Movie Cloud Communication Analysis of Apple
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Movie Cloud Communication Analysis of Apple By Debra Norton Brittney Denaux Eric Burlet
description
Movie Cloud Communication Analysis of Apple. By Debra Norton Brittney Denaux Eric Burlet. Apple ’ s Website. Written and Visual Communication Wide Range of Products Target Audience of People Ranging From Ages 10-55. Beneficial Gain Through Apple ’ s Website. Global Internet Presence - PowerPoint PPT Presentation
Transcript of Movie Cloud Communication Analysis of Apple
Movie Cloud Communication Analysis of Apple
By
Debra Norton
Brittney Denaux
Eric Burlet
Apple’s Website
Written and Visual Communication
Wide Range of Products
Target Audience of People Ranging From Ages 10-55
Beneficial Gain Through Apple’s Website
Global Internet Presence
Increased Advertising
Better Customer Service
Explain Products and Enhance Professional Image
Compete in the Global Marketplace
Interactive Website Design
High Quality Photos
Consistency Throughout the Website
White Space
Organization Through the Site Map
Search Bar and Menu Bar
Use of Ethos, Pathos, and Logos
Issues
Limited Person to Person Contact
White Space Consistently Used
Apple’s Commercial Communicates by using these 3 forms of communication.
Written
Oral
Visual
IPad 2 Video
Benefits of the iPad2 Commercial
Audience is all ages
It persuades audience that the iPad2 will make their life more enjoyable
Design is very well organized
The communication is very effective.
What we can Improve
Go into greater detail about the product
Focus on fewer features
Using Facebook As A Form of Communication
Facebook Benefits
It allows us to reach our target audience
It allows us to constantly update our customers
Free advertisement
Overview Apple’s Website
Adopt: Site Map
Change: Live online chat support
Adopt: Organization of Facebook
Change: Have weekly contests
iPad 2 Commercial
Adopt:
Change: Be more specific with the features
Work Cited Page
"IMac - The Ultimate All-in-one Desktop Computer." Apple. Web. 07 Dec. 2011. <http://www.apple.com/imac/>.
"IPod - (PRODUCT) RED - Help Fight AIDS in Africa." Apple. Web. 07 Dec. 2011. <http://www.apple.com/ipod/red/>.
"The New Mac Mini - Shop Apple Desktop Computers with Mac OS X Lion - Apple Store (U.S.)." Official Apple Online Store - Buy Mac Computers and Notebooks, IPhone, IPad, IPod, and More - Apple Store (U.S.). Web. 07 Dec. 2011. <http://store.apple.com/us/browse/home/shop_mac/family/mac_mini?aid=AIC-WWW-NAUS-K2-BUYNOW-MACMINI-DESIGN>.
"App Store | Facebook." Welcome to Facebook - Log In, Sign Up or Learn More. Web. 07 Dec. 2011. <http://www.facebook.com/AppStore>.
Apple IPad 2 Official TV Ad. 2011. Youtube. 3 May 2011. Web. 4 Dec. 2011. <http://youtu.be/xRwBpjm2kQE>.
