2011 – 2012

Advertising MultiMediA Portfolio

Connecting you customers…

with

tbrnews.com

The Community Newspaper of the Beach Cities

pvnews.com

presstelegram.com

impactousa.com

dailybreeze.com

2January 2012

Source: 2010 Claritas iMark

COMPANY

Jack Klunder PresidentLos Angeles News Group

2 June 2011

Source: 2010 Claritas iMark

COMPANY

Jack KlunderPublisherSouth Bay Group

Jim ShawVice President of Advertising

South Bay Group

Long Beach Airport

LAX

Los Angeles County

Orange County

We are pleased to launch this multimedia portfolio for 2011-2012. This is another step in the journey our company has taken in exploring and developing solutions to increase audiences and connect with customers in a high-tech world. We continue to address the changing media marketplace with new products and innovation across digital and print platforms. The multimedia portfolio demonstrates that as the world has changed, so have we: Today we are a broad-based media and information company that can deliver audiences for your product and service offerings.

Customers want local news and information. Whether they get that information in the newspaper, online, via email, text, social media, or on their mobile device, we are there as the link between your business and our audiences. It is an engagement that creates a partnership for your success.

OUR MARKET Square Miles: 294 Population: 2,401,313Households: 758,241Average Household Income: $79,314Median Age: 34 yearsAnnual Consumer Expenditures: $40.1 Billion

Paul IngegneriVice President of Advertising

South Bay/Long Beach Group

Long Beach Airport

LAX

Los Angeles County

Orange County

We are pleased to launch this multimedia portfolio for 2011-2012. This is another step in the journey our company has taken in exploring and developing solutions to increase audiences and connect with customers in a high-tech world. We continue to address the changing media marketplace with new products and innovation across digital and print platforms. The multimedia portfolio demonstrates that as the world has changed, so have we: Today we are a broad-based media and information company that can deliver audiences for your product and service offerings.

Customers want local news and information. Whether they get that information in the newspaper, online, via email, text, social media, or on their mobile device, we are there as the link between your business and our audiences. It is an engagement that creates a partnership for your success.

OUR MARKET Square Miles: 294 Population: 2,401,313Households: 758,241Average Household Income: $79,314Median Age: 34 yearsAnnual Consumer Expenditures: $40.1 Billion

3January 2012

daily Breeze Press-telegramMale / Female 50% / 50% 50% / 50%Median Age 51 years 49 yearsEmployed* 60% 59%Retired / Homemaker 26% 28.5%Married 54% 54%College Educated (1+ year) 69% 56%White (Race) 77.5% 78.5%Black/African American (Race) 13% 11%Asian/Other (Race) 10% 11%Hispanic (Ethnicity) 24% 35%

HouseHold

Average Household (HH) Size 3.1 members 3.3 membersChildren in the Household 32% 34%Average HH Income $90,093 $79,745HH with incomes of $100k+ 13% 10%Homeowners 65% 61%

DEMOGRAPHICS

*includes full or part-time employment.

The e-ediTioneAsY to use - Page by page, the audience just clicks on an article or ad to enlarge. - Easy to search, print, email and text. - Downloadable to: - PDF - RSS feeds to consumer’s mobile device/PDA.

PersonAlized - Easily view every section of the newspaper online. - Shown page by page, as they appear in the print edition. - Or can receive by text only. - Can be translated into 12 languages instantly. - Audio service reads stories and advertisements aloud to consumers.

interACtive - Click on any URL and be taken directly to the advertiser’s website. - Include an email address for prospective clients to click and contact you.

REACH dAilY BreezeintegrAted WeeKlY reACH:442,339

PReSS-TeLeGRAMintegrAted WeeKlY reACH:489,999

Source: 2011 Scarborough Research Release 1. Base: L.A. DMA adults age 18+. Note: Weekly Integrated Audience = 5 daily + 1 Sunday (Print reach) + past 7 days (Online reach).

AudienCe

4January 2012

WeeKlY feAtures

daily Breeze

daily Breeze daily Breeze & Press-telegram

impacto usA

This section is a must for those selling or buying real estate in the South Bay.

Press-telegram the Beach reporter Palos verdes Peninsula news

& fitness issues. Reach an audience interested in healthy lifestyles.

communities of El Segundo, Manhattan Beach, Hermosa Beach and Redondo Beach.

communities of Palos Verdes Estates, Rancho Palos Verdes, Rolling Hills and Rolling Hills Estates.

daily Breeze Press-telegram

Preview brings a look at activities in the week ahead, including local live music and book-related happenings. With colorful entertainment features and previews, along with great escapes, a travel page, it is the perfect Sunday read.

Biz Monday is the place to reach movers and shakers. We showcase local business news including features, details about new businesses, weekly calendar of events at the Long Beach Convention Center and financial advice columns.

Our weekly reader Page showcases photos and news submitted by the community.

Our local page is focused on education with features on schools, scholarship information, awards and columns written by local college students.

Our weekly news Quiz tests the knowledge of our audience on what’s happening in the South Bay.

take out is published every day and is one of our most popular audience pages. Each day brings dozens of community event listings and tips about the South Bay.

Our food section showcases news about nutrition, wine and recipes. The Daily Breeze features the Recipe Request column helping readers connect over ways to replicate loved dishes. The Press-Telegram features a local restaurant review by noted reviewer Merrill Shindler.

Healthbeat updates on the latest trends in wellness and features articles on heath

Cheers, a special advertising section, targets audiences who fill up our

Weekly community publication providing hyper-local coverage of the beach

Weekly community publication providing hyper-local coverage of the Palos Verdes Peninsula

Our spanish-language weekly community publication is home delivered to high density Hispanic neighborhoods across Los Angeles and San Bernardino counties. Reach the fastest growing population in the Los Angeles area easily and effectively.

Kick off your Weekend by including your advertising message in a section focused on all the fun things to do Friday through Sunday. Celebrity stories and entertainment news with large, colorful photos make this section a great leisure planning guide.

Our Home guide is a full color section letting buyers, sellers and dreamers know what’s going on in the South Bay real estate market. We track local sales and prices, map dozens of open houses, peek inside high-end listings, profile local experts and explore the

pros and cons of area neighborhoods.

Home + garden provides features and advice for those who love to dig into home improvements. This is your chance to reach consumers feathering their nest.

The faith page in our Main news section helps those looking to plan their Sunday worship plans. In the Daily Breeze, popular columnist Adell Shay writes about ethics and finding life’s meaning.

community restaurants, bars, theaters and other entertainment venues. It’s a must for anyone making plans to go out on the town.

daily Breeze & Press-telegram

daily Breeze & Press-telegram

daily Breeze & Press-telegram

daily Breeze & Press-telegram

daily Breeze & Press-telegram

Crime and Courts runs Tuesday - Saturday and pulls together some of our best read features onto one page: - A map and crime blotter from a different local city each day - Local law enforcements “most wanted” - Tips on how to keep yourself safe - Columnist Ron Sokol’s legal advice column runs on Tuesdays

Prep tuesday in sports covers local high school athletics including

“Athletes of The Week” and a list of must-see games. Perfect to reach younger audiences, parents and community invested alumni.

Mo

ntu

estH

urs

fri

sAt

sun

Wed

5January 2012

digitAl Advertising

WHEN IT COMES TO DIGITAL ONLINE ADVERTISING THE SKy IS THE LIMIT From complete site-takeovers to fun, eye catching pencil ads or dynamic video anything is possible.

So be bold and get users talking about your business.

Additional rich media opportunities available. Please speak with your Multimedia Account Executive for more information.

AdditionAl online digitAl Advertising oPPortunities: - ConTeSTS

- RiCh MediA - Online Video - Floating Ads - Peel Backs

- SPeCiALized RequeSTS

Rotating Box

ADS ROTATE EVERy 10 SECONDS TO MAXIMIzE yOUR ADVERTISING DOLLAR.

Big Box

PLACED IN EyE CATCHING POSITIONS ON OUR homepages, section fronts and in-articles.

Pencil Ad

HIGHLy VISIBLE HOMEPAGE EXPOSURE.

Skyscraper & Leaderboard

SKySCRAPER ADS ARE STRATEGICALLy POSITIONED NEAR WEBPAGE CONTENT.

LEADERBOARDS APPEAR PROMINENTLy ON ALL WEBSITE PAGES.

6January 2012

digitAl Advertising

deliver tHe rigHt MessAge, to tHe rigHt user, At tHe rigHt tiMe.

BEHAVIORAL TARGETINGReady to place your ad in front of consumers already interested in the products you sell? Through our partnership with yahoo! the South Bay/Long Beach Group can help you do just that.

As users travel the Internet, yahoo! is able to learn more about them, tracking movements and categorizing their interests and behavior.BEHAVIORAL TARGETED ADVERTISING:

- Is delivered based on established online tendencies.

- Allows you to target consumers based on their interests.

- Helps to deliver consumers interested in what you

are selling.

- Reaches consumers more likely to be receptive to

your message.

GEOGRAPHIC TARGETINGThe Los Angeles Market is a big place both geographically and online. Help your message stand out from the crowd!

yahoo! Geographic Targeting offers advertisers a platform specifically designed to reach only locally relevant audiences.

GEOGRAPHICALLy TARGETED ADVERTISING:

- Accurately targets consumers based on where they live and work.

- Delivers your advertising message with pinpoint precision to your best targets.

- Advertises to select zIP code clusters to place your message in front of high value consumers where they work and play.

MAKe Your iMPressions Count!

Long Beach Airport

LAX

Los Angeles County

Orange County

7January 2012

digitAl Advertising

E-MAIL BLASTS MOBILE

e-mail Blasts ARE TARGETED, AFFORDABLE AND RESULTS DRIVEN - Ideally suited for actionable,

call-to-action or time sensitive advertising.

- Provides the ability to target specific, individual recipients.

- Customizable message delivery timelines.

- Easily tracked and measured campaigns.

- Affordable and effective reach.

MOBILE MARKETING IS A HIGHLy PERSONAL AND CUSTOMIzEABLE MEDIA CHANNEL - Dedicated advertising positions on our

mobile sites.

- Custom built landing pages directing customers straight to you.

- Multiple call-to-action choices to connect you with potential customers.

- Easily tracked and measured campaigns.

- Affordable and effective reach.

TARGET CONSUMERS ON THE GO WITH MOBILE

AND TABLET APPS

SOUTH BAy/LONG BEACH GROUP OFFERINGS:

- Startup screen sponsorship - Navigation Bar advertising - Free classified advertising through

SoCal2Go App

APPSMobile Web Sites -Online Display:

320 x 53 -Mobile banners ads offer 100% SOV positioning on smart phones. Starting at $15 CPM

Mobile Site Avg. MPVm.dailynews.com 200,000m.presstelegram.com 100,000m.dailybreeze.com 125,000m.whittierdailynews.com 100,000m.sgvtribune.com 250,000m.pasadenastarnews.com 50,000m.sbsun.com 150,000m.dailybulletin.com 100,000m.redlandsdailyfacts.com 12,000LANG TOTAL 1,087,000

Mobile Web Sites -Online Display:

320 x 53 -Mobile banners ads offer 100% SOV positioning on smart phones. Starting at $15 CPM

Mobile Site Avg. MPVm.dailynews.com 200,000m.presstelegram.com 100,000m.dailybreeze.com 125,000m.whittierdailynews.com 100,000m.sgvtribune.com 250,000m.pasadenastarnews.com 50,000m.sbsun.com 150,000m.dailybulletin.com 100,000m.redlandsdailyfacts.com 12,000LANG TOTAL 1,087,000

Mobile Web Sites -Online Display:

320 x 53 -Mobile banners ads offer 100% SOV positioning on smart phones. Starting at $15 CPM

Mobile Site Avg. MPVm.dailynews.com 200,000m.presstelegram.com 100,000m.dailybreeze.com 125,000m.whittierdailynews.com 100,000m.sgvtribune.com 250,000m.pasadenastarnews.com 50,000m.sbsun.com 150,000m.dailybulletin.com 100,000m.redlandsdailyfacts.com 12,000LANG TOTAL 1,087,000

The South Bay/Long Beach Group guarantees an 8%

open rate on e-mail marketing campaigns.

8January 2012

HisPAniC Advertising

Impacto USA is delivered at the block group level to households within the market zIP codes outlined on map.

IMPACTO USA PROVIDES ADVERTISERS AN EASy, EFFICIENT AND EFFECTIVE PLATFORM TO REACH THE FAST GROWING LOS ANGELES HISPANIC MARKET

Weekly publication available in print, online and on mobile devices.

Colorful, engaging and entertaining Spanish-language content.

Home delivered to select high density Hispanic neighborhoods across Los Angeles and San Bernardino counties.

Highly targeted print delivery to households at the sub-zIP code level:

- With an average household income of $45,000+. - Living within 5-miles of a major retail center.

impactousa.com

Ontario Intl Airport

Long Beach Airport

LAX

Los Angeles County

Orange County

Riverside County

San Bernardino County

9January 2012

STICKy NOTESHelP MAKe Your MessAge stiCK

WitH soutH BAY/long BeACH grouP reAders.

your message takes center stage when stuck on page one of the newspaper. These unique

ads offer immediate impact for your advertising message.

tAKe A fresH looK At todAY’s neWsPAPer Advertising

Additional print impact products such as uniquely shaped or placed ads also available. Please speak with your Multimedia Account executive for more information.

POLyBAGS

our suBsCriBers CAn’t HelP But see Your Advertising MessAge, Printed rigHt on tHe BAg tHeir neWsPAPer is delivered in.

- Eye catching advertising vehicle. - Ideal for branding, savings cards, free samples, discs and more.

SPADEAS

it’s A WrAP tHAt Puts Your Business first. Wrap the front page of our publications with your advertising message. Our print audience sees and interacts with your messaging even before they read the day’s front page news.

- High-profile piece. - Wraps around the front section of the newspaper. - Ad placement offers unavoidable visibility.

Print iMPACt ProduCts

10January 2012

WeeKlY PuBliCAtions

Source: 2011 Scarborough Research Release 1. Base: L.A. DMA adults age 18+.

From the shores of Manhattan Beach to the Palos Verdes Peninsula, our weekly community publications extend advertiser reach into some of the most desirable areas of the South Bay. The communities served by The Beach Reporter and Palos Verdes Peninsula News are among the most affluent in the Los Angeles area.

Serving the beach communities of El Segundo, Manhattan Beach,

Hermosa Beach and Redondo Beach since 1977.

- Distributed every Thursday

- Average household income of print audience: $112,971

Covering the Palos Verdes Peninsula communities of Palos Verdes Estates, Rancho Palos Verdes, Rolling Hills and Rolling Hills Estates since 1937.

- Distributed every Thursday - Average household income of print audience: $125,697

THE SOUTH BAy/LONG BEACH GROUP’S WeeKlY pUBlications reach a hYper-local AND AFFLUENT AUDIENCE.

PALOS VERDES PENINSULA NEWS

WeeKlY Print AudienCe60,391

THE BEACH REPORTER

WeeKlY Print AudienCe104,261

tbrnews.com pvnews.com

11January 2012

MAgAzines & sAturAtion Advertising

SATURATION ADVERTISINGMAGAzINES

WitH unMAtCHed reACH, flexiBilitY And tArgeting CAPABilities, redPluM is tHe Most effeCtive solution for Your MArKeting needs.

Combining the power of newspapers, the #1 source for insert response and Valassis, distributor of the most successful shared mail program in the country, the South Bay/Long Beach Group offers advertisers robust total market coverage.

flexiBilitY - Reduce waste by choosing only the neighborhoods you need. - Or saturate the entire market with your advertising message.

tArgeting - Precisely target for your business geographically,

demographically, or by trade area. - Target by zIP code or sub-zIP code level.

in-hoMe exPoSuRe - South Bay/Long Beach Group subscribers receive RedPlum

topped on their newspaper every Tuesday.

full MArKet CoverAge - Up to

3.4 million households receive RedPlum in the mail at home every Tuesday/Wednesday.

exPAnd Your reACH BY Advertising in A soutH BAY/long BeACH grouP sPeCiAltY niCHe PuBliCAtion.

2011 SPRING GOWNS

TheLittle

WhiteDress

MEAL PLANS

DINNER IS SERVED?COUNTDOWN TO A

FASCINATINGWEDDINGMY WEDDING, MY WAY

A DAY IN THE LIFE OF A BRIDE

Daily Breeze / Press-Telegram | SPRING 2011WEDDING GUIDE

Imag

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urte

sy W

atte

rs &

Wat

ters

SOURCEThe South Bay

10thedition

2010-2011

Government agencies | Transportation | Recreation | Health

$3

Sponsored by

12January 2012

CustoM PuBlisHing

Hearts for Your Valentine

Introducing the3Heart Tower

Assorted Chocolates & Truffl es- 3 lbs, 10 oz Small Heart - 14 oz Assorted Ultimate Truffl es

Medium Heart - 16 oz Assorted Truffl es Large Heart - 28 oz Assorted

Milk & Dark Chocolates

Hand-Dipped Strawberries

1 lb. Assortment

10 Bar Pack

Help Compton help you... Get Counted!

Census data affect school budgets, which in turn affect your kid’s education. By failing to answer the census taker’s questions, the government cannot actually project

how many resources to direct to your kid’s school.

Even if you don’t trust the Census...Believe in your kid’s future.You Still Have Time!

Compton is counting on you.Open the door to a Census taker and

You’ll open doors to your kid’s education.

SPRINGCensusFAIRSaturday, April 10th, 2010

VINCENT BELL PARK 14708 S. Halldale Avenue in Gardena

GARDENA COMPLETE COUNT COMMITTEE

GAMES!CRAFTS! PRIZES!

RAFFLE! FREE FOOD!

From direct mail and booklets to fliers, calendars or door hangers, the South Bay/Long Beach Group can get your advertising or informational piece designed, printed and delivered across the Los Angles market.

THE PORTOF LONG BEACH

100 1911-2011

C O M M E M O R AT I V E M A G A Z I N E

AT

YEARS

La cuidad de Compton presenta

Con La Presentacion De:

ESPECTACULO PARA TODA LA FAMILIA • BALLET FOLKLORICO • VENTA DE COMIDA

COMPTON PAR 3 GOLF COURSE 6400 East Compton Blvd.

Domingo 19 de Septiembre 2010

No se permite la entradade comida y bebidas

PUERTAS ABREN A LAS 10AM

ENTRADAGRATIS

R KINGS REVOLUTIONTIRANOS

TARGET THE AUDIENCE yOUR BUSINESS NEEDS

CustoM PuBlisHing AlloWs You to get CreAtive WitH Your direCt MArKeting MessAge.

CustoM PuBlisHing CAPABilities: - Design and layout - Printing and delivery - Target market analysis - Existing customer base profiling - Lifestyle, demographics and purchasing habits data

13January 2012

soutH BAY/long BeACH grouP events Are A PerfeCt WAY to sHoWCAse Your Business in An exCiting, festive And inforMAtive environMent. - capture exclusive attention as an event sponsor. - Generate new business leads. - Showcase your product or service to a targeted audience. - celebrate your community by celebrating the women who

call it home.

JOIN US AT SOUTH BAy/LONG BEACH GROUP SIGNATURE EVENTS WHICH ARE HELD THROUGHOUT THE yEAR.

EACH EVENT HAS A DISTINCT FLARE AND FOCUS RANGING FROM HEATH TO CELEBRATING THE INSPIRING WOMAN WHO MAKE OUR COMMUNITIES BETTER PLACES TO LIVE.

OF DISTINCTION

SOUTH BAY

events

14January 2012

CO-OPADVERTISING

co-op adVertising WAtCH Your Advertising groW And Your Costs sHrinK wiTh heLP fRoM ouR Co-oP exPeRTS.

Our experts: - Know your best selling brands. - Show you how to tap into manufacturers’ advertising reimbursement funds. - Will do the research, submit the paperwork and get your campaign running

all at no cost to you.

we hAndLe ALL The deTAiLS And heLP inCReASe youR AdveRTiSinG - wiThouT inCReASinG youR budGeT.

in-hoUse marKeting research resoUrces using leAding tools, teCHnologies And exPertise, We CAn HelP You fullY understAnd HoW And WHere Your ConsuMers live, WorK And PlAY.

- Demographic, psychographic, consumer analysis. - Detailed market reports & trends. - Competitive / retail intelligence. - Primary & secondary research capabilities. - Advanced mapping technology.

Client suPPort serviCes

26January 2012

neWsPrint ProduCtion sPeCifiCAtions

sending ads BY e-mail or ftpThe South Bay/Long Beach Group recommends you send your photos or a PDF (Adobe portable document format) ad directly to our FTP site (File Transfer Protocol).

PDF FILES - (Portable Document Format)Use the following parameters:- press optimized - 2400 dpi general resolution.- fonts - use “embed all fonts” option. do not use true type fonts in the creation of

your ad.- color - choose “leave color unchanged” option. all color photos must be in cmYK

format before distilling. do not use spot colors. all white boxes should be 100 percent white and not 0 percent black.

WHAT PROGRAMS WE USEthe south Bay/long Beach group can accept files in the following program formats. earlier versions of these programs are also acceptable. - QuarkXpress 5 - Adobe Acrobat 4.0 (PDF Files) - Adobe Illustrator 10 - Photoshop 7.0 - InDesign CS3

WHAT TyPE OF DISK yOU SHOULD SENDcd/r is the only acceptable file transmission medium. format as mac os or mac OS/PC Hybrid. Flashdrive.

WHAT TO INCLUDE WITH yOUR AD DOCUMENTin addition to the ad document, you should include the following software items: - fonts — all postscript font files used in the ad. - images — a high resolution (200 ppi) cmYK version of all tif, eps,

or Jpeg photo files used. - art — include all art files, such as logos, maps, borders.

PHOTO SPECIFICATIONSAll color photos and art should be set up as a TIF or EPS, CMyK format, with a minimum 200 pixels per inch. you should tone your photos to compensate for the 30 percent dot gain common in newspaper printing. the Black ink limit should be 85 percent and the total ink should be 240. set Black generation to maximum. failure to do so may result in dark photos.

COLOR SPECIFICATIONSThe South Bay/Long Beach Group only accepts process colors (cyan, magenta, yellow & black).

E-MAILFile must be less than 2 megabytes. File names should consist of: pub date_account name. note: do not use spaces, slashes or punctuation of any kind, except for the underscore in the file name. send only ads, art and copy. send e-mail attachment to: tkads@presstelegram.com breezead@dailybreeze.com

please direct all instructions or correspondence to the multimedia account executive who manages your account.

FTP CONNECTIONSend large documents to the LANG FTP site.Use the following protocols to place files in the Host Site 173.227.60.178 User ID lang Password 1234 Directory leave this blanknotify your multimedia account executive of your ad delivery.

FTP FOR MACINTOSH USERSTo log onto our dedicated FTP site, you will need the FileClient program “Fetch 3.03.” Fetch can be downloaded fromthe internet at: http://fetchsoftworks.com/

FTP FOR WINDOWS USERSTo log onto our dedicated FTP site, you will need “WS_FTP” which can be downloaded at: http://www.ftpplanet.com/ download.htmto access our site via a web browser, use: ftp://sb:1234@173.227.60.178for assistance uploading files, call 909.386.3839

ADSENDif you are sending to multiple site accounts or national clients, we recommend the associated Press ad delivery service, “AdSend.” AdSend 800-2ADSEND (account#CAONT)

MULTIPLE FILE DOCUMENT COMPRESSIONWith the exception of pdf files, all ad jobs that include multiple files should be compressed into a single folder before you send your ad, using the program “dropstuff”.**“dropstuff” can be downloaded from the internet at www.aladdinsys.com.

COLUMN WIDTHSCamera ready and digital materials must be received at the appropriate sizes listed below. It is not advisable to take a smaller ad and resize it larger to fit a larger ad space.

Ad Depths Broadsheet Tabmaximum depth 21” 10.5”

RETAIL WIDTHSBroadsheet & Tabloid Picas/Points Inches1 Column 9p9 1.65”2 Column 20p5 3.41”3 Column 31p2 5.18”4 Column 41p8 6.95”5 Column 52p5 8.72”6 Column 63p2 10.5”

CLASSIFIED WIDTHS Picas/Points Inches1 Column 6p 0.98”2 Column 12p28 2.04”3 Column 18p65 3.10”4 Column 25p 4.15”5 Column 31p38 5.21”6 Column 44p12 6.27”7 Column 48p2 7.33”8 Column 50p48 8.38”9 Column 56p85 9.44”10 Column 63p5 10.5”

FULL PAGE AND DOUBLETRUCK SIzESBroadsheet Full Page 10.5” x 21”Broadsheet Doubletruck 22” x 21”Tab Full Page 8.72” x 10.5”Tab Doubletruck 19.20” x 10.5”Note: Retail ad Doubletruck = 12 1/2 columnsTabloid Doubletruck = 10 1/2 columns (includes gutter).

27January 2012

a. The Los Angeles News Group reserves the right to refuse, alter, edit or omit any advertising submitted for publication, including adding the words “paid advertisement” above an advertisement designed to resemble news matter.

b. publisher reserves the right to change advertising rates at any time. contract advertisers will be given notice in writing 30 days prior. The billing period is on a calendar month basis. no cash discount. all advertising charges due by the 20th of the following month.

c. approved credit application required for net 20 day terms. cash with copy, by deadline, required until a credit application has been approved. VISA, MC, DISCOVER accepted.

d. advertising agencies which place advertisements for, and receive statements for their customers are acting as agents for their customers. The agencies will be liable for complying with all the terms of the advertiser’s contract, including payment for all advertising.

e. Los Angeles News Group deals directly and individually with its local advertisers and does not accept local brokered advertising.

f. political and cause advertising must be prepaid prior to publication. advertising must carry the words: “paid political advertisement” and the name and address of the person or sponsoring organization responsible for placement of the ad, along with the i.d. number. any political advertising which directly or indirectly mentions opposition must be published in time to give opposition an opportunity to reply. ads must conform to all related laws and must be submitted one week prior to publication for approval. los angeles news Group reserves the right to refuse any copy.

g. Contracts and agreements may not be back-dated more than 30 days. advertisers will not receive contract rate until a contract or agreement is received and approved.

h. advertisers signing contracts or agreements will be billed at rates on the current effective rate card and rebilled at higher

rate if contract is not fulfilled, and may be credited if a lower rate is earned during contract year for the following year. No cash rebates are given. Current rates are published electronically.

i. Newspaper shall not be liable for any error in, or any omission of, any advertisement published or ordered to be published hereunder, if a proof of such advertisement is requested by advertiser and said proof returned to publisher’s office by deadline with such error or correction plainly noted, or in the event newspaper fails to publish an advertisement as requested by advertiser, and is notified of such omission, Newspaper shall: (1) in the case of error duly noted prorate the cost of the advertisement in such proportion as the space occupied by the noted error bears to the whole space occupied by such advertisement, or (2) in the case of omission, publish the advertisement in the next possible issue unless requested otherwise by advertiser. newspaper’s liability is limited to that activity noted in this paragraph, and, in no event, shall newspaper be liable for general, special or consequential damages whatsoever. credit will be allowed for the first incorrect insertion only. newspaper assumes no responsibility for errors in ads after their first insertion. all claims for adjustments must be made within 10 days of publication.

j. Proofs may be requested on all ads 10” or larger and will be provided electronically. Upon request, ads under 10 column inches will be read to advertisers over the telephone or sent by faX prior to publication. additions or changes from original copy are subject to charge on a time basis. revised proofs subject to additional charge. all tear sheets are provided electronically.

k. every effort will be made to return photographs or other materials furnished by advertisers upon their request, but the Los Angeles News Group cannot be held responsible in case of loss or damage.

l. every effort will be made to meet reasonable position requests. failure to meet position requests will not constitute cause for adjustment, refund or rerun.

m. all property rights to any advertisement produced by the South Bay/Long Beach Group are the property of the Los Angeles News Group.

terMs & Conditions

28January 2012

CONTACTS

LOS ANGELES NEWS GROUP

With nine daily newspapers serving nearly 1.5 million readers a day and the LA.COM Network reaching more than 5.1 million unique visitors a month, the Los Angeles News Group (LANG) continues to outdistance competitors as one of the most powerful and effective advertising buys in America today.

Jack Klunder PUbLiShER , PRESidENt

Paul ingegneriViCE PRESidENt Of AdVERtiSiNG

Ron hasse ViCE PRESidENt Of CONSUMER MARKEtiNG

Cathy hardt CLASSifiEd diRECtOR

Adam Matsumura REtAiL AdVERtiSiNG MANAGER dAiLy bREEzE

Alex MatsumuraiNtERACtiVE SALES MANAGER

deborah dwight AUtOMOtiVE AdVERtiSiNG MANAGER

hillary Gamache MARKEtiNG RESEARCh & dEVELOPMENt MANAGER

Jenifer Lemon REtAiL AdVERtiSiNG MANAGER Press-Telegram

FOr reTAil AdverTiSiNg:

daily Breeze: 310-540-5511

Press-Telegram: 562-499-1312

FOr ClASSiFied AdverTiSiNg:

daily Breeze: 310-540-5622

Press-Telegram: 562-499-1376

OFFiCe HOurS:Monday thru friday: 8:30 a.m. – 5 p.m.