Empowering Sales Representatives On the Go

mSRmobile Sales Rep App

Synopsis

The omnipresence of handheld devices that are equipped with internet connectivity is making it

easier for the companies to communicate with their customers as well as internal and external

entities. With the advancements in enterprise mobility technology, Fast Moving Consumer

Goods (FMCG) manufacturers and consumer packaged goods companies are effectively

adopting means to enable their sales team with mobile solutions.

Mobile applications like mSR powered by mUnite mobile application framework from KloudData

empower the sales team to boost operational activities, control overhead costs and reduce

turnaround time. The mobility-driven solutions introduce the best practices to enhance and

accelerate sales cycles bringing overall productivity to the process.

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Frequent barriers faced by sales representatives

In a day-to-day basis, sales representatives face major obstacles due to lack of sales activity

strategy resulting from the absence of timely information, accurate data and contextual content

regarding inventory, pricing, product stock, quotes and contracts.

Manual paper based sales order entry

Lack of visibility on available-to-order inventory

Inability to perform customer/retailer credit checks

Inability to respond instantly to customer/retailer queries

Inaccurate stock movement data leading to faulty production and distribution planning

Sales representatives of FMCG and CPG companies tend to make several sales calls for purposes

like booking orders, attending to various customer/retailer queries, quick checks on

customer/retailer history and informing them about the latest product promotions and available

discounts. The mSR app provides sales representatives with the necessary access to all these

functionalities. Apart from that, the app also brings the stores' on-the-shelf inventory records on

the mobile devices of sales reps with a single tap.

mSR app helps your sales representatives to track actual stock movement from

remote and disconnected stores and increases their productivity.

KloudData Solution: mSR App for the Sales Reps

Key Features of mSR App

Advance notice of slow/fast moving SKUs

View latest products information/offers

Check availability of all products

Place and confirm new orders

Check previous order histories

Check current price lists

View individual customer/retailer data

View list of stores to be visited in a week

Integrates with SAP ERP

Complete SAP Sales and Distribution (SD) front-end solution

Integrates with Google Maps

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Benefits from mSR App

mSR app helps the FMCG sales representatives to gain a strategic view of the retail stores' market

pipeline requirements at individual SKU levels, which results in overall improvements in supply

chain and related sales activities. As a result, FMCG and CPG companies get unparalleled access

to actual stock movement and retail sales data to feed their production, procurement and

promotion plans.

Following are the other benefits:

Real-time sales order creation

Sales reps gain complete access from anywhere and at anytime

Enable field sales reps with better customer insights

Increase efficiency of sales reps by accelerating decision-making

Boost profitability by enhanced sales management and prediction

Further enable timely and accurate response to/from all customers

Access to current product inventory, promotions, offers and other details on-the-go

Target Segment

Platform

Backend

Device Support

Role

FMCG, Retail, Manufacturing

mUnite Mobile Application Framework

SAP ERP, My Sql, Non SAP DBMS etc.

Android 4.0 and above

Sales Managers, Sales Representatives

Quick Facts

Conclusion

An organization can benefit tremendously by adopting the robust and agile mSR app, which

enhances the overall experience of sales representatives and their customers. A mobile-driven

sales strategy increases efficiency of sales activities and methodologies, leading to overall

success of the company.

Product Promotions

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About KloudData

KloudData is a leading global software solutions and services provider with comprehensive, cutting-edge

capabilities in bringing together Enterprise, Analytics and Mobility technologies to offer high value business

solutions. Our primary focus is to forge a trusted partnership with our clients. KloudData’s solutions and services

help reduce costs, complexities and risks while improving operational efficiency and accelerating business growth

through improved decision making at all levels.

Headquartered in Fremont, CA (USA), KloudData has global offices in Columbia, MD (USA), Bangkok (Thailand),

Nagpur (India), Pune (India), and Mumbai (India) to provide round-the-clock solution and support to its clients.

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To find out how KloudData can help your company, visit us online at www.klouddata.com

To learn more about KloudData solutions, contact globalmarketing@klouddata.com

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