project at minimal to zero cost if you are a service provider. Our budget includes some

    large areas of cost which could be reduced by the generous support of such service providers, and in return the

    same exposure would be guaranteed as for those companies who have donated equipment.

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    Sponsorship Packages

    Through the expeditions exposure, our sponsors and partners are supporting and associating themselves with an

    innovative, youthful, and technologically sophisticated research expedition aimed at dealing with one of the

    most important and popular causes of the day destruction and deforestation of the worlds rainforests. Our

    community project is helping to empower some of the half a million indigenous people living in Borneos forests,

    while our educational project brings all of these aspects together in a way that no expedition has attempted

    before. Our offers to potential sponsors in return for their support are outlined below.

    Gold Package (One Opportunity) - 5,000

    We will reserve this package for one sponsor only. As well as incorporating the benefits of Bronze and Silver

    packages, the Gold Package Sponsor will be guaranteed the exclusive rights to the following benefits:

    Brand recognition in the expedition title (eg: Heart of Borneo Project sponsored by [Your Company]) Brand recognition in the expedition logo Brand recognition in the title of our Nature Live series with the Natural History Museum Major brand recognition in all published materials (eg: multimedia released to press) as far as reasonably

    possible (eg: logos on team members clothing, equipment, and around base camp)

    Wherever multiple brand recognition occurs, Gold Package Sponsor will appear first and largest Major branding of intro and outro sequences of all movies used on our website and in our Nature Live

    series with the Natural History Museum, and NatGeo Adventure Channel.

    Specific statement of gratitude in all interviews, press releases, and external communications Video dedicated to thanking and endorsing sponsor on our website, with direct link from homepage Opportunity for live video link-up between company employees and expedition team during expedition

    Opportunity for company representative to visit Base Camp during expedition

    Silver Package (3 Opportunities Remaining) - 2,500

    Brand recognition in all published materials (eg: multimedia released to press) as far as reasonablypossible (eg: logos on team members clothing, equipment, and around base camp)

    Wherever multiple brand recognition occurs, Silver Package Sponsors will appear before, and larger than,Bronze Package Sponsors

    Branding of intro and outro sequence of all movies used on our website and in our Nature Live series withthe Natural History Museum, and NatGeo Adventure Channel.

    Link to Sponsor website direct from our homepage Opportunity for live voice link-up between company employees and expedition team during expedition Expedition Leader to give presentation to company employees on return

    Bronze Package (Multiple Opportunities) - 500

    Brand recognition in most published materials (eg: multimedia released to press) as far as reasonablypossible (eg: logos on team members clothing, equipment, and around base camp)

    Branding of outro sequence of all movies used on our website and in our Nature Live series with theNatural History Museum, and NatGeo Adventure Channel.

    Link to sponsor website direct from Partners Page of our website Expedition team member(s) to give presentation to company employees on return

  • 8/8/2019 Murung Raya Expedition Brochure Oct 2010

    19/19

    Naming Opportunities

    Our Base Camp has already been snapped up well be building and working from Camp Foyle for the duration of

    our expedition thanks to a generous donation from Christopher and Catherine Foyle of Foyles Bookshops. Camp

    Foyle will be the deepest research site inside the Indonesian Heart of Borneo rainforest.

    We invite companies and individuals to sponsor various parts of the expedition in return for the opportunity to

    name that element after themselves, a loved one, or their business. The top prize is the opportunity to name a

    species if we happen to discover something new!

    Name a New Species - 5,000

    It is highly possible, some might even say likely, that we will discover a new species during our expedition. On a

    recent 2 month expedition to Papua New Guinea, a research team discovered 200 new species! The difficulty will

    come in proving that something is indeed new to science, but with the cooperation of our Indonesian science

    counterparts at LIPI this should be possible. For a donation of 5,000 we will hand over the rights to name that

    species to you or your business. Not many people can say they have a species named after them!

    Name the Schwarner Mountain Crossing Trail - 2,500

    We will attempt a crossing of the Schwarner mountain range that separates Central and West Kalimantan, and

    represent the major watershed of the island. This will be a major event in the expedition and will generate a lot of

    attention and be referenced to a great deal. Its an excellent sponsorship opportunity.

    Sponsor our Camp Boat - 1,000

    Our boat, a 3 person canoe rented from a local village, will be used daily as our primary mode of transport

    between research sites and for resupply of we need to make trips down to nearby indigenous villages. It will be a

    feature of our expedition and will be referenced to a great deal. Imagine our team rushing down to the Skinner

    in the early morning mist to follow the calls of a troop of gibbons.

    Name one of our Camp Huts - 500 (3 available)

    We will have 3 huts at camp suitable for sponsorship, including a lab, a dining area, and sleeping quarters. Similar

    to Camp Foyle, our huts could carry names such as the Winser Lab, or the Dyson Mess Hall. Once again these will

    be a feature of the expedition and will be made reference to regularly.

    Sponsor a Camera Trap - 250 (30 available)

    Our camera traps will be stationed along trails in the forest so as to be best placed to photograph or film animals

    such as the clouded leopard, bay cat, sun bear, or even the pygmy elephant. Your camera trap could be the one

    which proves the existence of one of these rare species in this area of rainforest. Apart from that excitement,

    well also make prints of the best pictures that your camera trap takes and present them to you on our return.

    Sponsors a Transect - 100 (24 available)

    Most of our research will be done along transects, or paths through the forest. Well have 24 of these and will

    name them after people or businesses. When discoveries are made they will be referenced to in terms of the

    transect that the researcher happened to be walking: I saw 2 orangutans on the Tenison Transect today!