Mumbai’s in bus branding options

YAHOO MEDIA SOLUTIONS

Slots and Rate Card for LCD Slots and Rate Card for LCD Screens Screens

SecondsSeconds 1010

Screened after (Minutes)Screened after (Minutes) 3030

Spots in an hourSpots in an hour 22

Effective screening hours Effective screening hours (6.30am to10.30pm)(6.30am to10.30pm) 1616

Spots in a daySpots in a day 3232

Spots in a monthSpots in a month 960960

Rates per spot (A/c, / Non A/c) (in Rates per spot (A/c, / Non A/c) (in Rs.)Rs.) 5.00/ 3.005.00/ 3.00

BEST SEAT BACK BRANDINGBEST SEAT BACK BRANDING

BEST SEAT BACK BRANDINGBEST SEAT BACK BRANDING

BEST SEAT BACK BRANDINGBEST SEAT BACK BRANDING

Why Transit Media ?Why Transit Media ?

Mumbai's 88 % of people travel through public transport

Around 60 lakh passengers traveling daily

Around 4699 buses

With an average time of 28 mins per commuter

Our Cutting Edge Our Cutting Edge TechnologiesTechnologies

• Locates a vehicle's position Locates a vehicle's position and displays the vehicle's and displays the vehicle's position in real time.position in real time.

• Identify the next coming Identify the next coming stop & announce it inside stop & announce it inside the bus.the bus.

• Indentify the area and play Indentify the area and play communication or communication or Advertisement specific to Advertisement specific to the area.the area.

• Mark key areas and play Mark key areas and play your communication in the your communication in the buses which pass by those buses which pass by those areaarea

Our Cutting Edge Our Cutting Edge TechnologiesTechnologies

• Enables to play Live Enables to play Live NEWS. Stock updates, NEWS. Stock updates, Announcements, Announcements, immediately on the immediately on the screen.screen.

• Change your Change your communication at any communication at any point of time with on a point of time with on a live panel.live panel.

• Proof of play bus wise, Proof of play bus wise, date wise and area wise.date wise and area wise.

Our Cutting Edge Our Cutting Edge TechnologiesTechnologies

• Builds interactivity with Builds interactivity with passengers via their passengers via their mobile devices.mobile devices.

• Push your company Push your company offers, images, offers, images, catalogue, applications catalogue, applications to passengers inside the to passengers inside the bus.bus.

• Huge opportunity in Huge opportunity in engaging the engaging the passengers via passengers via Bluetooth.Bluetooth.

Our Cutting Edge Our Cutting Edge TechnologiesTechnologies

•PISPIS•Passenger Passenger

Info SystemsInfo Systems

• Empower passengers with Empower passengers with display of next stop display of next stop information.information.

• Improve the reliability of Improve the reliability of service.service.

• Monitoring of Bus Speeds, Monitoring of Bus Speeds, Bunching, Stoppages, etc by Bunching, Stoppages, etc by Control RoomsControl Rooms

• Precise arrival time Precise arrival time computation based on real-computation based on real-time data.time data.

• Various modes of information Various modes of information accessibility (SMS, internet accessibility (SMS, internet portals and LED displays)portals and LED displays)

• Registered passengers can Registered passengers can receive alerts on their mobile receive alerts on their mobile phonesphones

BEST AC BUS LCD BEST AC BUS LCD FRAME BRANDINGFRAME BRANDING

Rate Card for Static Rate Card for Static PropertiesProperties

Seat Backs (Rs. /Bus/Month)Seat Backs (Rs. /Bus/Month) 10,00010,000

Screen Wraps (Rs. /Bus/Month,2 Screen Wraps (Rs. /Bus/Month,2 screens)screens) 7,0007,000

Note:Printing & Installation additional @ Rs. 1000/- per bus.Service Taxes charged additional

Our Content Associations..Our Content Associations..

Tarla DalalExpert Chef

Bejan DaruwalaAstrologer Komal Nahta

Film Analyst

MAD series from POGO

Our In house Content...Our In house Content...

Target AudienceTarget Audience

The Commuters constitute school children, College Students, Office going people and also the Elderly.

AC Buses

•Middle Class

•Upper Middle Class

•And some percentage of Higher class

AC Buses

•Middle Class

•Upper Middle Class

•And some percentage of Higher class

Non AC Class

•Lower Class

•Middle Class

•Upper Middle Class.

Non AC Class

•Lower Class

•Middle Class

•Upper Middle Class.

Socio Economic Strata of Socio Economic Strata of BEST Commuters BEST Commuters

Demographic Profile of BEST Demographic Profile of BEST Commuters Commuters

Our Clients

• For Advertise contact:For Advertise contact:

• Yahoo Media SolutionsYahoo Media Solutions• 215/217, Below Hira Hotel, Near Girguam Church, 215/217, Below Hira Hotel, Near Girguam Church, • Mumbai – 400004 Mumbai – 400004

• Mr. Nitin Kanungo (Director)Mr. Nitin Kanungo (Director)• +919820355088 Email: nitin.kanungo@yahoo.com+919820355088 Email: nitin.kanungo@yahoo.com

• Mr. Atul Bothra (Director)Mr. Atul Bothra (Director)• +919892130077 Email : bothra.atul@yahoo.com+919892130077 Email : bothra.atul@yahoo.com

• Mr. Manish Shetye (Manager – Sales) -Mr. Manish Shetye (Manager – Sales) -• + 919820221117 Email : manishshetye@yahoo.co.in+ 919820221117 Email : manishshetye@yahoo.co.in

• Board line: 022 49111999Board line: 022 49111999

YAHOO MEDIA SOLUTIONS

See you on board soon