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MULTIPROFESSIONAL CAREINTEGRATION CHALLENGES

AHED - Advanced Health EducationRua Manuel Joaquim Avelar, 118 - Piso 22750 - 421 Cascais

phone +351 911 191 954

info@ahed.pt >> ahed.pt

Learn how to design a stroke awareness campaign.

Discuss targeted community interventions in stroke.

Understand the importance of new apps in the prevention of stroke.

Learn teaching strategies to the general population.

Understand the need of different aproaches in rural and urban communities.

Development of verbal and non-verbal communication skills for a effective communication in media.

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ADMISSION CRITERIA> MD Degree

MAX. ATTENDEES> Morning Sessions : 24> Afternoon sessions: 6

TARGET AUDIENCEStroke Physicians and Residents (Neurology, Internal Medicine, Rehabilitation)

ATTENDANCE REQUIREMENTS100% attendance is mandatory for issuing attendance certificate and CME credits and/or ECTS

COURSE COORDINATOR >> Miguel Viana Baptista, MD, PhD

COURSE PRESENTATIONThis focused one day workshop will tackle stroke community related topics and foster discussion on emerging opportunities to raise awareness of stroke in the general population.

It will be composed by two independent sections: Morning plenarium with five faculty sessions and one practical media training session in the afternoon.

Students may apply only to the morning sessions (theoretical) or to a whole day course with both theory and practice (please note that for the morning session there will be 24 available places and for the afternoon session only 6, due to the fact that students will have to practice in front of the camera twice, allowing comments from the faculty and a dedicated session in between). Morning sessions will address Stroke Community-Targeted Interventions, stroke awareness campaigns, teaching stroke oportunities, Stroke Prevention Apps. A focused discussion allowing awareness on differences in urban versus rural communities will also take place.

Afternoon sessions will focus on media training, with an expert on communication, and students will have the oportunity to perform in front of a camera, review the performance commented by comunication and stroke experts, learn on different techniques of communication and repeat the performance in the end. The main objective of the afternoon sessions is to learn how to prepare the communication strategy.

The way we communicate is a key element of persuasion and decision making, and determinant for the acquisition of new behaviors in Health. Communicating effectively in Health education and public health promotion in a media context requires a clear and reliable message, which clarifies the public and combats misinformation in nowadays huge flow of news. Communication and perception of credibility of medical doctors in the media is essential for the adoption of new health behaviors by population, and for the strengthening of confidence in the medical profession by public opinion. To achieve this effectiveness, it is necessary to PREPARE the communication strategy with the media according to the intended goals. Preparing means understanding how the media works and its constraints, defining messages, training speech and communication techniques: both verbal and non-verbal aspects.

This course will allow each participant to deepen their self-knowledge in verbal and non-verbal communication skills, enhance the effectiveness of their media interventions and develop the basic skills for good communication in the media.

LEARNING OBJECTIVES >> KNOWLEDGE AND SKILLS TO D EVELOP

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> MORNING SESSIONS - 8:30 am-12:30 pm

> Overview of targeted interventions

> Raising awareness campaigns

> Teaching stroke to the general population

> Stroke prevention - New apps: The Stoke Riskometer

> Community interventions in Stroke - Urban versus Rural

> AFTERNOON SESSION 1:00 pm - 7:00 pm

> Communication with the media

> Advantages, needs and constraints of the media.

> Understanding the journalist -Different social media: TV, radio, press and online.

> How to prepare and plan content

> How to achieve a balance between a language scientifically rigorous and an understandable speech by the public

> How to build an impactful and credible intervention

> Contribution of non-verbal elements of communication

> Interview training “in the studio”

> Autoscopy

> Practical exercises in verbal and non-verbal communication.

> Individual guidelines to optimize communication skills in the media.

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AGENDA

2021 / JULY

JUL 5TH

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DURATION >> 10 HOURS

> Miguel Viana Baptista MD, PhD> Robert Mikulik, MD, PhD> João Pedro Marto, MD> Paola Santalucia, MD, PhD

> Manuel Correia, MD, PhD > Ana Isabel Ferreira, MSc, PhD Candidate> Augusto Madureira, Journalist> Joana Refêga , Journalist

FACULTY

PRICE >> Morning Sessions 300 € Morning + Afternoon Sessions 950€

INCLUSIONS AND EXCLUSIONS IN PRICEThe price published for each course includes teaching fees, space rental, certificate of attendance, and materials used during the course. The price of the course doesn’t include hotel accommodation, lunches, and dinners on course days, nor any other items unless specifically mentioned. Prices of courses published by AHED are exempted of VAT. Other items priced by AHED apart from courses may however include VAT.

APPLICATION, ADMISSION AND REGISTRATIONWhen applying for a course at AHED – Advanced Health Education, the applicant subjects personal and professional data that will be verified and assessed to check that admission criteria for that specific program are met. Once an application is approved, registration in the course is admitted and will require payment of the price published for the course.

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- 100 € for courses priced above 1000 €- 50 € for courses priced below equal to 1000 €Application fees are non-refundable.

COURSE REGISTRATION FEESThe registration stage is considered completed when the total price of the course is received by AHED.

PAYMENT OPTIONS Payment options for application and registration include credit card (Visa, MasterCard), wire transfer in Euro, and Multibanco.

EARLY BIRDApplication fees will be discounted from the course price for registrations completed 90 calendar days before the date of the course.

For additional information, please go to in Terms and Conditions at ahed.pt

APPLICATION DEADLINE >> JULY 2ND 2021

INSTITUTIONAL PARTNERSHIPS

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APPLICATION FEES Application fees are as follows:

SCIENTIFIC PARTNERSHIPS